Review (August 2025)

Get a quote to compare prices and policies that no other insurer has. see why pet owners voted bought by many the most trusted cat & dog insurance provider in the uk.

4.5M

Estimated Revenue

361.96k

Website Visitors

4.2/5

Trustpilot Score

What do we know about Bought By Many?

Estimated Revenue (2020)

$4.5M

Total Funding

$133M

Total Employees

200

Founded

2012

Industry

Insurance

Last Funding Date

Other Apr 2021

Location

London, United Kingdom

About

Bought By Many: Get a quote to compare prices and policies that no other insurer has. See why pet owners voted Bought By Many the most trusted pet insurance provider in the UK.

Social Links

What is Bought By Many's Revenue?

Bought By Many's estimated revenue for 2024 is $4.5M.

What does Bought By Many do?

Bought By Many is an award-winning insurtech that is leading the way in creating better insurance products and customer experience. We analyse anonymised search data to identify the problems with existing insurance offers. Our teams then look at how we can improve every aspect of buying cover, from creating unique products that fulfil unmet demand and developing cutting-edge databases to streamlining the user experience and pioneering online claims. We build tech solutions with humans in mind and thousands of customers have given our service 5-star reviews. Company milestones: o 2012: Launched boughtbymany.com. Completed seed funding round. o 2015: Surpassed 100,000 members. Launched SaaS platform in China in partnership with Ping An Insurance. Became directly regulated by the FCA. Acquired Brooks Braithwaite (Sussex) Ltd - the UK's leading provider of insurance for exotic pets and pet businesses. Named Fintech Innovation of the Year & Insurance Start Up of the Year. o 2016: Completed Series A funding round. Won the Innovation in Insurance Award at the Fintech Innovation Awards. Named in the FinTech 50. Signed long-term insurance agreement with Munich Re. o 2017: Launched Bought By Many-branded cat & dog insurance. Surpassed 300,000 members. o 2018: Completed Series B funding round. Named as one of Wired's hottest start-ups in Europe. Ranked 13 on the Sunday Times Tech Track 100. Surpassed 600,000 members. We have an exceptional team of 100, based across three sites in Farringdon, Central London; Haywards Heath, Sussex; and Birmingham. We're always interested to hear from people who'd like to learn about career opportunities at Bought By Many, and we're currently recruiting for roles in the development, product and people teams. Learn more at https://boughtbymany.com/jobs/.

What are the monthly traffic metrics for Boughtbymany?

6/mo Traffic Growth

9.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

362k

Time on Site

3.5Mins

Bounce Rate

55%

How fast is Boughtbymany growing?

Boughtbymany has grown by 17.4% in the last 6 months according to SimilarWeb.

How do people interact with Boughtbymany?

Last month, Boughtbymany received 362k visitors who spent an average of 3.5 minutes on the website and visited 2.0 different pages per session. Overall, 55% of people bounce on the first visit.

How do people find Boughtbymany?

98.2k people (27%) visit Boughtbymany directly. 234.1k (65%) people search for them in Google. Whereas, 6k (2%) discover Boughtbymany through Facebook, Reddit, and YouTube. 5.5k (2%) visitors come from Boughtbymany's email newsletters. Finally, 7.4k (2.1%) people come from affiliates and or paid referrals.

Who uses Boughtbymany?

Boughtbymany's top market is the United Kingdom and they receive 331k (91.4%) people.
Then the 2nd is United States with 8.1k (2.3%).
The 3rd is is Germany with 2.1k (0.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Boughtbymany's ads on Google?

Google Ads

Bought By Many - Pet Insurance From £9.49/Month

https://boughtbymany.com/pet-insurance/

Our Pre-Existing Policy Covers Recent Conditions & No Excess Option On Our Regular Policy

Pet Sitting Insurance Review - Bought By Many

https://boughtbymany.com/news/article/pet-sitting-insurance-review/

Designed By Pet Owners - Everything About Our Cover Is Designed To Be Better For Owners.

Bought By Many - Better Pet Insurance

https://boughtbymany.com/pet-insurance/

Our Pre-Existing Policy Covers Recent Conditions & No Excess Option On Our Regular Policy. 4.7/5 Feefo Rating And A Number One Ranking For Customer Experience. Friendly UK Help Team. Pay Your Vet Directly. Rated 5* By Customers. 19,000 5* Feefo Reviews.

Keyword: what is the best dog insurance uk

Pet Insurance From £9.49/Month - Award Winning Pet Insurance

https://boughtbymany.com/pet-insurance/

Our Pre-Existing Policy Covers Recent Conditions & No Excess Option On Our Regular Policy. 4.7/5 Feefo Rating And A Number One Ranking For Customer Experience. Insured Over 400,000 Pets. Getting A Quote Is Easy. 21,000 5* Feefo Reviews. Rated 5* By Customers.

Award Winning Pet Insurance - Bought By Many

https://boughtbymany.com/pet-insurance/

Our Pre-Existing Policy Covers Recent Conditions & No Excess Option On Our Regular Policy. 4.7/5 Feefo Rating And A Number One Ranking For Customer Experience.

What do Boughtbymany's customers say about them?

Review Score

4.2/5

Total Reviews

1451

Info

Boughtbymany

[email protected]

0345 340 4090

5 Star
70.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
25.0%
Read reviews that mention
Victor Moreno Astorga

Horrible service

Reviewed on 2021-05-21T10:32:36

Horrible service, always looking for the most ridiculous excuse to avoid paying, Loss of money
Marco Borzoni

Peace of mind

Reviewed on 2021-05-20T19:25:54

A very easy online registration experience and an excellent package giving us peace of mind with thevet care cover for our beloved boxer.
read more
Rachel Cook

Absolute and total rubbish

Reviewed on 2021-05-20T19:19:10

Absolute and total rubbish. Do not bother with this company. Still awaiting our compensation for my dog's illness and they still have not paid.They have blamed vets, everyone but their own incompetence. We are awaiting over £950 and are now looking at legal advice. Don not touch this company.
read more
David Kearney

The worst customer service I’ve ever…

Reviewed on 2021-05-20T16:34:29

The worst customer service I’ve ever experienced in my life!!! For over a month I’ve sent multiple emails,direct messages on social media and no response at all…this is the lowest any company could go. Great to take your money and than they will ignore you. Better don’t bother with them.
read more
Maddie Durnall

Would 100% use them again

Reviewed on 2021-05-20T15:06:49

They were honestly fantastic when my pet needed life saving surgery. The CS adviser even stopped talking business to ask if I was ok.The cover was great and the vet said they liked dealing with them. Depsite the cost they paid out our renewal price wasn't hiked either. Would recommend.
read more
eileen

not made a claim yet, only just bought

Reviewed on 2021-05-19T18:50:51

going through the selection process was pretty easy, just had to decide which benefits i wanted,once chosen setting up an account was also easy, this review is only regarding the process of choosing and buying insurance through bought by many , as i have not made a claim i cannot comment on that side of things here .
read more
M W

Refusing to pay for behaviourist for my…

Reviewed on 2021-05-19T14:16:02

Refusing to pay for behaviourist for my dog, due to the fact payment needs to be taken at the end of the treatment.Treatment is covered for 6 months after initial vet referral, behaviourist can't see me for 3 months,plan is 6 month, so Bought By Many have wormed they way out of that cost!
read more
Alison bissland

A fast easy to use website with…

Reviewed on 2021-05-19T13:51:14

A fast easy to use website with excellent prices

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