Review (August 2025)

Hagerty exists for people who love cars. from insurance for your classic car, truck, motorcycle, or tractor to valuation tools, rentals and resources, find out how you can join us in our mission to save driving.

170M

Estimated Revenue

2.16M

Website Visitors

4.3/5

Trustpilot Score

What do we know about Hagerty?

Estimated Revenue (2020)

$170M

Total Employees

1100

Founded

1983

Industry

Automotive

Location

Traverse City, United States

About

Hagerty: Hagerty exists for people who love cars. From insurance for your classic car, truck, motorcycle, or tractor to valuation tools, rentals and resources, find out how you can join us in our mission to save driving.

Social Links

Alexa Ranking: 15362

What is Hagerty's Revenue?

Hagerty's estimated revenue for 2024 is $170M.

What does Hagerty do?

When Frank and Louise Hagerty couldn't find good coverage for their prized wooden boats, they decided to create their own, launching Hagerty Insurance from the family basement in 1984. Beginning with their revolutionary Agreed Value antique boat coverage, they quickly expanded to offer specialty auto policies too. Today, Hagerty has evolved into an automotive lifestyle brand dedicated to the love of driving. Along with being the world's largest provider of specialty insurance for enthusiast vehicles, we're home to other automotive offerings, such as Hagerty Drivers Club®, Garage + Social, DriveShare™, MotorsportReg and more. With offices in the U.S., UK and Canada, we're always growing and looking for more enthusiasts to engage (and work) with. Keep in touch with Hagerty by subscribing to our newsletter, a weekly digest of the latest car stories with gorgeous photos and videos, unearthed history, collector market news, and profiles of the most interesting automotive icons. Sign up here: www.hagerty.com/media/newsletter/

What are the monthly traffic metrics for Hagerty?

6/mo Traffic Growth

-1.90%

All Time Traffic Growth

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Monthly Hits

2M

Time on Site

2.2Mins

Bounce Rate

64%

How fast is Hagerty growing?

Hagerty has grown by 17.6% in the last 6 months according to SimilarWeb.

How do people interact with Hagerty?

Last month, Hagerty received 2M visitors who spent an average of 2.2 minutes on the website and visited 2.0 different pages per session. Overall, 64% of people bounce on the first visit.

How do people find Hagerty?

1M people (47%) visit Hagerty directly. 896.4k (42%) people search for them in Google. Whereas, 133.6k (6%) discover Hagerty through Facebook, Reddit, and YouTube. 51.3k (2%) visitors come from Hagerty's email newsletters. Finally, 1.9k (0.1%) people come from affiliates and or paid referrals.

Who uses Hagerty?

Hagerty's top market is the United States and they receive 1.8M (81.6%) people.
Then the 2nd is Canada with 178.1k (8.2%).
The 3rd is is United Kingdom with 46.6k (2.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Hagerty's customers say about them?

Review Score

4.3/5

Total Reviews

3595

Info

Hagerty
5 Star
40.0%
4 Star
0.0%
3 Star
5.0%
2 Star
10.0%
1 Star
45.0%
Read reviews that mention
Robert

Insurance is a very serious thing…

Reviewed on 2021-05-05T21:59:14

Insurance is a very serious thing protecting the things you love and care about and most insurancecompanies nowadays for some reason don't seem to take it seriously you got a gecko a duck and emu cartoon General but not with Haggerty there is nothing but class I have a car that does not meet they're normal parameters for insurance but they went above and beyond to insure my baby and now I can drive my car with confidence knowing that they have my back thank you Haggerty for a great experience
read more
samuel sidney

can never get a person on the phone to…

Reviewed on 2021-04-17T16:41:59

can never get a person on the phone to answer questions. Frustrating. :(
Anna Robinson

I highly recommend Hagerty

Reviewed on 2021-04-10T12:02:09

I highly recommend Hagerty. Great customer service, great prices and best of all the best road side service I’ve seem.They are punctual so I recommend to get this service too. Thank you Hagerty.
read more
William

Looked Elsewhere

Reviewed on 2021-02-25T10:11:57

Too many emails, too aggressive and felt like just another number.
Paul

Unresponsive, maybe if they spend less time advertising how great they were and actually tried to be...

Reviewed on 2021-02-24T16:21:44

Been trying to cancel my policy as I have sold the vehicle. Initially call because I wanted to put the vehicle back on parking only insurance to store for the winter.Was informed I could not do that anymore and since they offered a great rate blended over the year, oh great rate that cost me more than double what I was paying. My policy was with a different agency for years before hagery bought them. Cranked up my rate and made me pay year round. Luckly I have sold the vehicle and wish to cancel the policy. Here is now the issue, submitted the cancelation form and crickets, been several weeks with no reply, no confirmation. Hello why do you have email addresses if you dont use them, get with the times. Now I will have to waste my time trying to reach the right agent that can help me while being transferred around until the orange coupe specialist can be found to help me (for the last time as Id never go back to hagerty, been a terrible experience)
read more
Tom C.

Rethinking my multi year relationship with Hagerty

Reviewed on 2021-02-19T15:35:57

I currently have multiple vehicles insured with Hagerty and have used them for years. When I say multiple,I mean almost 10. I’m giving Haggerty two stars because I vehemently disagree with their habit of spending my money on news magazines, restoration projects, going to every car show on the planet, etc. That money needs to be used to lower premiums for their customers, not on frivolous items like this. And as the CEO of a corporation, I understand marketing and then need to maintain a relationship with your customers, but they take it to an extreme and it pisses me off. Especially when I have to write that check every month, which I’ve done for several years now. I have never filed a claim so my review is not based on that aspect of a company however, after reading some of these reviews I am questioning whether I should be involved with this company. I think I might begin researching other companies to ensure my fleet of cars. As far as I’m concerned, I’m paying huge amounts of money and not really because I want to. If I need to file a claim I expect that claim to be paid. End of story without hassle and most importantly without litigation
read more
Kimberly Loch

Not impressed!

Reviewed on 2021-02-16T21:17:30

We have been with Hagerty for about 8 months and we've had good service. Today, I tried to add another vehicle to our policy.First, I didn't estimate the value of the vehicle high enough. Then, they didn't believe my estimate for millage for the year. Even after making adjustments to their standards, they still refused our policy until we've had the vehicle for a year and they can see how many miles we've driven. Keep in mind, this vehicle was purchased to tinker with and drive occasionally for fun. The costumer service on the phone was very poor as well. Would I recommend Hagerty, not anymore!
read more
Alan Roe

Flawless customer service and payout on claim

Reviewed on 2021-02-10T08:59:33

I've always found Hagerty easy to work with, and love the magazine too. But ultimately nothing says what an insurance company is like,until a claim is made. Following the Nashville tornado I had to make a claim, and their adjuster was out in just a few days, cutting a check shortly afterwards. When the guy from the body shop inspected it we realised there was some extra damage (was easy to miss until out of garage), and they immediately sent the second check. I found them easy to work with, friendly (when I needed it) and professional. I can't think what else they could have done to improve on the service that they gave to me. There is no chance that I will be looking anywhere else, ever.
read more

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