Douban: See Their Revenue, Competitors, Traffic, and Reviews (April 2024)

Review (April 2024)

提供图书、电影、音乐唱片的推荐、评论和价格比较，以及城市独特的文化生活。

Estimated Revenue

144.47M

Website Visitors

4/5

Trustpilot Score

What do we know about Douban?

Estimated Revenue (2020)

$1M

Total Funding

$71.35M

Total Employees

280 Founded

2005

Industry

Internet

Last Funding Date

Other Feb 2019

Location

Beijing, China

About

Douban: 提供图书、电影、音乐唱片的推荐、评论和价格比较，以及城市独特的文化生活。

Social Links

What is Douban's Revenue?

Douban's estimated revenue for 2023 is $1M.

What does Douban do?

How did you discover things you'd never heard of? Ever dazzled by endless selections in a bookstore or a web store? There're millions of new books, movies and music albums released each year. There got to be dozens in these that suit you perfectly, but you'll probably miss many of them. Best seller lists tell you the popular ones, but what about the rest? The creators of Douban find tips from friends and colleagues most helpful. A casual mention or two passes on their own judgments on things, and their knowledge of you. A friend won't recommend nursing books to a bachelor, or bring home "Naked Killer" to grandma. Sadly, put all of the friends and families of you and me together, what they've known are still hopelessly limited. Plus, people of most similar tastes are often strangers to each other. If only there's a way to know tastes of millions of people, and point out the ones most like yourself. The power of words-of-mouth would be amplified many times over. Douban was created out of this very wish. It does not target to any particular group of people. No matter how bizarre or commonly the things you like, Douban helps to you find the people who shares these interests, and discover more good stuff through them.

What are the monthly traffic metrics for Douban?

6/mo Traffic Growth

4.60%

All Time Traffic Growth

Create Free Account

Monthly Hits

144M

Time on Site

5.2Mins

Bounce Rate

42%

How fast is Douban growing?

Douban has grown by 5.6% in the last 6 months according to SimilarWeb.

How do people interact with Douban?

Last month, Douban received 144M visitors who spent an average of 5.2 minutes on the website and visited 6.0 different pages per session. Overall, 42% of people bounce on the first visit.

How do people find Douban?

58.3M people (40%) visit Douban directly. 78.7M (54%) people search for them in Google. Whereas, 911.7k (1%) discover Douban through Facebook, Reddit, and YouTube. 219.2k (0%) visitors come from Douban's email newsletters. Finally, 989.1k (0.7%) people come from affiliates and or paid referrals.

Who uses Douban?

Douban's top market is the China and they receive 120.9M (83.7%) people.
Then the 2nd is United States with 7.8M (5.4%).
The 3rd is is Hong Kong with 3.5M (2.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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