Review (April 2024)
Gain an internationally recognised digital marketing certification with dmi. study online or in a classroom through one of our education partners. enroll now.
50M
Estimated Revenue
576.39k
Website Visitors
3.6/5
Trustpilot Score
What do we know about Digital Marketing Institute?
Estimated Revenue (2020)
$50M
Total Funding
$31M
Total Employees
760
Founded
2008
Industry
Higher Education
Last Funding Date
Venture (Round not Specified) Sep 2017
Location
Blackrock, Ireland
About
Digital Marketing Institute: Gain an internationally recognised digital marketing certification with DMI. Study online or in a classroom through one of our education partners. Enroll Now.
What is Digital Marketing Institute's Revenue?
Digital Marketing Institute's estimated revenue for 2023 is $50M.
What does Digital Marketing Institute do?
Digital marketing changes everything. Commerce. Culture. Community. Then digital goes and changes itself. Staying relevant may be the biggest professional challenge of the 21st Century. The Digital Marketing Institute helps marketing professionals, entrepreneurs, career changers, graduates and upskillers to get in the digital marketing game - and stay in it. We work right at the meeting point of new tech and new ideas. Our online digital marketing and digital selling courses teach new best practices. They are informed by industry leaders and aligned with industry needs. We bring you the best digital smarts from this exciting edge of change – in fact, we are the change. Our courses and Member offering are defining new global standards. They are globally recognized by blue-chip employers, leading digital brands and Agencies, tech's biggest players, universities and more. We give you a full set of digital powers to create strategic and powerful business channels and campaigns that take you to the right audience, growing your brand and bringing revenue home. But what we offer is also more than courses and skills. When you sign up for a course, you also become a Member of the DMI which means you can access the digital savvy of 47k alumni, white-hot insight from the digital zeitgeist and more ways to stay connected, stay relevant and stay in the game.
What are the monthly traffic metrics for Digitalmarketinginstitute?
6/mo Traffic Growth
15.30%
All Time Traffic Growth
Create Free Account
Monthly Hits
576k
Time on Site
3.1Mins
Pages per Visit
2.0
Bounce Rate
69%
How fast is Digitalmarketinginstitute growing?
Digitalmarketinginstitute has grown by 18.3% in the last 6 months according to SimilarWeb.
How do people interact with Digitalmarketinginstitute?
Last month, Digitalmarketinginstitute received 576k visitors who spent an average of 3.1 minutes on the website and visited 2.0 different pages per session. Overall, 69% of people bounce on the first visit.
How do people find Digitalmarketinginstitute?
163.9k people (28%) visit Digitalmarketinginstitute directly. 369.3k (64%) people search for them in Google. Whereas, 15.4k (3%) discover Digitalmarketinginstitute through Facebook, Reddit, and YouTube. 11.7k (2%) visitors come from Digitalmarketinginstitute's email newsletters. Finally, 470 (0.1%) people come from affiliates and or paid referrals.
Who uses Digitalmarketinginstitute?
Digitalmarketinginstitute's top market is the United States and they receive 105.9k (18.4%) people.Then the 2nd is United Kingdom with 61.3k (10.6%).The 3rd is is India with 57.4k (10.0%).
Traffic Growth (last 6 months)
What do Digitalmarketinginstitute's customers say about them?
Review Score
3.6/5
Total Reviews
13
Info
Digital Marketing Institute5 Star
50.0%
4 Star
25.0%
3 Star
0.0%
2 Star
8.3%
1 Star
16.7%
Read reviews that mention
Giorgio Busi
I did not like the course, i do not recommend this course
Reviewed on 2021-05-13T09:13:01
I did not like the course. I think that the information that they provide are very poor in content.In top of that, when i have submitted my assessment they gave me a feedback that was not easy to understand ( it seems that they want extra money to re-do the exam). I was really shocked about their policy! 80 euro to resubmit an assessment, after 3,500 euro course!!!!!! come on....
I showed the assessment that i have submitted to 3 digital marketing companies that were speechless about their feedback.
The theory that they provide (100 hours course), do not show anything that is exceptional (everything was very basic).
They did not provide any guide about the instructions of how to make an assessment.
Their website does not work very well either. If you want to open a course page you need to wait minutes!!!!
I am really thinking about what to do with this course.
I am not sure that it will bring me any benefit in re-doing this exam with them, and i already told to the companies i am working for that probably they will need to change the institution to provide a good course for their employee. A real course that will provide skills and qualities. I was expecting much more practice!!!!!
I have been studying for all my life and i never seen something like that. I was expecting professionalism.
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Mark
I thoroughly enjoyed the certified…
Reviewed on 2021-05-05T19:35:24
I thoroughly enjoyed the certified digital marketing professional diploma! I found the course very interesting.It covered a very broad range of topics, had a good mix of presentation and practical learning as well as further resources so you really can learn an endless amount through it. The broad range of topics meant it was an excellent base to delve more into the area, I am hoping to start the post grad this year!
