Review (April 2024)

Wealthsimple is the simple way to grow your money like the world's most sophisticated investors. no-maintenance portfolios, expert investment advisers and low fees.

33M

Estimated Revenue

4.29M

Website Visitors

3.5/5

Trustpilot Score

What do we know about Wealthsimple?

Estimated Revenue (2020)

$33M

Total Funding

$289.64M

Total Employees

600

Founded

2014

Industry

Financial Services

Last Funding Date

Private Equity Oct 2020

Location

Toronto, Canada

About

Wealthsimple: Wealthsimple is the smart way to invest and save. Do more with your money with our smart financial tools and expert advice.

Social Links

Alexa Ranking: 2983

What is Wealthsimple's Revenue?

Wealthsimple's estimated revenue for 2023 is $33M.

What does Wealthsimple do?

Powerful financial tools to help you grow and manage your money.

What are the monthly traffic metrics for Wealthsimple?

6/mo Traffic Growth

-18.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

4M

Time on Site

9.0Mins

Bounce Rate

26%

How fast is Wealthsimple growing?

Wealthsimple has grown by -58.6% in the last 6 months according to SimilarWeb.

How do people interact with Wealthsimple?

Last month, Wealthsimple received 4M visitors who spent an average of 9.0 minutes on the website and visited 6.0 different pages per session. Overall, 26% of people bounce on the first visit.

How do people find Wealthsimple?

2.5M people (58%) visit Wealthsimple directly. 1.4M (32%) people search for them in Google. Whereas, 195.7k (5%) discover Wealthsimple through Facebook, Reddit, and YouTube. 155.4k (4%) visitors come from Wealthsimple's email newsletters. Finally, 13.5k (0.3%) people come from affiliates and or paid referrals.

Who uses Wealthsimple?

Wealthsimple's top market is the Canada and they receive 3.9M (91.3%) people.
Then the 2nd is United States with 176.5k (4.1%).
The 3rd is is United Kingdom with 55.7k (1.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Wealthsimple's ads on Google?

Google Ads

wealthsimple.com - Wealthsimple - A Better Investment‎

https://www.wealthsimple.com/en-us/

Wealthsimple - Turns out being a financial genius isn't that hard. Automatic rebalancing · Auto-depositing · Dividend reinvestment · Expert advice

Don't Pick Stocks - Simple, Automated Investing - wealthsimple.com‎

https://www.wealthsimple.com/

Invest With Wealthsimple In Minutes. Put Your Money On Cruise Control.

Don't Pick Stocks - Simple, Automated Investing - wealthsimple.com‎

https://www.wealthsimple.com/

Invest With Wealthsimple In Minutes. Put Your Money On Cruise Control.

Don't Pick Stocks - Simple, Automated Investing - wealthsimple.com‎

https://www.wealthsimple.com/

Invest With Wealthsimple In Minutes. Put Your Money On Cruise Control.

Take Care Of Future You - Simple, Automated Investing‎

https://www.wealthsimple.com/

Invest With Wealthsimple In Minutes. Put Your Money On Cruise Control.

What do Wealthsimple's customers say about them?

Review Score

3.5/5

Total Reviews

189

Info

Wealthsimple

[email protected]

0800 808 5653

London

5 Star
30.0%
4 Star
10.0%
3 Star
0.0%
2 Star
5.0%
1 Star
55.0%
Read reviews that mention
Terry

Wealth Simple In Your Hands

Reviewed on 2021-04-02T00:13:01

Wealth Simple is a great opportunity to control your own investments, or have someone there handle your portfolio for you.I handle my own, and find that it is a great freedom. It is, also, a learning experience. They do not tell you where to, or where not to, invest. But, they do tell you not to invest anything that you cannot afford to lose. The stocks are not guaranteed money makers. One needs to research and use their gut feelings of when to buy and sell. Somethings work out, some don't. I would definitely suggest it to anyone looking to lower costs of investing, or who wish to handle their own investments. But, as they state 'Make sure any money you are investing is an amount you feel comfortable if the stocks crash. Do your research before investing.'
read more
Richard Stahl

Knowledgable

Reviewed on 2021-04-01T19:03:08

Knowledgable, patient, experienced
Todd

March 31 PGZ.V closed at 1.04%…

Reviewed on 2021-04-01T14:54:11

March 31 PGZ.V closed at 1.04% increase!!......yet on my wealthsimple portfolio...it showed that amount in the negative....Not impressed! Today is April Fools day...and i do feel foolish as my account opened with that loss!!!! So wheres my cash wealthsimple?? . It should of opened at about 39200....not 38400!!!!. How the hell can i support u guys when trust is being destroyed? How can i make a snap buy/sell decision when i cannot trust you...FIX THIS!!!!. UPDATE: April 2/21...no fix yet and they have the report!! UPDATE: April 4/21...no fix yet....is this theft?? UPDATE: April 5/21 still missing 800 dollars....AND...sold all PGZ.V shares today at 10% gain but only recieved 7.5% gain.....yet still showing 10% gain on stock board.....you guys are in for one hell of fight!!!!
read more
TarenG

