Minecraft Review (2021)

Explore new gaming adventures, accessories, & merchandise on the minecraft official site. buy & download the game here, or check the site for the latest news.

How is Minecraft getting 451M yearly visitors and annually spends $3k on Google ads?

Keep reading our in-depth review of Minecraft.

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What do we know about Mojang Studios?

Estimated Revenue (2020)

$663.2M

Total Employees

620

Founded

2009

Industry

Computer Games

About

Mojang Studios: Explore new gaming adventures, accessories, & merchandise on the Minecraft Official Site. Buy & download the game here, or check the site for the latest news.

Social Links

Alexa Ranking: 1176

What is Mojang Studios's Revenue?

Mojang Studios's estimated revenue for 2020 is $663.2M.

What does Mojang Studios do?

Mojang Studios is a Microsoft-owned game developer studio based in Stockholm, Sweden. We are best known as the creators of Minecraft, and are currently working on several new games, a movie, a board game, and lots more – all within the Minecraft franchise. At Mojang Studios we create games, products and services to inspire creativity. As part of that pursuit, we are prepared to take risks. It's how we grow! We develop games with a strong community focus and put players first in everything we do. Our games are built for everyone, because we believe in demonstrating equality and not just talking about it. To help us create amazing things, we have built an equally amazing studio space. Situated right on the water by Söder Mälarstrand, it's filled to the brim with all the tools, toys and inspiration required to create world-class entertainment. But of course, the people of Mojang Studios are what makes this place truly special. When you join, you'll find yourself in the company of incredibly bright, warm, and creative individuals – all united and working toward a single goal. Come help us achieve it!

What are the monthly traffic metrics for Minecraft?

Traffic Growth

29.00%

Monthly Hits

38M

Time on Site

3.0Mins

Pages per Visit

3.0

Bounce Rate

45%

How fast is Minecraft growing?

Minecraft has grown by 29.0% in the last 6 months according to SimilarWeb.

How do people interact with Minecraft?

Last month, Minecraft received 38M visitors who spent an average of 3.0 minutes on the website and visited 3.0 different pages per session. Overall, 45% of people bounce on the first visit.

How do people find Minecraft?

15.3M people (41%) visit Minecraft directly. 19.2M (51%) people search for them in Google. Whereas, 1.3M (3%) discover Minecraft through Facebook, Reddit, and YouTube. 496.5k (1%) visitors come from Minecraft's email newsletters. Finally, 28.2k (0.1%) people come from affiliates and or paid referrals.

Who uses Minecraft?

Minecraft's top market is the United States and they receive 11.9M (31.6%) people.
Then the 2nd is United Kingdom with 1.6M (4.4%).
The 3rd is is Canada with 1.6M (4.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

What are Minecraft's monthly US traffic stats for Google paid and organic traffic?

Organic Clicks

12M

2.8%

Paid Clicks

401

Infinity%

Google Ad Spend

$258

Keywords Ranked

5

How much organic traffic does Minecraft get from google search?

Minecraft gets 12M in organic visits which has changed by 2.8% in the last year.

How much traffic does Minecraft get from paid Google ads?

Minecraft gets 401 visitors in paid traffic from Google which has changed by Infinity% in the last year.

How much does Minecraft spend on Google Ads?

Last month they spent $258 on Google search ads and annually we estimate Minecraft spends $3k.

What keywords does Minecraft rank for?

Minecraft ranks organically for 5 keywords, including mine craft toys, minecraft toys australia, minecraft alt shop and more.

What are Minecraft's top ads on Google?

Official Minecraft Shop - Minecraft Toys & Figures

http://minecraft.net/

The official Minecraft store is here - Shop from a variety of toys, apparel, and more! Mine in style with official Minecraft merch - Official Minecraft shop. Best Sellers - Apparel - Accessories

Minecraft.net - Official Minecraft Shop - Merch, Apparel, & More

http://minecraft.net/

The official Minecraft store is here - Shop from a variety of toys, apparel, and more! Mine in style with official Minecraft merch - Official Minecraft shop. All New Minecraft Gear. Great Gifts For Fa

Official Minecraft Shop - Shop Online Today - minecraft.net

http://minecraft.net/

The official Minecraft store is here - Shop from a variety of toys, apparel, and more! Mine in style with official Minecraft merch - Official Minecraft shop. Great Gifts For Fans. All New Minecraft Ge

Official Minecraft Shop - Shop Online Today

http://minecraft.net/

log in to see all results

Minecraft Toys & Figures - Shop Online Today - minecraft.net

http://minecraft.net/

log in to see all results

What are the Facebook ads of Minecraft?

How much does Minecraft spend on Facebook ads?

We estimate Minecraft spends $1M per month and $12.1M annually on Facebook ads.

What's Minecraft facebook ads library link?

What age group does Minecraft target?

Minecraft is currently targetting ages 20, 21, 23, 25, 26, 28, 29, 33, 35, 44, 45, 56, 62 and more.

When was the most recent ad campaign by Minecraft

Minecraft ran a facebook campaign on Dec 11th 2020

What type of creative does Minecraft use for their faceboom campaigns?

Video and Image Creatives.

