Review (April 2024)

知乎,中文互联网高质量的问答社区和创作者聚集的原创内容平台,于 2011 年 1 月正式上线,以「让人们更好地分享知识、经验和见解,找到自己的解答」为品牌使命。知乎凭借认真、专业、友善的社区氛围、独特的产品机制以及结构化和易获得的优质内容,聚集了中文互联网科技、商业、影视、时尚、文化等领域最具创造力的人群,已成为综合性、全品类、在诸多领域具有关键影响力的知识分享社区和创作者聚集的原创内容平台,建立起了以社区驱动的内容变现商业模式。

15M

Estimated Revenue

520.91M

Website Visitors

4/5

Trustpilot Score

What do we know about 知乎?

Estimated Revenue (2020)

$15M

Total Employees

380

Founded

2011

Industry

Internet

About

知乎: 知乎,中文互联网高质量的问答社区和创作者聚集的原创内容平台,于 2011 年 1 月正式上线,以「让人们更好地分享知识、经验和见解,找到自己的解答」为品牌使命。知乎凭借认真、专业、友善的社区氛围、独特的产品机制以及结构化和易获得的优质内容,聚集了中文互联网科技、商业、影视、时尚、文化等领域最具创造力的人群,已成为综合性、全品类、在诸多领域具有关键影响力的知识分享社区和创作者聚集的原创内容平台,建立起了以社区驱动的内容变现商业模式。

Social Links

Alexa Ranking: 151

What is 知乎's Revenue?

知乎's estimated revenue for 2023 is $15M.

What does 知乎 do?

Founded in 2011, a peer-to-peer network of knowledge, expertise and insight is what Zhihu is trying to build. Zhihu's mission is to connect people and the knowledge, know-how, expertise and first-hand information constrained in each individual's mind.

What are the monthly traffic metrics for Zhihu?

6/mo Traffic Growth

6.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

521M

Time on Site

4.7Mins

Bounce Rate

48%

How fast is Zhihu growing?

Zhihu has grown by 8.7% in the last 6 months according to SimilarWeb.

How do people interact with Zhihu?

Last month, Zhihu received 521M visitors who spent an average of 4.7 minutes on the website and visited 2.0 different pages per session. Overall, 48% of people bounce on the first visit.

How do people find Zhihu?

149.6M people (29%) visit Zhihu directly. 355M (68%) people search for them in Google. Whereas, 1.1M (0%) discover Zhihu through Facebook, Reddit, and YouTube. 443.4k (0%) visitors come from Zhihu's email newsletters. Finally, 266.2k (0.1%) people come from affiliates and or paid referrals.

Who uses Zhihu?

Zhihu's top market is the China and they receive 453M (87.0%) people.
Then the 2nd is United States with 22.7M (4.4%).
The 3rd is is Hong Kong with 13M (2.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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