Review (April 2024)
Smartyads is a full-stack programmatic ad tech company which offers the best-in-class profitable ad monetization and media buying solutions for advertisers and publishers in the digital marketing industry
7.1M
Estimated Revenue
67.92k
Website Visitors
4.1/5
Trustpilot Score
What do we know about SmartyAds?
Estimated Revenue (2020)
$7.1M
Total Employees
79
Founded
2013
Industry
Marketing Advertising
About
SmartyAds: SmartyAds is a full-stack programmatic ad tech company which offers the best-in-class profitable ad monetization and media buying solutions for advertisers and publishers in the digital marketing industry
What is SmartyAds's Revenue?
SmartyAds's estimated revenue for 2023 is $7.1M.
What does SmartyAds do?
SmartyAds is a global full-stack ad stack platform for publishers, advertisers, and ad networks. It delivers cutting-edge programmatic solutions for display, mobile web, in-app, and video advertising, working across various platforms and various devices. The SmartyAds solutions offer superb targeting capabilities, real-time analytics, granular ad campaign optimization, and high fill-rates. Real-time Bidding is one of our main monetizing technology for publishers' and advertisers' business growing. The company’s flagship products include SmartyAds SSP, SmartyAds DSP, and Blockchain Ad Stack. Also, SmartyAds has own White Label Solutions: SmartyAds White Label Demand-Side Platform; SmartyAds White Label Supply-Side Platform; SmartyAds White Label Ad Exchange. We have our offices in the USA (NY, Florida), United Kingdom (London), China (Shanghai) and Malaysia (Kuala Lumpur). So, we are an innovative programmatic ad company that offers yield ad solutions both for publishers and advertisers.
What are the monthly traffic metrics for Smartyads?
6/mo Traffic Growth
-53.30%
All Time Traffic Growth
Create Free Account
Monthly Hits
68k
Time on Site
1.5Mins
Pages per Visit
1.0
Bounce Rate
62%
How fast is Smartyads growing?
Smartyads has grown by 35.6% in the last 6 months according to SimilarWeb.
How do people interact with Smartyads?
Last month, Smartyads received 68k visitors who spent an average of 1.5 minutes on the website and visited 1.0 different pages per session. Overall, 62% of people bounce on the first visit.
How do people find Smartyads?
19.2k people (28%) visit Smartyads directly. 44.4k (65%) people search for them in Google. Whereas, 1.4k (2%) discover Smartyads through Facebook, Reddit, and YouTube. 397.3 (1%) visitors come from Smartyads's email newsletters. Finally, 673.3 (1.0%) people come from affiliates and or paid referrals.
Who uses Smartyads?
Smartyads's top market is the United States and they receive 14.9k (22.0%) people.Then the 2nd is India with 8.6k (12.7%).The 3rd is is Turkey with 4.4k (6.5%).
Traffic Growth (last 6 months)
What do Smartyads's customers say about them?
5 Star
71.4%
4 Star
14.3%
3 Star
0.0%
2 Star
0.0%
1 Star
14.3%
Read reviews that mention
Roman
Easy to use programmatic platform
Reviewed on 2021-06-08T16:45:20
To sum up briefly - this platform is quite a solid choice for media-buying automation.It works especially well with banner, video, rich media, and native campaigns in my case. You can grasp the dashboard intuitively I'd say, which is very convenient because now, when I got used to it, I launch campaigns in mere 10 minutes. Targeting options are also great. When it comes to budget settings you can set up daily limit to avoid overspending and it will set for you the optimal bidding pace. Plus, I also want to mention that on their platform, you can configure auto-rules for better source selection and turn on the click booster function, which will augment the number of clicks. Overall, I should say the platform is decent, and it definitely makes my life easier.
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Henry Johns
$100 per day minimum spend + $1000 deposit
Reviewed on 2020-05-19T15:17:38
Looks like a good system. Too bad you have to setup an account to find out that the minimum spend is $100 per day.Not for small guys like me.
You also need to be ready to deposit $1000 to get started. Seems like a lot to try a new marketing strategy for a small business.
read more
Sandra K
Easy to use, cost-efficient DSP
Reviewed on 2020-02-11T12:25:44
So far my experience with SmartyAds DSP has been positive. The platform is easy to use,so you don’t have to spend hours trying to figure out how everything works, setting campaigns, etc. With this DSP I created my first brand awareness campaign - the results were outstanding as I also managed to understand my audience better throughout the way. And when something about the platform was unclear, I could always ask the support team - these guys have been quite helpful and friendly.
