Review (August 2025)

Dogster is a publication where dog lovers come together to get the latest expert advice about dog behavior, health, news and entertainment.

14.14M

Estimated Revenue

649.97k

Website Visitors

4/5

Trustpilot Score

What do we know about Dogster?

Estimated Revenue (2020)

$14.14M

Total Employees

62

Founded

2004

Industry

Internet

Location

San Francisco, United States

About

Dogster: Dogster is for dog owners and lovers. Find info on training, vets, or breeds. Use the groups and forums to connect and share with friends.

Social Links

Alexa Ranking: 243625

What is Dogster's Revenue?

Dogster's estimated revenue for 2024 is $14.14M.

What does Dogster do?

While building custom website for clients under the name [One Match Fire](http://www.onematchfire.com), founder/CEO Ted Rheingold launched an online network for dog owners: Enter Dogster. Without any external funding, Dogster was launched in early 2004 by Rheingold and his team of passionate dog lovers (sister site [Catster](http://catster.com) was launched only 7 months later). Soon after it went cash flow positive and after only 18 months it became profitable. With a pet population of over 700,000 (including catster) Dogster and Catster have clearly become a heaven on earth for pet owners. Users make profiles of their dogs through which they can share everything from pictures, video and old stories to more serious things such as expert guidance, authoritative advice and community support.

What are the monthly traffic metrics for Dogster?

6/mo Traffic Growth

-37.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

650k

Time on Site

0.4Mins

Bounce Rate

83%

How fast is Dogster growing?

Dogster has grown by 4.7% in the last 6 months according to SimilarWeb.

How do people interact with Dogster?

Last month, Dogster received 650k visitors who spent an average of 0.4 minutes on the website and visited 1.0 different pages per session. Overall, 83% of people bounce on the first visit.

How do people find Dogster?

68.2k people (10%) visit Dogster directly. 557.7k (86%) people search for them in Google. Whereas, 12.8k (2%) discover Dogster through Facebook, Reddit, and YouTube. 699.6 (0%) visitors come from Dogster's email newsletters. Finally, 699.7 (0.1%) people come from affiliates and or paid referrals.

Who uses Dogster?

Dogster's top market is the United States and they receive 383.9k (59.1%) people.
Then the 2nd is Canada with 55.8k (8.6%).
The 3rd is is United Kingdom with 55.2k (8.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Dogster's ads on Google?

Google Ads

Dogster ® Magazine | Official Subscription Page‎

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Dogster.com | Dogster ® Magazine | Subscribe, Renew, or Gift‎

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Dogster® (Formerly Dog Fancy) - Magazine Subscription - dogster.com‎

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Dogster® (Formerly Dog Fancy) | Magazine Subscription | dogster.com‎

http://subscribe.dogster.com/

Subscribe, Give as a Gift, or Renew. Publisher Direct Pricing, No S&H. Free Shipping. Online Special - Save Now. Lowest Authorized Price. Types: New Subscriptions, Renewal Subscriptions, Gift Subscriptions.

Dogster® (Formerly Dog Fancy) | Magazine Subscription | dogster.com‎

http://subscribe.dogster.com/

Subscribe, Give as a Gift, or Renew. Publisher Direct Pricing, No S&H. Online Special - Save Now. No Sales Tax. Free Shipping. Lowest Authorized Price. Types: New Subscriptions, Renewal Subscriptions, Gift Subscriptions.

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