Review (August 2025)
Master new skills in design, marketing, technology, and data — online or at our campuses around the world.
130M
Estimated Revenue
862.92k
Website Visitors
3.8/5
Trustpilot Score
What do we know about General Assembly?
Estimated Revenue (2020)
$130M
Total Funding
$123.7M
Total Employees
3600
Founded
2011
Industry
Education Management
Last Funding Date
Other Jan 2018
Location
New York, United States
About
General Assembly: Master new skills in design, marketing, technology, and data — online or at our campuses around the world.
What is General Assembly's Revenue?
General Assembly's estimated revenue for 2024 is $130M.
What does General Assembly do?
We transform careers and teams — including more than one third of the Fortune 100 — through dynamic courses in coding, data, design, and business. Today's complex, global economy requires a skilled workforce that can leverage technology to fuel success. Our pioneering, experiential education includes full-time and part-time courses taught on-campus, online, and on site with companies, giving individuals and teams flexible options for growth and development. Learn more about our programs at https://ga.co/2yt8KJF. Our global network of 40,000+ full- and part-time alumni and 10,000+ hiring partners provide recent graduates with opportunities to find jobs and make connections, setting them up for success on the job, and in life. Join us on campus to connect with local leaders at networking events, discover new interests in the classroom, and explore fresh ideas at expert-led workshops. If you've taken a course at GA, we'd love to hear about your experience! Please review us on Course Report: https://ga.co/2q4TWdA or SwitchUp: https://ga.co/2Eka27c
What are the monthly traffic metrics for Generalassemb?
6/mo Traffic Growth
-28.30%
All Time Traffic Growth
Create Free Account
Monthly Hits
863k
Time on Site
5.1Mins
Pages per Visit
5.0
Bounce Rate
48%
How fast is Generalassemb growing?
Generalassemb has grown by 8.4% in the last 6 months according to SimilarWeb.
How do people interact with Generalassemb?
Last month, Generalassemb received 863k visitors who spent an average of 5.1 minutes on the website and visited 5.0 different pages per session. Overall, 48% of people bounce on the first visit.
How do people find Generalassemb?
401.9k people (47%) visit Generalassemb directly. 359.3k (42%) people search for them in Google. Whereas, 31.3k (4%) discover Generalassemb through Facebook, Reddit, and YouTube. 27.1k (3%) visitors come from Generalassemb's email newsletters. Finally, 1.3k (0.1%) people come from affiliates and or paid referrals.
Who uses Generalassemb?
Generalassemb's top market is the United States and they receive 476.1k (55.2%) people.Then the 2nd is United Kingdom with 73.1k (8.5%).The 3rd is is Singapore with 38.1k (4.4%).
Traffic Growth (last 6 months)
What are Generalassemb's ads on Google?
Google Ads
General Assembly NYC
https://generalassemb.ly/
Be In-Demand, learn a new skill. Code, UX, Data, Marketing & Product. Part-Time and Full-Time. Advance Your Career. Join Our Tech Community. Learn Now & Pay Later. Expert-Led Training. Learn On Campus & Online. Award-Winning Curriculum.
Become A Web UX/UI Designer - 10-Week UX/UI Design Courses
https://generalassemb.ly/education/user-experience-design?
Understand How Users Interact with your product! Apply today. Work at a Tech Start-Up · Bring Ideas to Life · Advance Your Career · Learn Cutting Edge Skills Courses: Data Science, Data Analytics, Product Management
Code Bootcamp New York City - Sign Up For a Class Today
https://generalassemb.ly/browse
Looking To Pick Up New Skills & Become More In-Demand? GA's Here To Help You! Work at a Tech Start-Up · Learn Cutting Edge Skills · Bring Ideas to Life · Advance Your Career
Become A Python Developer - 12-Week Data Science Courses
https://generalassemb.ly/education/data-science-immersive
Learn Python, Git, Unix & More. Join Our Tech Community Today. Bring Ideas to Life · Advance Your Career · Work at a Tech Start-Up · Learn Cutting Edge Skills 902 Broadway, 4th Floor, New York, NY
Become A Data Scientist | Start Your Career in Data
https://admissions.generalassemb.ly/data-science
Learn Python, Exploratory Data Analysis, Foundations of Data Modeling, & Machine Learning. Learn Cutting Edge Skills. Bring Ideas to Life. Advance Your Career. Courses: SQL, Spark, Machine Learning, Python, Big Data, A/B Testing, Predictive Statistics
What do Generalassemb's customers say about them?
Read reviews that mention
Not bad!
Reviewed on 2021-03-29T18:48:03
Positive experience
Reviewed on 2021-03-13T02:43:59
I would hire students from General Assembly
Reviewed on 2019-07-10T23:03:42
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