Review (August 2025)

Protect your home with a monitored adt security alarm system. call 855-497-8573 for your risk-free quote! join america's #1 home alarm provider today!

5.3B

Estimated Revenue

3.23M

Website Visitors

1.3/5

Trustpilot Score

What do we know about ADT?

Estimated Revenue (2020)

$5.3B

Total Employees

21000

Founded

1874

Industry

Security And Investigations

Location

Boca Raton, United States

About

ADT: Protect Your Home with a Monitored ADT Security Alarm System. Call 855-497-8573 for Your Risk-Free Quote! Join America's #1 Home Alarm Provider Today!

Social Links

Alexa Ranking: 17453

What is ADT's Revenue?

ADT's estimated revenue for 2024 is $5.3B.

What does ADT do?

ADT is one of today's most trusted and well-known brands in the security industry and currently serves more than six million customers, making us the largest company of our kind in both the U.S. and Canada. ADT is a provider of security, automation, and smart home solutions serving consumer and business customers through more than 300 locations, 9 monitoring centres, and the largest network of security professionals in the United States.

What are the monthly traffic metrics for Adt?

6/mo Traffic Growth

-10.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

3M

Time on Site

8.5Mins

Bounce Rate

56%

How fast is Adt growing?

Adt has grown by 4.9% in the last 6 months according to SimilarWeb.

How do people interact with Adt?

Last month, Adt received 3M visitors who spent an average of 8.5 minutes on the website and visited 9.0 different pages per session. Overall, 56% of people bounce on the first visit.

How do people find Adt?

1.3M people (39%) visit Adt directly. 1.4M (42%) people search for them in Google. Whereas, 53.9k (2%) discover Adt through Facebook, Reddit, and YouTube. 86.1k (3%) visitors come from Adt's email newsletters. Finally, 46.7k (1.4%) people come from affiliates and or paid referrals.

Who uses Adt?

Adt's top market is the United States and they receive 3.1M (96.3%) people.
Then the 2nd is Canada with 31.6k (1.0%).
The 3rd is is United Kingdom with 13.4k (0.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Adt's ads on Google?

Google Ads

ADT.com - Official Site - Find the Package For You

https://security.adt.com/

Buy a new security package today to protect what matters most - compare rates and options. Call for a free quote on a new home security package from America's #1 security provider. 24/7 Monitoring. A+ BBB Rating. Video Surveillance. Free Security Quote.

ADT.com Official Site | Help Protect Your Family‎

https://security.adt.com/d/protectyourhome/

Help prevent trouble before it starts. 24/7 protection while you're home & away. Call now! Call America's #1 security provider now to help protect the ones who matter the most. Video Surveillance. 140+ Years Experience. Starts at $9/Week. Free Security Qu

ADT.com - Official Site - Packages Start at $9/week‎

https://security.adt.com/adt/

Order ADT® Home Security Today and Sleep Easy Tonight. Call & Get Started! Burglary Protection · Video Surveillance · 140+ Years Experience · A+ BBB Rating · 24/7 Monitoring Types: Fire Protection, Carbon Monoxide Alarm, Flood Protection, Burglary Protect

Equipment Installation Offer - ADT® #1 Home Security Company

https://www.adt.com/

145 Years of Trusted, Tested Experience - Get an ADT® Smart Video Doorbell Installed Free.

Equipment Installation Offer - ADT® #1 Home Security Company

https://www.adt.com/pro

145 Years of Trusted, Tested Experience - Get an ADT® Smart Video Doorbell Installed Free.

What do Adt's customers say about them?

Review Score

1.3/5

Total Reviews

1185

Info

ADT
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Read reviews that mention
Michael Parsons

Worse place to do anything with

Reviewed on 2021-05-24T02:50:07

Worse place to do anything with. Customer service is horrible at best. been with them for 5 years now.I have them on auto-pay at the bank, and they raise their price without notice they have the balls to issue a late payment email. They've done this twice to me. There Bill is so 70's. I have Telus with my phone service but they dropped the ball on this scam, I'm in the process of canceling my service after the Loyalty department tried to hook me into a 3-year contract. I've dealt with 4 customer service Reps and all gave me attitude and yelled at me. I'm sorry I will not be yelled at.
read more
Diana Iliyazova

Very unprofessional service

Reviewed on 2021-05-23T06:00:34

Okay so the service is horrible I been with ADT for about 8 months or so they are never on time with service,had to wait 2 weeks for new batteries replacement for the sensors, finely when I received them it was the wrong batteries then I had to wait another two weeks for a technician come in to Take a Look at the sensors, the technician was rude and unprofessional, afterward sensors would go off in the middle of the night all of the sudden and scary me and my children to death, happened very often. I wasn’t noticed that they put me on a 3-year service when I had enough and decided to cancel the service they charged me 830$ for nothing, but ended up paying $520 with supervisors service… suck a rip off for a very unprofessional service I will not come back as a customer and will not recommend it to anyone I know!
read more
Kiesha Hatcher