WealthSimple Needs to Take Responsibility

Reviewed on 2021-03-18T23:15:14

I am a WealthSimple client and My wife and I have a pretty awful experience. My wife and I transferredstocks into WealthSimple and indicated on the transfer form that they were to be transferred in in-kind (leave them as they are). They were transferred in-kind, but then without my approval WealthSimple sold the stocks and put the proceeds into their funds (which they make money on, whereas with stocks they don’t make money). I’ve contacted WealthSimple almost a half a dozen times about this and they won’t even respond to my requests to correct the incorrect trade. In the meantime the stocks have gone up in value and the WealthSimple investments have been flat so I’ve lost out on thousands of dollars. I used to be an IIROC advisor so I know they’re required to get approval for me for any unusual trades, and they’re required to reverse this trade and make me whole for the lost gains. They won’t even respond to my customer service requests or emails to their compliance department. UPDATE: they replied only after I filed a complaint with IIROC (the regulatory body) and it was basically, “Too bad so sad, you should have read the fine print.” The fine print, and their status as a discretionary portfolio manager allows them to legally do what they did. But they also have a legal responsibility to clients to make paperwork easy to understand, and in cases of uncertainty get trades approved. When their transfer paperwork has a headline that says TRANSFER ALL ASSETS IN-KIND then in the fine print it says that they’ll sell your securities, that’s unclear what a customer is agreeing to. Their lack of response at the outset, and their refusal to accept any responsibility for poor paperwork causes me to have the opinion that their management is not operating in the best interest of clients; very few financial institutions really are, but at least major financial institutions compliance department will side with a customer in times of doubt.
read more
Xiu Chan

AVOID Using Wealthsimple until they fix their platform

Reviewed on 2021-03-15T16:00:05

I don’t know even where to begin. The desktop version of their trading app is broken.I understand that all quotes and info are 15 minutes delayed like in the mobile app. However, that is the tip of the iceberg in terms of how unintuitive the desktop version is, and straight-up buggy. There are times where it won’t display how much money you have, how would I even know how much I can buy if that is the case? There are cases where it will show me stocks I've already sold. Sometimes the program straight up doesn’t allow you to buy or sell your stocks and throws error messages. How can ANYONE trade like this, and how is this a problem that exists for a program that handles other people’s money? I’ve never had this problem before with anything else. I’ve lost money in trades before, but if I'm losing money on a trade, it should be because of me, and my decision. It shouldn't be decided by technical errors or bugs. I’ve been calling for weeks about issues about the inability to trade some of my stocks. I’ve lost SO MUCH money because of this, and still, no one picks up the phone. What makes it worse is that after waiting long periods of time, I will get hung up. All I want is to speak to someone and get my money back. I warn any ANY user right now if you use Wealthsimple. You run the risk of being unable to buy or sell your stocks, especially anything that is very active. I can’t speak for the mobile app, but the desktop version is a buggy mess, and from what I’m seeing, I’m not the only person that has been affected by this. Wealthsimple if you are reading this. I really hope you guys get your act together because errors like these are costing a lot of your customers time and money. Also, get more CSRs, it seems to be echoed here, and everywhere else. How can we get help, if we cannot even reach you? How can we even trust you to help us, if we cannot reach you?!
read more
Tobias Collison

Brilliantly easy to use and track your…

Reviewed on 2021-03-15T10:27:08

Brilliantly easy to use and track your investments. Customer support has always been great for me - always quick to respond and complete requests no problem.Returns are higher than the other solutions I've used to
read more
Big John

Crypto investors, STAY FAR FAR AWAY!

Reviewed on 2021-03-15T00:09:14

Total garbage do NOT invest with these clowns they hold your funds for 2 weeks after depositing I hadto get my bank to reverse the transfer and then WealthSimple sent me a email stating there would be a "sur charge" unless I re contacted my bank and them make the deposit. Total schmucks also their platform only allows you to invest in BTC and ETH if you're interested in crypto. STAY AWAY, far better platforms out there.
read more
Luke Griffin

Great

Reviewed on 2021-03-13T06:28:29

I use their robo advisor and their trade app. Both work great. Has enabled me and my family to save and invest at our place.Looking forward to seeing how they grow their product.
read more

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