Review (August 2025)

Book the best hotels and resorts at the best price guaranteed ✔ enjoy the barceló, occidental, allegro and royal hideaway experience! [web oficial]

5.6B

Estimated Revenue

2.56M

Website Visitors

3.2/5

Trustpilot Score

What do we know about Barcelo Hotel Group?

Estimated Revenue (2020)

$5.6B

Total Employees

3800

Founded

1931

Industry

Hospitality

Location

Palma, Spain

About

Barcelo Hotel Group: Book the best Hotels and Resorts at the Best Price Guaranteed ✔ Enjoy the Barceló, Occidental, Allegro and Royal Hideaway experience! [Web Oficial]

Social Links

Alexa Ranking: 14658

What is Barcelo Hotel Group's Revenue?

Barcelo Hotel Group's estimated revenue for 2024 is $5.6B.

What does Barcelo Hotel Group do?

We are hospitality professionals. This is our passion and our vocation. Providing guests with excellent service is what has always driven us. Our special commitment to service has been passed down through three generations. The Barceló Group, founded in 1931 by Simón Barceló in the island of Mallorca (Spain), is a vertically integrated tourism group that is made up of the Barceló Hotel Group, which has more than 252 hotels and more than 57,000 rooms in 22 countries; and by the travel division Ávoris, which has more than 700 travel agencies on 4 continents, several tour operators and receptive operators, and even an airline. At the close of 2017 the group, which employs almost 29,000 staff, registered a turnover of 4.313,4 million euros and an EBITDA of 495.6 million euros. Barceló Hotel Group is constituted by 4 insignias: Royal Hideaway Luxury Hotels & Resorts, Barceló Hotels & Resorts, Occidental Hotels & Resorts and Allegro Hotels. It is the third largest chain in Spain and the forty-second largest at international level. We believe that success lies in adapting to the changing market realities and also being two steps ahead of them. This is why, and especially now in this hyper-competitive and constantly changing world, we never settle for the status quo. We are always at the forefront. Our focus is on the future as we evolve, advance and continuously improve. This allows us to build a reputation as innovative hospitality professionals in the eyes of guests and as trend-setting pioneers in the eyes of the industry. We work hard so our success may speak for itself. Bigger and better.

What are the monthly traffic metrics for Barcelo?

6/mo Traffic Growth

0.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

3M

Time on Site

3.2Mins

Bounce Rate

51%

How fast is Barcelo growing?

Barcelo has grown by 23.6% in the last 6 months according to SimilarWeb.

How do people interact with Barcelo?

Last month, Barcelo received 3M visitors who spent an average of 3.2 minutes on the website and visited 3.0 different pages per session. Overall, 51% of people bounce on the first visit.

How do people find Barcelo?

553.7k people (22%) visit Barcelo directly. 1.7M (65%) people search for them in Google. Whereas, 27.2k (1%) discover Barcelo through Facebook, Reddit, and YouTube. 37.5k (1%) visitors come from Barcelo's email newsletters. Finally, 183.1k (7.1%) people come from affiliates and or paid referrals.

Who uses Barcelo?

Barcelo's top market is the United States and they receive 701.4k (27.4%) people.
Then the 2nd is Spain with 649.4k (25.3%).
The 3rd is is Mexico with 289.5k (11.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Barcelo's ads on Google?

Google Ads

Barcelo.com | Barceló™ Hotel Riviera Maya | Official Site‎

https://www.barcelo.com/en-us/hotels/mexico/riviera-maya/

Hotel Barceló Riviera Maya. Book Now on Official Website! Free Cancellation · Free Wi-Fi · Book Now & Pay Later Featured hotels: Barceló Maya Beach, Barceló Maya Colonial, Barceló Maya Caribe, Barceló Maya Tropical, Barceló Mexico Reforma

Occidental at Xcaret - prev. Occidental Grand Xcaret - barcelo.com‎

https://www.barcelo.com/en-us/hotels/mexico/riviera-maya/occidental-at-xcaret-destination/

