Review (August 2025)

Gohenry's debit card and app lets kids ages 6-18 learn practical money management skills that they can go out and apply in the real world.

1.76M

Estimated Revenue

388.26k

Website Visitors

4/5

Trustpilot Score

What do we know about gohenry?

Estimated Revenue (2020)

$1.76M

Total Funding

$66.22M

Total Employees

160

Founded

2012

Industry

Financial Services

Last Funding Date

Venture (Round not Specified) Dec 2020

Location

Lymington, United Kingdom

About

gohenry: The gohenry allowance card is a smart solution for managing your child's money and giving money to children, through an allowance card.

Social Links

Alexa Ranking: 384693

What is gohenry's Revenue?

gohenry's estimated revenue for 2024 is $1.76M.

What does gohenry do?

We're a kids money mangement app (and card) that empowers young people to take part in the digital economy. Having just recently expanded into the US, we're building a global movement with families who fiercely believe that being good with money is a vital life skill. Since we started up in 2012, we have been met by those new to our product with buckets of enthusiasm. We're lucky enough to have an army of users (teens, parents and kids) that feel very strongly about what we're doing, and having gone through two rounds of crowdfunding, we also have a very substantial base of fervent investors who back our vision just as much as we do.

What are the monthly traffic metrics for Gohenry?

6/mo Traffic Growth

54.60%

All Time Traffic Growth

Create Free Account

Monthly Hits

388k

Time on Site

4.2Mins

Bounce Rate

36%

How fast is Gohenry growing?

Gohenry has grown by -29.9% in the last 6 months according to SimilarWeb.

How do people interact with Gohenry?

Last month, Gohenry received 388k visitors who spent an average of 4.2 minutes on the website and visited 4.0 different pages per session. Overall, 36% of people bounce on the first visit.

How do people find Gohenry?

200.9k people (52%) visit Gohenry directly. 137.8k (35%) people search for them in Google. Whereas, 8k (2%) discover Gohenry through Facebook, Reddit, and YouTube. 344.2 (0%) visitors come from Gohenry's email newsletters. Finally, 12k (3.1%) people come from affiliates and or paid referrals.

Who uses Gohenry?

Gohenry's top market is the United Kingdom and they receive 243.2k (62.6%) people.
Then the 2nd is United States with 118.1k (30.4%).
The 3rd is is India with 4.5k (1.1%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Gohenry's customers say about them?

Review Score

4/5

Total Reviews

1103

Info

gohenry US

[email protected]

(877) 372-6466

New York

5 Star
45.0%
4 Star
15.0%
3 Star
10.0%
2 Star
5.0%
1 Star
25.0%
Read reviews that mention
Pat Spur

My husband and I absolutely love…

Reviewed on 2021-04-29T15:00:33

My husband and I absolutely love gohenry! My kids are ASKING to help with extra chores for an ' allowance 'and that's never happened before. Thanks gohenry for showing my kids a little responsibility!!!
read more
customer

I ordered two card for two of my kids

Reviewed on 2021-04-29T14:57:48

I ordered two card for two of my kids. The same day. Only one of their cards came. So I figured to give them a call,I was told give it a few extra days and I did that. Still no card.
read more
Mariana Mejia

Easy

Reviewed on 2021-04-28T20:50:13

Easy to use the my Boy's love it they feel independent!!
KAT Jr’s mom

I love this product

Reviewed on 2021-04-28T15:48:51

I love this product. It is perfect for encouraging my daughter to become responsible and learn about money.I’m so glad I got this for her.
read more
Boyd Family

Almost but not quite

Reviewed on 2021-04-28T04:40:56

Overall neat approach to saving and chores. I dislike that you cannot create a daily or repeating task (make beds,walk dog) for certain days of the week. More customization and the addition to add another parent would have me stay with this app.
read more
customer

It would be great to have a “daily…

Reviewed on 2021-04-27T19:47:56

It would be great to have a “daily task” in addition to “weekly” and “one time”
Shaina Russell

So far we are loving the cards

Reviewed on 2021-04-27T14:47:23

So far we are loving the cards! It’s helping my kids be more responsible with money!And I love that I can add money directly to it for chores and such.
read more
customer

Great service love the app..

Reviewed on 2021-04-27T00:26:39

Great service love the app..

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