Review (March 2024)

See how visitors are really using your website, collect user feedback and turn more visitors into customers.

13.5M

Estimated Revenue

5.05M

Website Visitors

3.7/5

Trustpilot Score

What do we know about Hotjar?

Estimated Revenue (2020)

$13.5M

Total Employees

150

Founded

2014

Industry

E Learning

Location

Saint Julian's, Malta

About

Hotjar: See how visitors are really using your website, collect user feedback and turn more visitors into customers.

Social Links

Alexa Ranking: 864

What is Hotjar's Revenue?

Hotjar's estimated revenue for 2023 is $13.5M.

What does Hotjar do?

Hotjar is a powerful product that reveals the online behavior and voice of a website's users. By combining both analysis and feedback tools, Hotjar gives the ‘big picture' of how to improve a site's user experience and performance / conversion rates. Our team work on the compelling challenges that come with large-scale web traffic and analytics, on a product that has a real impact on the thousands of users we support around the world. We work in an agile environment, 100% remotely, and actively encourage both personal and professional growth; always be learning is one of our core values. Headquartered on the beautiful island of Malta, in the ‘heart' of the Mediterranean, Hotjar is a successful start-up that operates on a fully remote basis, and with a key emphasis on personal development. Spread throughout the Americas, Europe, Africa and Asia, our team casts a wide net across a multitude of locations, lifestyles and backgrounds. It's our differences that make us interesting, and our shared belief in Hotjar's core values that bind us together. Hotjar's culture is driven by respect, transparency, collaboration and direct feedback. We have no room on our team for disrespect, office politics or discrimination of any kind. We're obsessed with communicating with our users as well as within the team. We hate bureaucracy and slow moving organizations – but we're suckers for well-defined processes. We love lean, iterative improvements, and success is measured by the value we create for our users. Find out more about our product on our company site (www.hotjar.com) and product roadmap (docs.hotjar.com/v1.0/page/roadmap). Learn more about our company culture and what it's like to work at Hotjar on our careers site (careers.hotjar.com) and company blog (www.hotjar.com/blog).

What are the monthly traffic metrics for Hotjar?

6/mo Traffic Growth

-3.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

5M

Time on Site

3.3Mins

Bounce Rate

56%

How fast is Hotjar growing?

Hotjar has grown by -0.7% in the last 6 months according to SimilarWeb.

How do people interact with Hotjar?

Last month, Hotjar received 5M visitors who spent an average of 3.3 minutes on the website and visited 4.0 different pages per session. Overall, 56% of people bounce on the first visit.

How do people find Hotjar?

3.3M people (65%) visit Hotjar directly. 1.3M (26%) people search for them in Google. Whereas, 132.9k (3%) discover Hotjar through Facebook, Reddit, and YouTube. 167.3k (3%) visitors come from Hotjar's email newsletters. Finally, 5.2k (0.1%) people come from affiliates and or paid referrals.

Who uses Hotjar?

Hotjar's top market is the United States and they receive 949.8k (18.8%) people.
Then the 2nd is Brazil with 566.8k (11.2%).
The 3rd is is United Kingdom with 300.5k (6.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Hotjar's ads on Google?

Google Ads

New Era of Website Analytics | Powerful Website Heatmap Tool‎

https://www.hotjar.com/heatmap-analytics

From Startups to Fortune 500. 213,273+ companies worldwide rely on Hotjar. Try it Now! Stay GDPR compliant. Easy to Use. No Strings Attached. 8 Tools One Subscription. Make Things Easy. Forever Free - Basic Plan - $0.00/mo - Up To 2000 Page Views/Day · Mo

#1 Website Heatmap Tool - Instant Web Visitor Feedback - hotjar.com‎

https://www.hotjar.com/

7-in-1 UX Testing & User Feedback Tool. Top Support. Easy To Set Up. Free Trial! Recordings · Surveys · Polls · Heatmaps · Funnels

Website Analysis | Eliminate The Guesswork | hotjar.com‎

https://www.hotjar.com/analytics

See how people are using your site. Understand what works. Build a better experience. No strings attached. Quick & easy. Cancel anytime. A 'Free, Forever' plan. Go beyond your Analytics. More than just Heatmaps. Get set up in minutes! Friendly, helpful su

#1 Visual Site Analytics Tool - Understand What Users Want - hotjar.com‎

https://www.hotjar.com/

7-in-1 UX Testing & User Feedback Tool. Top Support. Easy To Set Up. Free Trial! Surveys · Heatmaps · Polls · Funnels · Recordings

Website Analyzer - Eliminate The Guesswork

https://www.hotjar.com/analytics/

Understand How Users Are Really Experiencing your Site Without Drowning in Numbers. "If numbers are down or there's a drop off in conversions, I check heatmaps & recordings" No Strings Attached. Go Beyond Your Analytics. Friendly, Helpful Support. Cancel Anytime.

What do Hotjar's customers say about them?

Review Score

3.7/5

Total Reviews

22

Info

Hotjar
5 Star
40.0%
4 Star
30.0%
3 Star
5.0%
2 Star
5.0%
1 Star
20.0%
Read reviews that mention
Todor C.

Good service!

Reviewed on 2021-03-17T13:35:10

They had a technical problem which prevents me to add VAT number to my account. The support suggested to try another time.I tried 3 consecutive days without success and ask them to assist. They stopped replying and I am paying customer. Now they fixed the issue for me, still took a lot of time.
read more
Paris Gibson

My team loves this product!

Reviewed on 2021-01-28T16:37:45

My team loves this product!
Elvis White

Amazing tool!

Reviewed on 2021-01-23T17:05:29

Amazing tool!
Cathey Boo

So far I am in love with their service…

Reviewed on 2020-12-09T07:06:21

So far I am in love with their service though would add some more functions. I have no other optionsto compare to yet and had no need either.
read more
Bryan

Does not always work

Reviewed on 2020-09-03T10:21:08

Using this app to record the visitors at my website. Unfortunately, most of the sessions are not recorded,whatever the settings are saved.. Moved to another provider recently and will try HotJar again in the future if these issues will be fixed.
read more
David Kennedy

Great tool for my team

Reviewed on 2020-08-30T05:17:36

Maybe I need to try the other companies to compare but our team loves it. It has helped us tweak a few things to better our conversions.Still using the trial version. No issues. We’ve been using it for about 6 months now. To each his own but we love it.
read more
Kamat Abhay

Very limited trial period with them

Reviewed on 2020-08-07T05:03:56

Very limited trial period with them. Software is bogus. Crazy Egg is way better and also FullStory.It seems they are trying to compete in a market where there are tons of other better players. I have also noticed that the browser is really slow when I have used Hotjar vs when I used Crazy Egg. I am currently using CrazyEgg and love it. Hotjar initially thought that there were no competitors in the market when they were founded except for Google Analytics.
read more
Sheik Yerbouti

Condescending to say the least !

Reviewed on 2020-07-27T06:11:05

hotjar.recruitee.com Condescending patronizing attitudes, …rude and ill-mannered staff.

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