Review (June 2024)

Equinox is a temple of well-being, featuring world-class personal trainers, group fitness classes, and spas. voted best gym in america by fitness magazine.

144.17M

Estimated Revenue

661.76k

Website Visitors

2.6/5

Trustpilot Score

What do we know about Equinox?

Estimated Revenue (2020)

$144.17M

Total Employees

7800

Founded

1991

Industry

Health Wellness And Fitness

Last Funding Date

Private Equity Feb 2020

Location

New York, United States

About

Equinox: Equinox is a temple of well-being, featuring world-class personal trainers, group fitness classes, and spas. Voted Best Gym in America by Fitness Magazine.

Social Links

Alexa Ranking: 58286

What is Equinox's Revenue?

Equinox's estimated revenue for 2023 is $144.17M.

What does Equinox do?

OUR STORY: We are a company with integrated luxury and lifestyle offerings centered on Movement, Nutrition and Regeneration. In addition to Equinox, our other brands, Blink, Pure Yoga, SoulCycle, Furthermore, Precision Run, and Equinox Hotels are all recognized for inspiring and motivating members and employees to maximize life. Within our portfolio of brands, we have more than 200 locations within every major city across the United States in addition to London, Toronto, & Vancouver. OUR CODE: We are passionate about high-performance living and we practice what we preach – investing time in our own health and fitness. We believe that everyone has untapped potential within them and it takes a disruptive approach to unleash it. We dream big and don't settle for the status quo. We sweat the details. We never accept less than 110% to help each other deliver the Equinox experience and enable our members to get great results. We are obsessed with what's new, what's now, what's next. Never following, always leading, living ahead of the moment in fashion, culture and consumer behavior. We aren't just a company; we're a community vested in each other's success. We value humility and a team approach at every level of the company. If you are a high performing individual who is passionate about winning and inspiring others then we are excited to discuss career opportunities with you.

What are the monthly traffic metrics for Equinox?

6/mo Traffic Growth

-21.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

662k

Time on Site

1.9Mins

Bounce Rate

54%

How fast is Equinox growing?

Equinox has grown by 46.3% in the last 6 months according to SimilarWeb.

How do people interact with Equinox?

Last month, Equinox received 662k visitors who spent an average of 1.9 minutes on the website and visited 2.0 different pages per session. Overall, 54% of people bounce on the first visit.

How do people find Equinox?

238.4k people (36%) visit Equinox directly. 355.3k (54%) people search for them in Google. Whereas, 6.3k (1%) discover Equinox through Facebook, Reddit, and YouTube. 5.6k (1%) visitors come from Equinox's email newsletters. Finally, 10.1k (1.5%) people come from affiliates and or paid referrals.

Who uses Equinox?

Equinox's top market is the United States and they receive 568.6k (85.9%) people.
Then the 2nd is United Kingdom with 19.7k (3.0%).
The 3rd is is Canada with 19.6k (3.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Equinox's customers say about them?

Review Score

2.6/5

Total Reviews

14

Info

Equinox
5 Star
35.7%
4 Star
21.4%
3 Star
0.0%
2 Star
7.1%
1 Star
35.7%
Read reviews that mention
Jwil

Overpriced overated

Reviewed on 2021-05-05T22:02:04

Overpriced overated. Nothing special. Sadly, The classes are not the draw for this gym anymore.
JD

Equinox Kensington - a waste of money

Reviewed on 2021-04-06T10:39:58

Disgusting place, terrible management, stuck up members (no, its not a kensington thing) and a brothel,to say the least. The new manager walks around thinking he's the bees knees but does bugger all. I won't be returning post-lockdown, as desperate as I am to use a gym again.
read more
Isaac Dan

You'll overpay and get screwed on referral bonus

Reviewed on 2020-12-09T02:30:17

They don't follow through on the referral bonuses. I referred 4 people ($150 x 4).They lied and said that the bonuses would apply to future billing cycles. They never did, and their only remedy was to have me re-join the gym.
read more
Rebecca Simpson

Amazing facility

Reviewed on 2020-08-06T03:07:28

Amazing facility, SUPER clean, hot guys!
Daniel

Overrated Kensington

Reviewed on 2020-07-28T14:12:52

Highly overrated gym. You can find much better premium/luxury gyms in London. The new French manager especially is very arrogant and unfriendly,almost seems lost and inexperienced. I feel bad for the staff that work there as they all look gaunt and tired. Think twice before joining... (not to mention unjoining after they tie you into a 12 month and come up with all this BS about it being only 3 months. Dodgy, dodgy, dodgy!)
read more
Steve Page

Amazing equipment

Reviewed on 2020-03-09T19:13:03

Amazing equipment, always clean, friendly staff. Worth the monthly cost.
Emily Richer

I was an Equinox member in NYC for many…

Reviewed on 2020-01-03T01:20:16

I was an Equinox member in NYC for many years. I mainly do yoga, and I can vouch that their yoga program is top notch.Excellent teachers, beautiful clean studio space.
read more
Alex Moll

Some of the worst customer service

Reviewed on 2019-12-28T05:13:31

Some of the worst customer service. Definitely in the fitness business, especially with the corporate office in NYC.Even with proof signed by a medical doctor, the company still ignored my request to be waived from the gym membership monthly fee. They promised I wouldn’t owe anything more, yet still send me letters and emails saying to pay. My life lesson: Never give in to the annual contract for companies, especially gym memberships.
read more

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