Yahoo Review (2021)


How is Yahoo getting 26B yearly visitors?

Keep reading our in-depth review of Yahoo.


What do we know about Yahoo! JAPAN?

Estimated Revenue (2020)


Total Employees







Chiyoda City, Japan


Yahoo! JAPAN: あなたの毎日をアップデートする情報ポータル。検索、ニュース、天気、スポーツ、メール、ショッピング、オークションなど便利なサービスを展開しています。

Social Links

Alexa Ranking: 34

What is Yahoo! JAPAN's Revenue?

Yahoo! JAPAN's estimated revenue for 2020 is $5.5B.

What does Yahoo! JAPAN do?

~Solve the problems of people and society throught informative technology~ Since its service launching in 1996, Yahoo!JAPAN has grown year by year under the mission of "solve problems of the people and society through informative technology"​, along with the global spread of internet and smartphones. The evolution of internet keeps its rapid, unpredictable growth, spreading opportunities for an innovative future ahead. With this great ambition stable in mind, join us to unleash the possibilities of internet, and let's create the very, next future together. ~Unleash the power of data~ With its more than 100 services developed during the years, Yahoo Japan received the approval from the largest scale of user in Japan. By utilizing its users' multi big database, is now focused on the creation on even more user-friendly services. Yahoo! JAPAN's next mission is now to use this multi database not only for improving its internal services, but also to cooperate with industrial, administrative and academic sectors for the innovation of the Japanese society, updating people's lives and community. ーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーー Corporate details ーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーー [ Year founded ] 1996 [ President and CEO ]  Kawanabe Kentaro [ Capital ] 8,737 million yen [ Company size ] 6,330 employees [ Average age ] 36.0 [ Headquarters ] Chiyoda-ku Tokyo, Japan [ Specialties ] ・Internet Advertising ・Digital Contents ・E-commerce ・Membership service ・etc

What are the monthly traffic metrics for Yahoo?

Traffic Growth


Monthly Hits


Time on Site


Pages per Visit


Bounce Rate


How fast is Yahoo growing?

Yahoo has grown by -3.1% in the last 6 months according to SimilarWeb.

How do people interact with Yahoo?

Last month, Yahoo received 2B visitors who spent an average of 9.7 minutes on the website and visited 6.0 different pages per session. Overall, 31% of people bounce on the first visit.

How do people find Yahoo?

2B people (93%) visit Yahoo directly. 112.1M (5%) people search for them in Google. Whereas, 11.2M (1%) discover Yahoo through Facebook, Reddit, and YouTube. 6M (0%) visitors come from Yahoo's email newsletters. Finally, 6.4M (0.3%) people come from affiliates and or paid referrals.

Who uses Yahoo?

Yahoo's top market is the Japan and they receive 2.1B (98.0%) people.
Then the 2nd is United States with 13.7M (0.6%).
The 3rd is is China with 6.7M (0.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

What are Yahoo's monthly US traffic stats for Google paid and organic traffic?

Organic Clicks



Keywords Ranked


How much organic traffic does Yahoo get from google search?

Yahoo gets 1M in organic visits which has changed by -13.4% in the last year.

What keywords does Yahoo rank for?

Yahoo ranks organically for 1 keywords, including loctek japan and more.

What technologies does Yahoo use?

What technologies does Yahoo use for its website?

Yahoo uses Apache Traffic Server and more in their tech stack.

Apache Traffic Server

What are Yahoo's top ads on Google?

??????Loctek ?????????????????? USB3.0???

Yahoo!????????PayPay?????!????! ????-??????????!?????????????. ??????????. ????????????. ??????????. ???????????. ????? - ??????? - ??????? - ????????????

How can you contact decision makers at

Who are Yahoo's competitors?

Who are Yahoo's competitors?

Yahoo's competitors include,,,, and more.


What are Yahoo's most popular pages?

TitleTrafficKeyword CountTop Keyword
ログイン - Yahoo! JAPAN
スポーツナビ - Yahoo! JAPAN
6yahoo sports
Yahoo! JAPAN
Company - Corporate Information - Yahoo Japan Corporation
20yahoo japan
Corporate Information - Yahoo Japan Corporation
4yahoo japan
3yahoo weather