Occidental at Xcaret Destination. Resort 5* on the Riviera Maya. Book now! Amenities: 5 swimming pools, Complete Spa&Beauty Salon, Free Wi-Fi in the rooms, Nightclub, 9 Bars Types: Deluxe, Junior Suite, Master Suite, Deluxe Grand Concierge, Grand Romance

Occidental Punta Cana - The Hotel's Official Website - barcelo.com‎

https://www.barcelo.com/en-us/hotels/dominican-republic/punta-cana-beach-bavaro/occidental-punta-cana/

Completely Renovated Hotel which combines Exclusiveness and Luxury. Book Now! Best Price Guaranteed · Free Cancellation · Secure Booking · Free Wi-Fi 3, Avenida España, Punta Cana‎ - ‎Open today · Open 24 hours Thursday Open 24 hours Friday Open 24 hours

barcelo.com - Barceló™ Hotel Riviera Maya - Official Site‎

https://www.barcelo.com/en-us/hotels/mexico/riviera-maya/

Hotel Barceló Riviera Maya. Book Now on Official Website! Book Now & Pay Later · Free Cancellation · Free Wi-Fi Featured hotels: Barceló Maya Beach, Barceló Maya Colonial, Barceló Maya Caribe, Barceló Maya Tropical, Barceló Mexico Reforma

Barceló™ Bávaro Palace | Barceló Official Website‎

https://www.barcelo.com/en-us/barcelo-hotels/hotels/dominican-republic/punta-cana-beach-bavaro/barcelo-bavaro-palace/

5* All Inclusive Resort, Punta Cana. Book now at the Official Website! Free Wi-Fi. Free Cancellation. Best Price Guaranteed. Secure Booking. Amenities: Luxury Spa, 11 Themed Restaurants, Bávaro Casino, Sports Facilities.

What do Barcelo's customers say about them?

Review Score

3.2/5

Total Reviews

1

Info

Barcelo Managua

[email protected]

22809810

Managua

5 Star
0.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
100.0%
Read reviews that mention
Tony Dunleavy

I visited with family in June with…

Reviewed on 2019-11-07T15:24:12

I visited with family in June with family (Allegro Palma Real, Varadero Cuba, a Barcelo hotel).We had 2 rooms, both Mosquito infested. I killed over 80 of them in my first hour. Unfortunately, my in-laws next door didn't kill as many and their children spent the rest of the week being bitten, I of them caught Dengue and it was at least 50% probable it was there. I asked reception multiple times to speak with the Director ''Alejandro'', who never bothered his lazy ''you know what'' in 1 full week to respond. I later complained to the Barcelo group and their customer service was pathetic, they went through the motions offering me a future discount instead of addressing the real questions I asked them. Then they ignored my requests to speak to someone more senior. Apart from the mosquito plague, the rest of the hotel was at best average-boring all inclusive food with ridiculous queues anytime something appetising appeared, mixed staff, some very helpful (especially the chef who went out of his way to cook us something when the queues beat us) and some have clearly given up. To me, the fault here is management and owners, who I think are the Barcelo hotel group and Cuban government, they are allowing this place fall apart, spending no money, employing poor management and demotivating employees. Until some serious investment and care is put into this place, I would not stay here for free and even if they paid me.............
read more

Terminus

We power high-performing go-to-market teams™... More

Category

Business and Consumer Services

Monthly Traffic

67k

186.21%

Ad Spend

$34.5k

Samcart

Create an ecommerce storefront with samcart, an easy shopping cart software and 1-page funnel system, making it simple to sell online.... More

Category

Computers Electronics and Technology

Monthly Traffic

1.5M

47.88%

Ad Spend

$42.54k

Ramp

Grow more. waste less. enterprise corporate cards built from the ground up to save your company money: issue unlimited cards and eliminate overspend with our advanced savings reports and 1.5% cash back on everything.... More

Category

Computers Electronics and Technology

Monthly Traffic

18.48k

2581.81%

Ad Spend

$422.7k