Review (April 2024)

Fat brain toys - the top online toy store for the very best educational toys, games, and gifts. smart selection of montessori toys for all ages, including baby, toddler, and teens. named one of the best toy stores in america, we feature the very best toys for christmas and hanukkah 2020. full color toy catalog now available!

19M

Estimated Revenue

1.68M

Website Visitors

3.6/5

Trustpilot Score

What do we know about Fat Brain Toys?

Estimated Revenue (2020)

$19M

Total Employees

73

Founded

2002

Industry

Retail

Location

Omaha, United States

About

Fat Brain Toys: Fat Brain Toys - the top online toy store for the very best educational toys, games, and gifts. Smart selection of Montessori toys for all ages, including baby, toddler, and teens. Named one of the best toy stores in America, we feature the very best toys for Christmas and Hanukkah 2020. Full color toy catalog now available!

Social Links

Alexa Ranking: 21535

What is Fat Brain Toys's Revenue?

Fat Brain Toys's estimated revenue for 2023 is $19M.

What does Fat Brain Toys do?

Like many categories, the toy industry is comprised of companies big and small. Neither large nor small, we like to think of ourselves as "The Little Engine That Could"​. Begun as a literal garage start-up 14 years ago, Fat Brain Toys has boldly put itself "​in front of the great heavy trains"​ in the toy industry, finding success by offering quality toys, innovative design, and what many customers have called "shocking"​ customer service. Our mission? To demonstrate to the American consumer that there is an "alternate universe"​ of toys available to them. With the decline of the local independent toy store, toy selection has become dramatically limited to only those products found on the shelves of the local big box retailer (think disposable-character-driven-plastic-violent-battery-operated toys). In contrast, Fat Brain Toys promotes design-centric toys and games that educate AND entertain. Fat Brain Toys is comprised of four distinct sales channels, each working in concert to bring back better toys & games to the American household. - Online Retail - Brick & Mortar Retail - Direct Mail Catalog - Wholesale But more than anything, we are still a small, family owned and operated business that takes great pride in our ability to offer exceptional service to each and every customer. We appreciate your interest in Fat Brain Toys!

What are the monthly traffic metrics for Fatbraintoys?

6/mo Traffic Growth

-66.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

2.6Mins

Bounce Rate

59%

How fast is Fatbraintoys growing?

Fatbraintoys has grown by -11.1% in the last 6 months according to SimilarWeb.

How do people interact with Fatbraintoys?

Last month, Fatbraintoys received 2M visitors who spent an average of 2.6 minutes on the website and visited 3.0 different pages per session. Overall, 59% of people bounce on the first visit.

How do people find Fatbraintoys?

397.5k people (24%) visit Fatbraintoys directly. 1.1M (68%) people search for them in Google. Whereas, 24.3k (1%) discover Fatbraintoys through Facebook, Reddit, and YouTube. 31k (2%) visitors come from Fatbraintoys's email newsletters. Finally, 52.2k (3.1%) people come from affiliates and or paid referrals.

Who uses Fatbraintoys?

Fatbraintoys's top market is the United States and they receive 1.5M (90.6%) people.
Then the 2nd is Canada with 44.4k (2.6%).
The 3rd is is Australia with 15.7k (0.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Fatbraintoys's customers say about them?

Review Score

3.6/5

Total Reviews

3

Info

Fat Brain Toys
5 Star
66.7%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
33.3%
Read reviews that mention
customer

Love it!

Reviewed on 2018-10-03T18:16:30

Love it! They are always so helpful!
Raquel Millman Bodner

Horrible customer service

Reviewed on 2017-12-07T19:28:54

Horrible customer service! Just got off the phone with Becky the Customer Service Specialist.They apparently don’t what customer service is. I ordered two gifts that were supposed to come yesterday and never arrived. UPS had no further information. I asked to reorder the items and have Fat Brain toys pay to have it here overnight so i would have the gifts on time for a party this weekend and Becky said no. I will never buy from Fat Brain toys again. This is why small businesses go out of business. So disappointed.
read more
Grandma

BEST TOY WEBSITE EVER

Reviewed on 2014-12-09T17:23:03

I've shopped for grandkids from fatbraintoys.com for the last 6 years. Not 1 complaint,I place an order and within a few hours the order is shipped. This year I placed on order on a Wednesday and it arrived on Friday! Shipping is across the board at $3.95! I have had to call CS to help placing an order to an AFO in Europe, rep walked me through the process and it shipped the next day! Grandkids ALWAYS love the gifts for Christmas/Birthdays and other adults always ask where do I find these items. Other retailers could take notice.....you listening Gap.com???
read more

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