I could choose multiple device types, as well as traffic types to create a seamless user experience on mobile and desktop. There is even an option to advertise on connected TVs! As a huge supporter of omnichannel marketing, I found this feature great as it is key to meaningful communication with customers. I also liked that they use IAB categories for the formats, which is very convenient. Thanks to this, you don’t have to spend time navigating around or trying to guess the right creative category. Performance tracking and reporting are very user-friendly - these are not features, where one could get lost. Everything is clear and up to the point, which is very convenient, especially for the novice. The cost-efficiency was another pleasant surprise. I mostly use CPM for my business, which I consider a good model for brand awareness campaigns. The engagement rates were amazing almost from the very beginning. The campaigns are easy to manage and you are constantly in control of how your budget is spent. Besides, you can always adapt your advertising strategy if something is not working the way it was intended - a good practice if you’re not sure about your target audience in the very beginning. These features allowed me to reach my audience and spend my ad budget wisely - something that was at times an issue on other DSPs. Great work, I would definitely recommend it!
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Dmitri I
A great all-in-one DSP with various ad formats
Reviewed on 2019-11-20T16:02:29
SmartyAds DSP media-buying tool automates ad campaigns for our agency that works with brands directly.The great thing is that the platform is very intuitive, it doesn’t require specific knowledge to tune and navigate it. No matter if a client wants to advertise only on specific sites, spend a fixed amount of money per day, or hit only certain audiences at a particular time and venue - this is easy to organize with 30+ targeting options and extensive filters. The platform works with desktop, in-app, mobile, CTV and variety of formats. All these features help to suit each ad campaign to individual KPI and goals. Their support team is always friendly and ready to help in all situations. Good job
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Rolf Lundqvist
Avoid Smartyads
Reviewed on 2019-08-17T04:27:02
“We connected on the Supply Side Server one year ago and then we did not get any ads because Smartyadstold us that we must have 5000 impressions before they start sending ads.
Now after one year we have 16.000 ad requests from our app daily so we activated the connection to the Smartyads server again. There is a certain amount of work and money needed to do so but anyhow being assured that we would get ads we though it was a good solution.
After having done the connection and got it approved by Smartyads (this is done through letting you access the panel where you register inventory), we started awaiting the ads.
No ad was delivered by Smartyads.
After a couple of days both our development company (external) and ourselves wrote to their support email (no chat, no support ticket system). 3-4 passed and we went by without any answer from the support.
Finally I manage to find a number (1- country code, hinting that it was an American company, but it seems it is from Ukraine) and after having called two times Ii reached a person who told me that she didn’t know much about this. She spoke some English but far from perfect. She told me that she would talk to the support.
I waited a couple of days but got no answer. I sent an email to them again. Another day without answer, but then finally I got an answer and after that we exchange several emails.
First they said that the amount is too low, then that the .txt – files were missing, which they were not, then that we have chosen a category that “is wrong” (why is there a category you can chose that would block them from sending ads?) and then that they would report the problem to the COO.
We have exchanged 25 emails and they have no clue and it seems that no one cares. It should also be said that I wrote to their publishers email address two month ago without getting any answer at all.
There are so many ad servers out there and some are certainly serious so just avoid SmartyAds and you will be a happier person.”
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Den Livon
Useful ad solution for adverisers
Reviewed on 2018-02-22T16:49:33
I have my own e-commerce site with mobile accessories.Because of its low traffic, I was seeking the problem solution.Advertising was the only way out for me to get profit from my small business.
So, I had used SmartyAds self-serve programmatic demand-side platform for 7 months.
Firstly I started with minimum price and gradually increased because this platform showed a meaningful return on investments.
Besides, it's really easy to run campaigns and user interface is understandable. In addition, I received ad advanced targeting and account management team.
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George Moore
SmartyAds has lots of benefits!
Reviewed on 2018-02-18T11:07:35
I use SmartyAds Demand Side Platform. Actually, I love working with this company. SmartyAds offers lots of benefits for their customers and all of them more or less are useful for me.For example, I advertise my blog about traveling, there was only about a thousand of visitor a few months ago, but for now, my traffic is constantly increasing, and more and more people from all over the world are coming to read my content. That's amazing.
Also, I had some questions about my advertising campaign, but I wrote on the email and get all the answers I needed.
And the big plus is that I can easily set up my campaign from scratch. I like the interface of the platform but it'd be better to make a bigger font in some places.
read more
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