The main thing I loved though and why I needed to review was how helpful the tutors were! Any questions in the forums they were quick to help, sometimes giving fun extra practice tasks also. As the last year has been crazy I didn’t get to study as much as I wanted, lucky for me they were so accommodating and allowed me to extend my enrolment to make sure I had gained everything from the course before sitting the exam, I’m sure I wouldn’t have passed without the help they gave me!
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Francis Mulleady
I've found the DMI qualification very…
Reviewed on 2021-04-20T12:47:48
I've found the DMI qualification very useful in my career to date. It is certainly acknowledged as a professional qualification.There is a lot of content and the final exam is challenging. It teaches you about all the different aspects of digital marketing and where you need to build your knowledge further. You need to be an independent learner but the material is useful if you use the right approach. It's good CPD (continuing professional development) qualification and as long you understand this, you won't be disappointed.
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Nebojsa Stojadinovic
DMP Course – 360 Review
Reviewed on 2021-04-19T21:25:21
With two MSc courses, PMP and various short courses behind my back, I’ve found this course as one of the best in value for money,side by side with Ducati racing course that I’ve taken twice :) and here is why:
The purpose of the course:
If you are beginner in DM, this course will teach you the basic principles and give you solid foundation to continue upgrading your skills through practice.
With solid background knowledge in IT and considerable experience in PM, after completing the course I’ve gained enough confidence to put together a small team of consultants to work on a complete online rebranding and DM strategy for one SME.
If you are experienced in DM in some specific field e.g., SEO, this course will give you a bigger picture and thorough understanding in how your actions fit within DM strategy and affect its other segments.
This will definitely reduce potential for functional conflicts with your colleagues, improve teamwork and help you in being better in what you are doing.
If you are from business side, after completing this course you will have solid and essential knowledge base in aligning your business and DM objectives.
During my long international experience in O&G engineering and PM consulting, also during my academic research, I’ve found that business guys have limited or zero knowledge about what’s going on in IT, while IT guys have little or no idea how the business works usually applying off the shelve one-size-fits-all solutions.
This is the main reason why considerable amount of IT projects fail to deliver expected business benefits.
Therefore, this course is highly recommended for you nonetheless if you are small business owner or working as a senior manager in a big organisation.
Course structure:
It is clear, set in a logical order, covers all the areas of DM and is easy to follow.
Course content:
It is clear, concise, interactive, hands-on and interesting, with many useful tricks of the trade and additional valuable resources.
It is highly recommended to go through the bonus content and take a look at the additional resources where you can find more good resources.
Keep exploring If you want to extend your knowledge beyond this course content.
Presentation:
I’ve enjoyed presentation, both audio and video.
Presenters are skilled in their fields, engaging and very pleasant, with very clear speech that is easy to follow.
They are the kind of people I would enjoy having together a casual conversation over a pint at the pub.
From the technical side, in some presentations audio is not levelled and needs to be fixed. I haven’t found this as a big distraction, just increase the volume in your headset when needed :)
Summary
I’ve found this course through Robert Gordon University and that was the main reason to trust its reputation.
My main objective was to gain applicable knowledge and this course has exceeded my expectations for the reasons noted in this review.
Certificate I've considered just as a bonus.
There is abundance of various DM materials and courses on Google, YouTube, Udemy etc. that you can find.
However, if you are beginner this course will give you a solid base and direction where to search for upgrading your knowledge.
As an experienced specialist, you will fill the gaps and refresh your memory with basic principles and get clear direction for your further projects.
If you are running the business, this course will help you in stepping up your business to another level.
Highly recommended!
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El.Flynn
Really good platform for learning …
Reviewed on 2021-04-17T08:47:18
The platform for this course is really impressive , everything in one place , perfect for busy professionals.Great flexibility means you can log in and do the course in your own time. It also tracks your progress ! Quite a lot to get through for the diploma , and a lot of research required for the assignments so it is intense enough particularly when your working as well, but you’d expect that for a diploma. My job is more on the strategy side so the new learning for me was the operational functioning of social which there was lots of good info on. The access to additional blogs / content through the membership ensures you’re kept up to date throughout.
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Amanda Donegan
The Certified Digital Marketing…
Reviewed on 2021-04-16T15:20:44
The Certified Digital Marketing Professional course is divided into logical modules which are comprehensive without being overwhelming.I would highly recommend the course to anyone who wishes to get a solid foundation in digital marketing or anyone who wants to up-skill.
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Ramla Arif
Working Individuals- Go for it !
Reviewed on 2021-04-16T14:36:11
This course is perfect for working individuals . It has really helped me in my current job.I've gained a deeper insight on social media marketing which is an essential tool for any marketer. The course was set in the right way along with quizzes which helped me to gauge myself. That was a good method. I'm glad I've learned new concepts in depth which are extremely practical and serve the purpose fully. Thanks
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Medhat Mokdad
Thank you DMI team
Reviewed on 2021-04-16T11:21:04
Thank you DMI team for the insightful program, It was a fruitful journey. I suggest for ex to addTikTok to the social campaign module since it is a trendy and the newest platform.
Overall I rate the program good to very good with clear benefits and good kick off to start acquiring the digital marketing experience.
read more
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