Review (August 2025)

Descubra la colección actual de hugo boss para hombre y mujer en la tienda online oficial de hugo boss. ¡adquiera ahora diseños exclusivos sin gastos de envío!

2.51B

Estimated Revenue

6.67M

Website Visitors

2/5

Trustpilot Score

What do we know about HUGO BOSS?

Estimated Revenue (2020)

$2.51B

Total Employees

8900

Founded

1924

Industry

Apparel Fashion

Location

Metzingen, Germany

About

HUGO BOSS: Discover smart and modern suits and ultimate HUGO combinations for men and the tasteful HUGO collection for women. Shop now - without shipping costs!

Social Links

Alexa Ranking: 23957

What is HUGO BOSS's Revenue?

HUGO BOSS's estimated revenue for 2024 is $2.51B.

What does HUGO BOSS do?

The HUGO BOSS Group is one of the leading companies in the upper premium segment of the global apparel market. With some 13,800 employees around the world, the company, which is based in Metzingen, Germany, develops and sells high-quality fashion as well as accessories in the womenswear and menswear segments. In fiscal year 2020, the Group achieved sales of EUR 1.9 billion from the distribution of classic yet modern tailoring, elegant eveningwear, casualwear, shoes and leather accessories as well as with the licensed products such as fragrances, eyewear and watches. In order to address customers clearly and consistently, we offer two brands: BOSS and HUGO. While they are clearly distinguishable from each other in terms of their individual attributes and target customer, both brands embody our values of quality and fit, innovation and sustainability. Our vision is to be the most desirable premium fashion & lifestyle brand, and therefore we put our customers at the heart of everything we do. If you are looking for an exciting opportunity to advance your career as an expert or executive and are passionate about the fashion and lifestyle industry, you've come to the right place. Take the next step and find the perfect job for you – What's your HUGO BOSS?

What are the monthly traffic metrics for Hugoboss?

6/mo Traffic Growth

22.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

7M

Time on Site

3.1Mins

Bounce Rate

52%

How fast is Hugoboss growing?

Hugoboss has grown by 70.3% in the last 6 months according to SimilarWeb.

How do people interact with Hugoboss?

Last month, Hugoboss received 7M visitors who spent an average of 3.1 minutes on the website and visited 3.0 different pages per session. Overall, 52% of people bounce on the first visit.

How do people find Hugoboss?

1.7M people (26%) visit Hugoboss directly. 4.2M (64%) people search for them in Google. Whereas, 132.8k (2%) discover Hugoboss through Facebook, Reddit, and YouTube. 72.9k (1%) visitors come from Hugoboss's email newsletters. Finally, 314.6k (4.7%) people come from affiliates and or paid referrals.

Who uses Hugoboss?

Hugoboss's top market is the United States and they receive 1.1M (17.1%) people.
Then the 2nd is United Kingdom with 929.6k (13.9%).
The 3rd is is Germany with 879.6k (13.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Hugoboss's ads on Google?

Google Ads

HUGO BOSS - Style, Refined | Premium Casual Pieces‎

https://www.hugoboss.com/

Refine your style with elevated modern looks made with HUGO BOSS precision and expertise. Business or casual, each piece elevates the next for style that is uncompromisingly BOSS. Free Alterations. Book In Store Appointment. Live Chat Available.

HUGO BOSS® Official Site | Shop Spring 2018 Collection‎

https://www.hugoboss.com/us/all-brands/new-arrivals/men/this-week/

Shop Suits, Watches, Women's Dresses, & Designer Shoes. Free Shipping & Returns. 24 Hour Customer Service · Free Alterations · Live Chat Available · Book In Store Appointment 555 Broadway, New York, NY‎ - ‎Open today · 10:00 AM – 8:00 PM Saturday 10:00 AM

HUGO BOSS® Official Site - A Fresh Start for the Season

https://www.hugoboss.com/us/men/

Refresh your wardrobe with renewed confidence and executive comfort this season. Get a fresh start into Spring fashion with the BOSS Spring Collection. 60 Day Extended Returns. Live Chat Available. Free Shipping & Returns. 24 Hour Customer Service. Free Alterations.

hugoboss.com - HUGO BOSS® Official Site - Shop New Arrivals‎

http://www.hugoboss.com/us/mens-new-arrivals/

Discover the Spring/Summer Collection. Always Free Shipping & Returns! Free Alterations · 24 Hour Customer Service Types: Dress Shoes, Suits, Tuxedos, Polo Shirts

HUGO BOSS Fragrances | Fragrances for Men & Women | HugoBoss.com‎

https://www.hugoboss.com/us/search?q=Fragrance&srule=most-popular&

Enter the World of HUGO BOSS Fragrances. Discover the Full Collection Here. Free Shipping & Returns. Sophisticated Scents. Hugo Boss Official Site. Types: 6.7 oz, 4.2 oz, 3.4 oz, 3.0 oz, 2.5 oz, 1.7 oz.