I will NEVER deal with again after…

Reviewed on 2021-05-22T15:41:05

I will NEVER deal with again after being stuck in a 3 yr contract. They only give you 3 days to cancel.Who knows in such a short period of time if they like a home security system??? My family was busy working and going to school to find out in 3 days. Then, our doorbell camera was wired wrong. We paid extra to have a light in the foyer on 24hrs that's connected to the doorbell. The 1st tech came out and wired it wrong where the doorbell foyer light no longer worked. Our doorbell camera wouldn't hold a charge. So, 7 months later another tech came out and said the doorbell camera was wired wrong. He rewired it and got the foyer hallway light working. Now, I've got a $25 charge for the 2nd tech coming out and getting it right. These ppl are ridiculous. I wish I had read the reviews before I purchased this junk. ADT only post the good reviews on their website.
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Mike Jarreau

If I could give 0 stars in would

Reviewed on 2021-05-21T22:16:16

If I could give 0 stars in would! I got service with ADT charging me 49 dollar instalation fee that IHAD TO DO MYSELF,then another 49 dollars for first month BUT service was not turned on after a week without service I called and got a tech. Who yawned thru the whole troubleshooting call when i thought I had a faulty hub. Called the next day to be told oh you HAVE to get a PERMIT thru the state or something like that before we can turn it on CHARGE ME A MONTH WITH NO SERVICE without telling me the whole process...i canciled service saying I want my money back,all of it now. They take 2 weeks to send me information to return the equipment. Then tell me I have to wait 30 days to get my money back! WHAT! It took your 1 damn days to take 100 dollars from me! When i called to talk to a supervisor in was not given one to talk to and was hung up on
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K CLARK

We competed our 3 year contract and…

Reviewed on 2021-05-21T20:37:15

We competed our 3 year contract and they keep sending us $90 bills with termination fees.When we call customer service they say next one will be final bill but it NEVER is. Customer service then puts us on hold and we get transferred to another person. It's frustrating and not professional. ADT is the worst home security company. DO NOT RECOMMEND.
read more
Reece Jones

Shambolic - AVOID like the plague.

Reviewed on 2021-05-21T11:58:57

Shambolic. My wife's 92 year old grandmother wanted a security system installed due to being recently widowed.We thought ADT would be the go-to company. Blue chip, national with a good reputation. Should have checked here first. After the initial contact, we were literally harassed for weeks, 5 or more phone calls a day at all times of day or night by the contact with the hard sell. Obviously on commission, and as soon as he got the deposit we haven't heard from him since. We then stupidly agreed to go with them. We were told we couldn't get an installation for about 8 weeks. We begrudgingly agreed. Installation date came and the installer arrived early against our express wishes. The lady is 92 years old and wanted a relative to be present before the installation took place, which caused her great anxiety. The installer couldn't get the system to work and left without it working. He also lit a cigarette in the lady's front garden standing right next to our 11 month old baby in her buggy. It hasn't worked since and we are now being told it will be a minimum of 3 more weeks to get a revisit. We will be demanding a refund and they can have their pile of junk back. Save yourself a lot of stress - find a local independent. No idea how ADT are still in business. An absolute shower.
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Lynton Ellisor

I am leaving them after 30+ years

Reviewed on 2021-05-20T19:23:09

I am leaving them after 30+ years. My system stopped sending them signals. It took a week to schedule the repair.They sent two wireless technicians and my system is NOT wireless. So it took another week to schedule the repair. In the meantime, I called them about upgrading my system to wireless and they quoted me a price. When I called them back a week later, the price was doubled. They explained that the original quote was rejected by management! I am so disappointed after all these years, and I guestimate I've paid them over $10,000 in monitoring fees. The technician couldn't determine where the disconnect was located and told me I would have to pay $125 for the first hour. He suggested I upgrade my system.
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Ed McCampbell

Not even my contract!

Reviewed on 2021-05-20T18:44:47

ADT was supposed to switch my contact to my mother’s name when I moved close to here two years ago.Come to find out they never did, it’s still in my name even though she signed a three year contract. They can’t seem to find that paperwork now that she’s deceased. They wouldn’t let me out of the contract. Even though the house is sitting empty and in the market. So they offered to reduce the monthly bill for the last year of the contract by 25 percent when I explained this to the billing department some time ago. However, they never did and I can’t seem to find anyone at AFT now willing to help me with this now. There are so many security systems on the market now that notify you directly without monitoring, save your money and get an independent system. They’re extremely expensive for what you get and don’t get locked in a contract. Do it yourself!
read more

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