Minecraft
Welcome to the Nether. Stronger materials, scarier biomes, and snoutier mobs bring the heat to an already fiery dimension.... More
www.minecraft.net
10314
493 597
United States 20 y/o - Male
Minecraft
Welcome to the Nether. Stronger materials, scarier biomes, and snoutier mobs bring the heat to an already fiery dimension.... More
www.minecraft.net
6142
846 766
United States 40 y/o - Female
Minecraft
Welcome to the Nether. Stronger materials, scarier biomes, and snoutier mobs bring the heat to an already fiery dimension.... More
The dark side of Minecraft.MINECRAFT.NET
495
0 25
United Kingdom 20 y/o - Male
Minecraft: Education Edition
Try coding in a fun new setting. The Minecraft Hour of Code is free to play on Windows devices, Macs, iPads, & Chromebooks.... More
Minecraft Hour of CodeEDUCATION.MINECRAFT.NET
293
77 187
United States 20 y/o - Male
Minecraft: Education Edition
Announcing the new Hour of Code: A Minecraft Tale of Two Villages! This lesson explores empathy and inclusion through code.... More
Minecraft Hour of Codeeducation.minecraft.net
279
67 47
Canada 30 y/o - Male
Minecraft
Achetez maintenant! Découvrez le nouveau jeu d'aventure par les créateurs de Minecraft.... More
Minecraft Dungeonsminecraft.net/dungeons
262
77 75
France 30 y/o - Male
Minecraft: Education Edition
Announcing the new Hour of Code: A Minecraft Tale of Two Villages! This lesson explores empathy and inclusion through code.... More
Minecraft Hour of CodeEDUCATION.MINECRAFT.NET
261
65 105
Australia 20 y/o - Male
Minecraft
Welcome to the Nether. Stronger materials, scarier biomes, and snoutier mobs bring the heat to an already fiery dimension.... More
The dark side of Minecraft.minecraft.net
130
13 6
United Kingdom 40 y/o - Male
Minecraft: Education Edition
Try coding in a fun new setting. The Minecraft Hour of Code is free to play on Windows devices, Macs, iPads, & Chromebooks.... More
Minecraft Hour of Codeeducation.minecraft.net
103
45 26
Canada 30 y/o - Male
Minecraft: Education Edition
Computer Science Education Week is coming! The Minecraft Hour of Code blends inclusion and coding skills in a fun new lesson.... More
Minecraft Hour of CodeEDUCATION.MINECRAFT.NET
47
5 17
Canada 20 y/o - Male

What do Minecraft's customers say about them?

Review Score

3.3/5

Total Reviews

206

Info

Minecraft
5 Star
70.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
25.0%
Read reviews that mention
Larissa Wuamett

Stop complaining

Reviewed on 2021-04-02T23:02:30

People think a game like this should be free, if it was free the prices of all the skins would go up and they would make almost everything go up. If it is laggy, improve your pc/device its a very good game which means it could be laggy. Also, just because you can't beat anyone in skyblock doesn't mean its a bad game. The game overall Great game, you can meet new people build and learn new things and its available on almost all devices! And you can play without a microsoft account! I've been playing since I was 6 years old, and not ever have I once had one complaint! I love this game and its amazing community. But, there is one thing... ITS TOO AMAZING! Whenever I play it I get so happy and I never get bored like how is that even possible? Conclusion Minecraft is and will always be a great game. Thank you Minecraft, for all the amazing experiences.

SELLMA NURMAMMADOVA

Worst game ever. I wish i could give it 0 stars >:(

Reviewed on 2021-04-02T19:03:10

I payed like 8-9 dollars to play this game. This game isn't free. Once i payed and started to play the game. I was super laggy and couldn't click on stuff. And in the middle of the game i would randomly freeze. I was playing the game on PC. Once i had enough of the game and started to click off. My PC just randomly shut down in the process! I was in such rage and had to buy a new PC. This game S.U.C.K.S! I recommend you not to play!

Peter Torakis

great game really fun

Reviewed on 2021-03-04T13:49:50

great game really fun

Thomas Hickman

really good game

Reviewed on 2021-02-24T10:38:30

really good game inculdes great sandbox and adventure features would recommens

Takai Eldin

make it so they pay for a premuim acount nrom acounts are free

Reviewed on 2021-02-10T13:18:14

hey u you know ROBLOX RIGHT? well its free fortnite is free they are also FAMOUS and your game ISNT free thats the flaw

Dream

Minecraft is best

Reviewed on 2021-02-08T12:06:14

minecraft is the best. nothing more to say.

Minecraft Gaming

This is my favorite game!

Reviewed on 2021-02-05T01:03:35

This is my favorite game. The thing about endless possibilities is amazing. I even make videos about it. I ether play bedrock or java depending on what time it is. Both versions are amazing. You should it out! One last thing, servers are amazing. You can connect with a lot of people at once! That's it.

MATTHEW HINKLEMAN

Best Game Ever!

Reviewed on 2021-01-25T20:38:22

Best game I have ever played. I have fun playing with mods.

Who are Minecraft's competitors?

Who are Minecraft's competitors?

Minecraft's competitors include minecraftforum.net, digminecraft.com, mojang.com, minecraftitemids.com, spigotmc.org, thealtening.com, amazon.com and more.

NameTrafficBudget
3,264,220,260
$17,051,847
267,053
$0
173,946
$0
165,186
$0
102,485
$0
4,098
$0
1,112
$149

What are Minecraft's most popular pages?

TitleTrafficKeyword CountTop Keyword
Minecraft Official Site | Minecraft
https://www.minecraft.net/en-us/
93,401
2954mojang
Download Minecraft | Minecraft
https://www.minecraft.net/en-us/download/
70,839
623minecraft download
Minecraft Server Download | Minecraft
https://www.minecraft.net/en-us/download/server/
58,837
623minecraft server
Minecraft for Windows 10 | Minecraft
https://www.minecraft.net/en-us/store/minecraft-windows10/
52,659
412minecraft bedrock edition
Minecraft Classic
https://classic.minecraft.net/
49,453
657minecraft free
24,265
333minecraft java edition