Kwwl: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Kwwl is eastern iowa's homepage for breaking news, severe weather, video and sports, with newsrooms in waterloo, dubuque, cedar rapids and iowa city.

32M

Estimated Revenue

1.1M

Website Visitors

4/5

Trustpilot Score

What do we know about NEWS 7 KWWL?

Estimated Revenue (2020)

$32M

Total Employees

88 Founded

1953

Industry

Broadcast Media

Location

Waterloo, United States

About

NEWS 7 KWWL: KWWL is eastern Iowa's homepage for breaking news, severe weather, video and sports, with newsrooms in Waterloo, Dubuque, Cedar Rapids and Iowa City.

Social Links

Alexa Ranking: 70222

What is NEWS 7 KWWL's Revenue?

NEWS 7 KWWL's estimated revenue for 2024 is $32M.

What does NEWS 7 KWWL do?

KWWL is the only station with newsrooms in Waterloo, Dubuque, Cedar Rapids and Iowa City. We've got you covered. KWWL is owned by Quincy Newspapers, Inc., and was started as a radio station -- KWWL-AM -- in 1947 by Ralph J. McElroy. KWWL-TV was put on the air in 1953. In 2002, KWWL made the leap into the modern age and switched to digital television. Three years later, the station offered secondary digital sub-channels. In late 2009, KWWL made the next step in digital transition by remodeling their facility to begin high-definition news broadcasts. April 12, 2010, saw the first HD newscast in eastern Iowa.

What are the monthly traffic metrics for Kwwl?

6/mo Traffic Growth

-15.40%

All Time Traffic Growth

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Monthly Hits

1M

Time on Site

1.4Mins

Bounce Rate

74%

How fast is Kwwl growing?

Kwwl has grown by 6.9% in the last 6 months according to SimilarWeb.

How do people interact with Kwwl?

Last month, Kwwl received 1M visitors who spent an average of 1.4 minutes on the website and visited 1.0 different pages per session. Overall, 74% of people bounce on the first visit.

How do people find Kwwl?

653.2k people (59%) visit Kwwl directly. 311.2k (28%) people search for them in Google. Whereas, 129k (12%) discover Kwwl through Facebook, Reddit, and YouTube. 2.9k (0%) visitors come from Kwwl's email newsletters. Finally, 341.7 (0.0%) people come from affiliates and or paid referrals.

Who uses Kwwl?

Kwwl's top market is the United States and they receive 1.1M (98.4%) people.
Then the 2nd is Canada with 2.3k (0.2%).
The 3rd is is Germany with 1.9k (0.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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