Review (April 2024)

Native instruments is a leading manufacturer of software and hardware for computer-based audio production and djing.

95M

Estimated Revenue

2.47M

Website Visitors

1.8/5

Trustpilot Score

What do we know about Native Instruments?

Estimated Revenue (2020)

$95M

Total Employees

520

Founded

1996

Industry

Music

Location

Berlin, Germany

About

Native Instruments: Native Instruments is a leading manufacturer of software and hardware for computer-based audio production and DJing.

Social Links

Alexa Ranking: 7473

What is Native Instruments's Revenue?

Native Instruments's estimated revenue for 2023 is $95M.

What does Native Instruments do?

For over 20 years, Native Instruments has been the backbeat to the music industry. As leaders in digital music creation and performance, we're right there on stage and in the studio with global stars and legends in the making. Driven by our mission to make music creation more inclusive and accessible, our hardware, software and digital services provide innovative, fully-integrated solutions for music producers of all styles and genres. We are based in the heart of the German capital's creative hub employing more than 400 people across our seven offices in Berlin, Los Angeles, Tokyo, London, Toronto, Paris, and Shenzhen.

What are the monthly traffic metrics for Native-instruments?

6/mo Traffic Growth

-27.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

3.9Mins

Bounce Rate

48%

How fast is Native-instruments growing?

Native-instruments has grown by -5.8% in the last 6 months according to SimilarWeb.

How do people interact with Native-instruments?

Last month, Native-instruments received 2M visitors who spent an average of 3.9 minutes on the website and visited 3.0 different pages per session. Overall, 48% of people bounce on the first visit.

How do people find Native-instruments?

866.7k people (35%) visit Native-instruments directly. 1.2M (50%) people search for them in Google. Whereas, 132.8k (5%) discover Native-instruments through Facebook, Reddit, and YouTube. 51.8k (2%) visitors come from Native-instruments's email newsletters. Finally, 74.4k (3.0%) people come from affiliates and or paid referrals.

Who uses Native-instruments?

Native-instruments's top market is the United States and they receive 538.7k (21.8%) people.
Then the 2nd is Germany with 207.4k (8.4%).
The 3rd is is United Kingdom with 156.6k (6.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Native-instruments's customers say about them?

Review Score

1.8/5

Total Reviews

154

Info

Native Instruments
5 Star
25.0%
4 Star
0.0%
3 Star
0.0%
2 Star
5.0%
1 Star
70.0%
Read reviews that mention
Ferrix Hovi

No support

Reviewed on 2021-05-14T08:39:45

I bought a preowned device. The original owner had lost a card with a key, which is distinct from the one on the bottom of the device.The device is practically a brick without the software and they have never sold the product without the software. Their answer: Here's a link where you can buy the software for 69 euros and not answering my actual question in the email. After a week, they are yet to answer me back on a further inquiry. The ticket is marked as solved.
read more
Banana Bana

I purchased online a worthless product…

Reviewed on 2021-04-25T15:57:39

I purchased online a worthless product because I can't download Native Access that is the software youneed to run the guitar rig software and they will not help me solve the issues by simply taking a look at the zip files on the website to see if it is working properly. I reported this company to the Better Business Bureau as a bunch of frauds. If I could give them no star at all I would.
read more
trust123pilot

Totally excellent company that has my…

Reviewed on 2021-04-02T17:03:05

Totally excellent company that has my complete faith. On the one solitary occasion that I did have a problem,they bent over backwards to get it sorted. Can't fault them at all.
read more
ShelLuser

Excellent company, but now I'm starting to doubt Trustpilot

Reviewed on 2021-04-02T15:06:08

I've been using Komplete products for over 8 years now and 2 years ago I started getting more serious when I purchased a Maschine Mk3 as well as Komplete UC.I have nothing but positive experiences. My first Maschine was the Mikro and although the hardware was excellent its workflow wasn't for me. I had purchased it on the NI website, returned it and got my money back no questions asked. I also got myself the full Mk3 version from them. Around that time I also expanded from Komplete to Ultimate and later the UC version, no issues. Even upgraded from Komplete 12 to 13 without any issues. The reason I'm giving 5 stars is because NI also has a user support forum and they don't shy away from negative comments. In fact, there are NI staffers active there as well and they're always happy to help. So based on my personal experiences and my experiences as a forum member I have some serious issues with believing the credibility of all these negative reviews below mine. Also considering the fact that this profile isn't even claimed by Native Instruments! Is this perhaps a way to "persuade" them into activating a Trustpilot company account? I'm beginning to have some doubts right now. To all those people having problems with NI: Go to the forum (you'll find it under the 'Community' tab), register, and share your concerns there. I'm very positive that it will be dealt with.
read more
Roberto Welington ComumLsó

foi o meu primeiro software e único eu…

Reviewed on 2021-03-31T20:00:31

foi o meu primeiro software e único eu tenho total confiança no hardware e software da native traktor3 olhem meu canal do youtube UCnUMErwpK8YU59yvTnJhCgA
read more
Nahfoo

Files are always not found

Reviewed on 2021-03-13T11:07:06

Files are always not found. Paid 550 euros for MK3 that includes Komplete but because NI uses some bitchass relocate system which cannot find files,shiett does not load. money wasted. don't trust germans with music, they only know how to make cars
read more
Maurice Moynihan

MIDI notes constantly "stuck"

Reviewed on 2021-03-09T10:40:52

MIDI notes constantly "stuck". i.e. they hang playing well after the midi bar has ended.Apparently this has been a known issue for YEARS. Makes it quite literally impossible to work with,
read more
David W.

Taken aback at negative reviews…

Reviewed on 2021-03-08T02:26:27

I am taken aback reading all the negative reviews here. I believe them, of course,but all I can say is that my tech experience has been flawless. I bought a lot of music production software recently, and the NI, Toontrack, and Universal audio stuff all work extremely well in regards to installation, etc.. Only the Roland interface for their online sounds is not good. Anyway, I was very impressed with the NI installer and how well it worked, and how it kept track of everything. Of course, if it doesn't work for *you*, then my experience isn't helpful. As for tech support, their ticket system is not great, and their way of explaining how to reach them is also bad. Going through their question process usually ends up with no result at all and no ticket opened. If you want to open a ticket, you have to pretend to ask for a refund, then it lets you open a ticket. Otherwise it's impossible to do. And ironically, the link they provide to a video that SHOWS you how to open a ticket is broken! However, the online chat support is open 6 hours a day, which is what I used. It's confusingly put since it says open 3 hours PST and 3 hours CET. CET = Central European time. And the hours are not contiguous! So I chatted at 4:00 a.m. Los Angeles time, which was 1:00 p.m. CET. They responded immediately and were very helpful and solved my issue right away. Alas, my issue was based on the way a few things are worded on their website, and they really need to make things a bit clearer to avoid that. However, I am giving 5 stars because the NI software itself is flawless for downloading, and the instruments, etc., are just incredible. Great sounds, Battery easy to use, wonderful flexibility all around. If you can't make great music with all these sounds, then you can't make great music period! Anyway, I hope they clear up the confusing chat support hours and make it clearer for people to buy into the NI world, because once you're in, it's great.
read more

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