Review (April 2024)

Instacart delivers groceries from local stores in as fast as 1 hour.

2B

Estimated Revenue

2.28M

Website Visitors

4/5

Trustpilot Score

What do we know about Instacart?

Estimated Revenue (2020)

$2B

Total Funding

$2.68B

Total Employees

11000

Founded

2012

Industry

Internet

Last Funding Date

Venture (Round not Specified) Mar 2021

Location

San Francisco, United States

About

Instacart: Order delivery or pickup from more than 300 retailers and grocers. Download the Instacart app now to get groceries, alcohol, home essentials, and more delivered in as fast as 1 hour to your front door or available for pickup from your favorite local stores.

Social Links

Alexa Ranking: 6414

What is Instacart's Revenue?

Instacart's estimated revenue for 2023 is $2B.

What does Instacart do?

Instacart is the North American leader in online grocery delivery. Instacart shoppers offer same-day delivery and pickup services to bring fresh groceries and everyday essentials to busy people and families across the U.S. and Canada. Instacart has partnered with more than 500 beloved national, regional and local retailers, including unique brand names, to deliver from nearly 40,000 stores across more than 5,500 cities in North America. Instacart's delivery service is available to 85% of U.S. households and 70% of Canadian households. The company's cutting-edge enterprise technology also powers the ecommerce platforms of some of the world's biggest retail players, supporting their white-label websites, applications and delivery solutions. Instacart offers an Instacart Express membership for unlimited free delivery on orders over $35. For more information, visit www.instacart.com. For anyone interested in becoming an Instacart shopper, visit https://shoppers.instacart.com/.

What are the monthly traffic metrics for Instacart?

6/mo Traffic Growth

-19.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

9.8Mins

Bounce Rate

36%

How fast is Instacart growing?

Instacart has grown by 15.1% in the last 6 months according to SimilarWeb.

How do people interact with Instacart?

Last month, Instacart received 2M visitors who spent an average of 9.8 minutes on the website and visited 9.0 different pages per session. Overall, 36% of people bounce on the first visit.

How do people find Instacart?

1.3M people (57%) visit Instacart directly. 845.7k (37%) people search for them in Google. Whereas, 37.5k (2%) discover Instacart through Facebook, Reddit, and YouTube. 55.8k (2%) visitors come from Instacart's email newsletters. Finally, 2.2k (0.1%) people come from affiliates and or paid referrals.

Who uses Instacart?

Instacart's top market is the Canada and they receive 2.1M (91.5%) people.
Then the 2nd is United States with 164.2k (7.2%).
The 3rd is is United Kingdom with 5k (0.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Instacart's ads on Google?

Google Ads

Instacart Delivery - Shop Now - instacart.ca

https://www.instacart.ca/yig

Your Independent Grocer delivered in as little as 2 hours. Doorstep Delivery. Choose Your Delivery Time. Same Day Delivery. Highlights: Gift Cards Available, Mobile App Available, Real-Time Updates Available.

Loblaws - Instacart Delivery - instacart.ca

https://www.instacart.ca/loblaws

Get Loblaws delivered in as little as 2 hours. Same Day Delivery. Doorstep Delivery. Choose Your Delivery Time. Highlights: App Available, Gift Cards Available.

Real Canadian Superstore - Instacart Delivery

https://www.instacart.ca/real-canadian-superstore

Get Real Canadian Superstore delivered to your door. Choose Your Delivery Time. Same Day Delivery. Doorstep Delivery. Highlights: We Help You Save Time And Money, Mobile App Available.

Real Canadian Superstore - Instacart Delivery - instacart.ca

https://www.instacart.ca/real-canadian-superstore

Get Real Canadian Superstore delivered to your door. Doorstep Delivery. Choose Your Delivery Time. Same Day Delivery. Highlights: We Help You Save Time And Money, Mobile App Available.

Loblaw pharmacy - Instacart Delivery

https://www.instacart.ca/loblaws

Get Loblaws delivered in as little as 2 hours. Doorstep Delivery. Same Day Delivery. Choose Your Delivery Time. Highlights: We Help You Save Time And Money, Mobile App Available.

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