Review (April 2024)

Shop mission® for the ultimate selection of gear from our from our hats, towels, gaiters and face masks, socks and more. mission® has you covered from head to toe. mission's unique, innovative heat-relief technology provides comfort and coverage in all seasons. stay covered & comfortable all season.

5.22M

Estimated Revenue

58.4k

Website Visitors

4/5

Trustpilot Score

What do we know about MISSION?

Estimated Revenue (2020)

$5.22M

Total Funding

$35M

Total Employees

36

Founded

2008

Industry

Consumer Goods

Last Funding Date

Venture (Round not Specified) May 2014

Location

New York, United States

About

MISSION: Shop Mission® for the ultimate selection of face covers, neck gaiters, performance hats, bucket hats, towels & gear. Mission's unique, multi-layered fabric technology provides comfort and coverage in all seasons. Keep covered & comfortable.

Social Links

Alexa Ranking: 269037

What is MISSION's Revenue?

MISSION's estimated revenue for 2023 is $5.22M.

What does MISSION do?

Mission® was created to help you lead an active lifestyle so that you could do more and enjoy more in the heat. With thoughtful design and state of art technology, we've developed a broad portfolio of instant cooling gear which includes hats, neck gaiters, towels and more. They cool instantly and keep you cool for hours so you can do more of whatever it is you love. We take pride in creating products that support your passions and enhance your experiences from going on a run to doing work in the yard. That is why all of our cooling gear is made from lightweight, ultrasoft, proprietary fabrics with cooling technology that enhance the natural process of evaporation. Additionally, they are always chemical free and will never wash out. When the heat challenges you to do less... Cool More. Do More.™

What are the monthly traffic metrics for Mission?

6/mo Traffic Growth

230.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

58k

Time on Site

1.4Mins

Bounce Rate

52%

How fast is Mission growing?

Mission has grown by 58.3% in the last 6 months according to SimilarWeb.

How do people interact with Mission?

Last month, Mission received 58k visitors who spent an average of 1.4 minutes on the website and visited 3.0 different pages per session. Overall, 52% of people bounce on the first visit.

How do people find Mission?

31.6k people (54%) visit Mission directly. 16.6k (28%) people search for them in Google. Whereas, 5.2k (9%) discover Mission through Facebook, Reddit, and YouTube. 3.6k (6%) visitors come from Mission's email newsletters. Finally, 553.7 (0.9%) people come from affiliates and or paid referrals.

Who uses Mission?

Mission's top market is the United States and they receive 44.8k (76.6%) people.
Then the 2nd is Colombia with 4.7k (8.1%).
The 3rd is is India with 1.9k (3.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Mission's ads on Google?

Google Ads

Mission® Cooling Hats | Keep Cool With Mission Hats

https://www.mission.com/collections/cooling-hats/

Cooling Technology that Works Hardest When You Need it Most. Mission Gear. Enhances the Natural Process of Evaporation to Provide Immediate Cooling. Gear. Bucket Hats. Towels. Keep Cool.

Mission Athletecare™ - Stay Cool & Unlock Performance‎

https://www.mission.com/

Mission: Protect, Perform & Rehab. Shop Instant Cooling Technology.

Mission.com - Mission® - Cool More, Do More

https://www.mission.com/

Buy 3 Get 1 Free. Cooling Technology that Works Hardest When You Need it Most. Enhances the Natural Process of Evaporation to Provide Immediate Cooling & Face Protection.

Mission® - Cool More, Do More - Buy 3 Get 1 Free

https://www.mission.com/

Cooling Technology that Works Hardest When You Need it Most. Enhances the Natural Process of Evaporation to Provide Immediate Cooling & Face Protection.

Mission® - Cool More, Do More | Buy 3 Get 1 Free

https://www.mission.com/

Cooling Technology that Works Hardest When You Need it Most. Enhances the Natural Process of Evaporation to Provide Immediate Cooling & Face Protection.

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