Review (August 2025)

Shop stylish women's, men's, kid's, baby clothes, accessories & more. free shipping available* ts & cs apply

26M

Estimated Revenue

10.18M

Website Visitors

1.8/5

Trustpilot Score

What do we know about Cotton On Foundation?

Estimated Revenue (2020)

$26M

Total Employees

48

Founded

2007

Industry

Nonprofit Organization Management

Location

North Geelong, Australia

About

Cotton On Foundation: Empowering youth globally through the delivery of quality educational projects in Uganda, South Africa, Thailand & Australia.

Social Links

What is Cotton On Foundation's Revenue?

Cotton On Foundation's estimated revenue for 2024 is $26M.

What does Cotton On Foundation do?

In partnership with the Cotton On Group retail team and the incredible generosity of our customers, we are working with Ugandan communities and others globally in helping to build a healthy and sustainable future. How? We sell our own products in over 1,400 Cotton On Group stores globally, and all of the proceeds go back to the Cotton On Foundation to fund our projects. It is as simple as that! We roll our sleeves up and get our hands dirty to help out our mates. We manage all the projects from start to finish, ensuring that all needs are met within a realistic timeframe … and we have fun doing it! Our projects, are all based on four pillars; health, education, sustainability and infrastructure. These pillars were derived from the United Nations Millenium Development Goals and form the basis of every project undertaken by the Cotton On Foundation. In line with the Millenium Development Goals and our aim of ‘empowering youth', we are on a mission to develop 20,000 educational places in Southern Uganda by 2020. We truly are in partnership with you our customers, and we're proud of the fact that by making a small purchase you can have a big impact on people's lives.

What are the monthly traffic metrics for Cottonon?

6/mo Traffic Growth

-23.10%

All Time Traffic Growth

Create Free Account

Monthly Hits

10M

Time on Site

5.4Mins

Bounce Rate

39%

How fast is Cottonon growing?

Cottonon has grown by -26.5% in the last 6 months according to SimilarWeb.

How do people interact with Cottonon?

Last month, Cottonon received 10M visitors who spent an average of 5.4 minutes on the website and visited 6.0 different pages per session. Overall, 39% of people bounce on the first visit.

How do people find Cottonon?

3.5M people (34%) visit Cottonon directly. 6M (59%) people search for them in Google. Whereas, 189k (2%) discover Cottonon through Facebook, Reddit, and YouTube. 188.7k (2%) visitors come from Cottonon's email newsletters. Finally, 221.3k (2.2%) people come from affiliates and or paid referrals.

Who uses Cottonon?

Cottonon's top market is the Australia and they receive 5.5M (53.9%) people.
Then the 2nd is United States with 1.5M (14.5%).
The 3rd is is New Zealand with 1.1M (10.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Cottonon's ads on Google?

Google Ads

Cotton On | New Arrivals - Free Shipping & Free Returns

https://cottonon.com/

Women's & Men's. Shop The Latest Styles Online With Free Delivery Over $50 & Free Returns. Shop Your New Warm Weather Wardrobe - Shorts, Tees, Denim, Dresses, Swim, Active & More. Join Perks, Earn Rewards. Get It Now, Pay Later. Contactless Delivery.

Cotton On Kids | Kids Clothing - Girls, Boys & Baby

https://cottonon.com/US/kids/

Discover Kids New Season Styles Online Now With Free Shipping Over $50 & Free Returns. Shop Girls, Boys & Baby Tees, Sweats, Skirts, Dresses, Pants, Leggings, Pajamas & More. Pay Later With Afterpay. Free Delivery Orders $40+ Join Cotton On & Co Perks.

Cotton On Kids | Kids Clothing - Free Shipping & Free Returns

https://cottonon.com/US/cottononkids/

Discover Kids New Season Styles Online Now With Free Shipping Over $50 & Free Returns. Shop Girls, Boys & Baby Tees, Shorts, Skirts, Dresses, Swim, Leggings, Pajamas & More. Join Perks, Earn Rewards. Contactless Delivery. Get It Now, Pay Later. Free Delivery Orders $50+.

COTTON ON KIDS | Kids Clothing | Girls, Boys & Baby‎

https://cottonon.com/US/kids/kids-new-arrivals/

Free Shipping Over $55 & Free Returns. Discover New Kids Trends Online Now. Boys & Girls T-Shirts, Leggings, Shorts, Dresses, Pajamas, Sweats, Shoes & More. Join Cotton On & Co Perks. Pay Later With Afterpay. Express Shipping. Free Shipping Orders $55+ St

COTTON ON | New Arrivals | Shop The Latest Summer Styles‎

https://cottonon.com/US/

Free Shipping Over $55 & Free Returns. Discover New Fashion Trends Online Now. Women, Men, Kids, Accessories, Travel, Stationery & Gifts. Express Shipping. Pay Later With Afterpay. Free Shipping Orders $55+ Join Cotton On & Co Perks. Styles: Dresses, Tops

What do Cottonon's customers say about them?

