Review (August 2025)

This website gives you a quick introduction to fairtrade, including how to get involved as a consumer, producer or business.

27.55M

Estimated Revenue

75.18k

Website Visitors

4/5

Trustpilot Score

What do we know about Fairtrade International?

Estimated Revenue (2020)

$27.55M

Total Employees

190

Founded

1997

Industry

International Trade And Development

Location

Bonn, Germany

About

Fairtrade International: This website gives you a quick introduction to Fairtrade, including how to get involved as a consumer, producer or business.

Social Links

What is Fairtrade International's Revenue?

Fairtrade International's estimated revenue for 2024 is $27.55M.

What does Fairtrade International do?

Fairtrade International is a non-profit, multi-stakeholder organization made up of member organizations around the world. It is responsible for the strategic direction of Fairtrade, setting the Fairtrade Standards and supporting producers in developing countries.Our mission is to connect disadvantaged producers and consumers, promote fairer trading conditions and empower producers to combat poverty, strengthen their position and take more control over their lives. Our vision and mission will be reflected in the values by which we work as an organization so that we ourselves set an example for the changes we seek in others. Therefore we will work collaboratively and seek to empower those who wish to be partners in our mission. Trust is a crucial factor in our work and we will be mindful of our responsibilities to those who place their trust in us. Embracing transparency and stakeholder participation is an important way that we will be accountable for our work.

What are the monthly traffic metrics for Fairtrade?

6/mo Traffic Growth

64.30%

All Time Traffic Growth

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Monthly Hits

75k

Time on Site

5.5Mins

Bounce Rate

53%

How fast is Fairtrade growing?

Fairtrade has grown by -24.9% in the last 6 months according to SimilarWeb.

How do people interact with Fairtrade?

Last month, Fairtrade received 75k visitors who spent an average of 5.5 minutes on the website and visited 3.0 different pages per session. Overall, 53% of people bounce on the first visit.

How do people find Fairtrade?

23.8k people (32%) visit Fairtrade directly. 47.6k (63%) people search for them in Google. Whereas, 820.9 (1%) discover Fairtrade through Facebook, Reddit, and YouTube. 111.2 (0%) visitors come from Fairtrade's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Fairtrade?

Fairtrade's top market is the United States and they receive 14.1k (18.7%) people.
Then the 2nd is United Kingdom with 4.7k (6.2%).
The 3rd is is Canada with 4.6k (6.2%).

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