Britishmuseum Review (October 2021)

Welcome to the british museum - discover two million years of human history and culture.

How is Britishmuseum getting 25M yearly visitors and annually spends $7k on Google ads?

Keep reading our in-depth review of Britishmuseum.

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What do we know about The British Museum?

Estimated Revenue (2020)

$131.95M

Total Employees

910

Founded

1753

Industry

Museums And Institutions

Location

London, United Kingdom

About

The British Museum: Welcome to the British Museum - discover two million years of human history and culture.

Social Links

Alexa Ranking: 134343

What is The British Museum's Revenue?

The British Museum's estimated revenue for 2020 is $131.95M.

What does The British Museum do?

Founded in 1753, the British Museum's remarkable collection spans over two million years of human history. Visitors enjoy a unique comparison of the treasures of world cultures under one roof, centred around the magnificent Great Court and the historic Reading Room. World-famous objects such as the Rosetta Stone, Parthenon sculptures, and Egyptian mummies are visited by up to 6 million visitors per year. In addition to the vast permanent collection, the Museum's special exhibitions, displays and events are all designed to advance understanding of the collection and cultures they represent. Find out more about all exhibitions and book tickets: http://www.britishmuseum.org/whats_on/special_exhibitions.aspx For current job opportunities please visit http://www.britishmuseum.org/the_museum/jobs.aspx Social media code of conduct: http://ow.ly/FnAqg

What are the monthly traffic metrics for Britishmuseum?

Traffic Growth

-14.50%

Monthly Hits

2M

Time on Site

1.7Mins

Pages per Visit

2.0

Bounce Rate

52%

How fast is Britishmuseum growing?

Britishmuseum has grown by -0.8% in the last 6 months according to SimilarWeb.

How do people interact with Britishmuseum?

Last month, Britishmuseum received 2M visitors who spent an average of 1.7 minutes on the website and visited 2.0 different pages per session. Overall, 52% of people bounce on the first visit.

How do people find Britishmuseum?

470.7k people (22%) visit Britishmuseum directly. 1.4M (68%) people search for them in Google. Whereas, 86.3k (4%) discover Britishmuseum through Facebook, Reddit, and YouTube. 13.5k (1%) visitors come from Britishmuseum's email newsletters. Finally, 5k (0.2%) people come from affiliates and or paid referrals.

Who uses Britishmuseum?

Britishmuseum's top market is the United Kingdom and they receive 886.2k (41.8%) people.
Then the 2nd is United States with 379.4k (17.9%).
The 3rd is is Italy with 73k (3.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

What are the web statistics for britishmuseum.org?

Alexa Rank

61,223 /10,000,000

Growth

18.6%

Over the last 3 months

Time on Site

2:11Mins

Pages per Visit

2.3

Bounce Rate

59.4%

Backlinks

6039

Who are the competitors of britishmuseum.org?

christies.com

metmuseum.org

npg.org.uk

sothebys.com

How do people find britishmuseum.org?

google.com - 52.1%

wikipedia.org - 3.61%

What countries use britishmuseum.org?

US - 36.7

CA - 8.8

IN - 3.9

Ranking Growth (last 3 months)

What are Britishmuseum's monthly US traffic stats for Google paid and organic traffic?

Organic Clicks

2M

179.2%

Paid Clicks

514

-24.3%

Google Ad Spend

$600

Keywords Ranked

69

Average CPC

$1.2

How much organic traffic does Britishmuseum get from google search?

Britishmuseum gets 2M in organic visits which has changed by 179.2% in the last year.

How much traffic does Britishmuseum get from paid Google ads?

Britishmuseum gets 514 visitors in paid traffic from Google which has changed by -24.3% in the last year.

How much does Britishmuseum spend on Google Ads?

Last month they spent $600 on Google search ads and annually we estimate Britishmuseum spends $7k.

What keywords does Britishmuseum rank for?

Britishmuseum ranks organically for 69 keywords, including british museum, british london museum, sutton hoo and more.

What technologies does Britishmuseum use?

What technologies does Britishmuseum use for its website?

Britishmuseum uses Drupal, Google Tag Manager, Platform.sh, PHP and more in their tech stack.

Drupal

Google Tag Manager

Platform.sh

PHP

Who are Britishmuseum's competitors?

Who are Britishmuseum's competitors?

Britishmuseum's competitors include metmuseum.org, npg.org.uk, rct.uk, artic.edu, christies.com, lobkowicz.cz, designmuseum.fi, nhmshop.co.uk, discoversouthken.com, letsdiscoverlondon.com and more.

NameTrafficBudget
6,356,176
$1,904
2,523,890
$12,345
1,297,748
$2,398
360,229
$145
296,994
$0
4,431
$0
464
$116
248
$131
187
$190
1
$0

What are Britishmuseum's most popular pages?

TitleTrafficKeyword CountTop Keyword
Everything you ever wanted to know about the Rosetta Stone ...
https://blog.britishmuseum.org/everything-you-ever-wanted-to-know-about-the-rosetta-stone/
13,301
875rosetta stone
Gog | British Museum
https://www.britishmuseum.org/collection/term/BIOG139274
12,000
2gog
British Museum
https://www.britishmuseum.org/
11,910
3458british museum
Captial One | British Museum
https://www.britishmuseum.org/collection/term/BIOG205572
8,616
16captial one
Abraham Ortelius | British Museum
https://www.britishmuseum.org/collection/term/BIOG61382
4,100
7abraham ortelius
4,056
260goo