What do Hugoboss's customers say about them?

Review Score

2/5

Total Reviews

443

Info

HUGO BOSS
5 Star
25.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
70.0%
Read reviews that mention
David Parsons

Best thing about boss are the jeans…

Reviewed on 2021-05-13T08:15:27

Best thing about boss are the jeans becuse the rest of the stuff are W**k
Erik Brakkee

Bad support through whatsapp

Reviewed on 2021-05-02T20:58:53

Hugo Boss usually has excellent support and quality products, but their WhatsApp support sucks.When you place an order and see a confirmation message on their Web page that the order was successful, you expect to get your order delivered. However, when it turns out that the order failed instead and that payment was still done, whatsapp support refuses to investigate the issue. Then, when you confront them with the problem in their reasoning why they cannot investigate, they feel insulted and say they will no longer respond to your messages. I am still flabbergasted by this behavior
read more
Nicola sirkett

Cambridge Store is worth recognition

Reviewed on 2021-04-17T21:46:08

We shop at a difficult time. Prior to Christmas 2020 I visited Cambridge for gift shopping.The staff were fantastic! I bought my son a jacket that I knew he’d like and another couple of gifts. Unfortunately we were Covid locked down a day later. The jacket didn’t fit. I ordered a replaced over lockdown online which was different so returned. Boss online graciously confirmed they would refund or replace after lockdown. Working in London and lockdown lifted I called stores for help, including Selfridges. The lady at Regent Street store was particularly unhelpful and Selfridges has no stock. Whilst out of our way, I called Cambridge store and the chap who originally served us, Harris, put stock by and we happily travelled to replace the jacket. I would happily recommend Boss Cambridge store and will go out of my way to shop here again. Harris, your customer service is exceptional. Thank you.
read more
max

The fitting has always been dreadful

Reviewed on 2021-04-09T17:13:59

The fitting has always been dreadful. Paid £160 for a tracksuit. Feels like bloody pyjamas.Doesn’t fit nicely at all. It’s all extortionate cr*p that doesn’t even meet the quality requirements for the price. I’m embarrassed I ever bought it. Don’t buy anything from BOSS.
read more
Rads W

Zero stars

Reviewed on 2021-03-17T18:04:09

Logo started peeling off after 1 wash. Looked tacky and cheap. Paid £120. Customer service sent rude message and wanted to charge me to return it.Sent complaint email with pics. NO reply! Quality disgraceful. Customer service disgraceful.
read more
ByLo-Ren

Simply professional

Reviewed on 2021-03-17T00:49:07

As far as clothes go, their tailoring is superb and exceptional: every piece i've ordered has come outflawless.
read more
Alfredo

Had some issues with my suit paints…

Reviewed on 2021-03-12T06:20:38

Had some issues with my suit paints after these were tailored and cut. These were promptly resolved and received my new pants in beautiful Boss box that I use to this day to keep ties,belts and watches.
read more
Graham Webb

Hugo Boss 'on line order' around 1 month shambles

Reviewed on 2021-03-01T11:33:42

Ordered new Jeans at beginning of February. Received notification of delivery and a note to say ''hope you are happy with your delivery" BUT there was no delivery !After a wait to reach a human, they agreed to 'look into it.' Eventually told that UPS have returned the item (no reason why!) A member of (euphamism !) 'customer service team said she would look into the matter and 'rest assured I will keep an eye on redelivery' I waited, and waited (and several more e mails back and forth. ) 'OK they will definitely be delivered this week.' So (as you do) I'm looking out daily. Nothing by last Friday - so e mailed Hugo Boss again - today " UPS have told me that the parcel might have got lost!" We would like you to accept a refund of 10% to allow you to enjoy the Hugo Boss on line experience !!!!!!' NO WAY. Around 1 month, phone calls, many e mails = SHAMBLES !
read more

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