Review Score

1.8/5

Total Reviews

173

Info

Cotton On Group
5 Star
10.0%
4 Star
0.0%
3 Star
5.0%
2 Star
5.0%
1 Star
80.0%
Read reviews that mention
Nadine Wells

Cotton On is Damaging to Young Women's Self Image

Reviewed on 2021-05-21T10:36:01

In an age we're we are trying to teach young women to live the way they are made, and that a"Barbie" body is not good.Cotton On is teaching them that if they are not a size 14 they are too big to wear fashion intended for today's youth. Today I had to watch my young adult cry because she can't shop where her friends do.
read more
Anita Simpson

The manager was amazing

Reviewed on 2021-05-11T13:52:47

The manager was amazing her name was casey the store was organized great staff and Casey was such a big help .Will be going to cotton body in paradise center fantastic service great manager great team
read more
Nick Savage

I had unauthorized charges from cotton…

Reviewed on 2021-05-05T18:18:28

I had unauthorized charges from cotton on and called them and they gave me a run around saying theydidn’t see the charges on their end but it was took from my bank so now I gotta wait for bank to solve it don’t know if someone took my info or if cotton on themselves took my money but either way I’d avoid this site
read more
Tyler Moore

Rude staff member

Reviewed on 2021-04-29T12:29:44

I took my daughter shopping at CottonOn and I was greeted by a male by the name of Kyran.Right off of the bat I got a negative energy from him, something inside of me told me to get out of there but I stayed, unfortunately this was my first mistake. When I walked over to look at some of the clothing Kyran started to stare at my daughter (she is 7) and then proceeded to follow her around the store for a total 5minutes. She came running up to me after he attempted to touch her genitals. Once I confronted him about this his face turned BRIGHT RED and he began to sweat, he then started cursing at me in front of my daughter which is completely unprofessional and disgusting.
read more
Janet

Returns are Complicated! Needs Serious Improvement!

Reviewed on 2021-04-24T17:45:16

I bought from CottonOn because I have a friend who said their clothes are pretty decent for the price.I didn't have high expectations. I ordered 9 things and kept 2 of them, so I returned 7 items. 1. PLEASE BE CAREFUL AND DON'T MAKE THE SAME MISTAKE I DID! If you're a USA customer, make sure you go on their website and generate a return label. If it doesn't work, make sure it's on the US website otherwise it'll tell you that your order doesn't exist. 2. AGAIN: PLEASE BE CAREFUL AND DON'T MAKE THE SAME MISTAKE I DID! DO NOT use the shipping label that came in your package. I mistakenly thought it was a return label so I stuck it on and sent it off. Luckily, USPS returned the package to me and that was when I realized it was just a duplicate of the shipping label they used to send me my items. Why would they leave a duplicate of the shipping label in my package? It's confusing and misleading! 3. Their returns are extremely complicated especially for US customers. The return was free however, I paid with Paypal. I live in New York City where tax isn't charged on articles of clothing less than $120 or so. I was charged for my order but I decided to let it go since it wasn't worth fighting for a minuscule amount of dollars. 4. However, I paid with Paypal and Cotton On processed my return but now they're asking me to fill out this complicated form via email citing they need all the info including my bank account and routing number amongst others things I have no idea about. Do they not have this info on file? I paid with Paypal and not a bank account and I refuse to give them this info. If this info is somehow shared or leaked, anyone could just take money out of the account and you have to go through the headache to file stolen money through your bank. 5. Since I kept some of the items, I don't know exactly how to calculate the refund. It's crazy that the email they sent me, asked me to input a refund amount. How the heck am I supposed to know? How do I clearly calculate the discounts they gave me and the tax they charged me? This shouldn't be the customer's responsibility. I'm shocked this isn't automated. 6. I finally got my refund back only because I replied to their email saying that I could always speak to Paypal about issuing the proper refund. The person I spoke to on Cotton On said a refund via Paypal wasn't possible because "the payment has been archived" on their end. I didn't get the $11.06 sales tax back that was charged for my items but at this point, I don't even care anymore. I don't want to deal with them ever again if this is the return process. I liked the items a lot. They're not pricy and the quality is decent enough to me. I had to return a lot of items since the sizing was larger. I didn't expect biker shorts in size US 4 (small) would be so large since that's my usual size. That's no problem with me and I have no issue reordering my right size, however the hassle they're putting me through right now makes me wish I didn't have to return a single thing to them.
read more
Lonnie Hill

This site is fake not legit fake

Reviewed on 2021-04-16T22:47:13

This site is not legit fake, fake,fake,fake
Amber Hudem

Do not shop at this company

Reviewed on 2021-04-16T09:26:33

Do not shop at this company. This company has taken my money and I did not receive my order.They have refused to file a claim with carrier. Do not shop at this company. Scam
read more
Kate Snider

DEAD BEETLE FOUND IN PACKAGE

Reviewed on 2021-04-12T04:49:16

I ordered a tank from them, I got an email saying they received my order, but I got no further replies on shipment or when my item was going to be delivered - poor communication.Then, I came home and my roommate brought the package inside for me. As I opened up the package, a DEAD BEETLE fell out. I was APPALLED. Product is fine, but I am not.
read more

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