Review (August 2025)

995M

Estimated Revenue

1.86M

Website Visitors

2.6/5

Trustpilot Score

What do we know about Lazada?

Estimated Revenue (2020)

$995M

Total Funding

$4.21B

Total Employees

14000

Founded

2012

Industry

Internet

Last Funding Date

Other Mar 2018

Location

Singapore, Singapore

About

Lazada:

Social Links

Alexa Ranking: 5470

What is Lazada's Revenue?

Lazada's estimated revenue for 2024 is $995M.

What does Lazada do?

About Lazada Group Founded in 2012, Lazada Group is the leading eCommerce platform in Southeast Asia. We are accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology. With the largest logistics and payments networks in the region, Lazada is a part of our consumers' daily lives in the region and we aim to serve 300 million shoppers by 2030. Since 2016, Lazada is the Southeast Asia flagship platform of the Alibaba Group powered by its cutting-edge technology infrastructure.

What are the monthly traffic metrics for Lazada?

6/mo Traffic Growth

-22.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

2.2Mins

Bounce Rate

68%

How fast is Lazada growing?

Lazada has grown by -8.3% in the last 6 months according to SimilarWeb.

How do people interact with Lazada?

Last month, Lazada received 2M visitors who spent an average of 2.2 minutes on the website and visited 2.0 different pages per session. Overall, 68% of people bounce on the first visit.

How do people find Lazada?

1.1M people (62%) visit Lazada directly. 122.5k (7%) people search for them in Google. Whereas, 36.8k (2%) discover Lazada through Facebook, Reddit, and YouTube. 53.9k (3%) visitors come from Lazada's email newsletters. Finally, 4.2k (0.2%) people come from affiliates and or paid referrals.

Who uses Lazada?

Lazada's top market is the China and they receive 804.4k (43.3%) people.
Then the 2nd is Viet Nam with 149.7k (8.1%).
The 3rd is is United States with 141.7k (7.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Lazada's ads on Google?

Google Ads

Lazada - Lazada Group

https://www.lazada.com/en/

Discover The World At Your Fingertips On Lazada. With Lazada, Any Business Can Scale and Become a Super eBusiness.

Keyword: compras online ropa mujer

What do Lazada's customers say about them?

Review Score

2.6/5

Total Reviews

41

Info

Lazada Group
5 Star
20.0%
4 Star
10.0%
3 Star
10.0%
2 Star
5.0%
1 Star
55.0%
Read reviews that mention
Jake Macayanan

My item keep on being suspended/locked.

Reviewed on 2021-05-09T02:33:42

My item keep on being suspended/locked. And no way you can appeal i've spend a lot of time looking for appeal the link from the site is not working the app is worst.Theres no way you can appeal your lock items.
read more
Chel Caasi

Assistance pls

Reviewed on 2021-05-06T19:15:03

Hi, can someone knows how to recover lazada accout ? I have 2 accounts so I decided to disable the other one.However I accidentally disable the one which i am active with. Now I cant access my acct right now. I am currently having transactions & incoming parcels i had been purchased last 5.5 sale. Please help me ?
read more
Greg Armond

Reasonably good and reliable.

Reviewed on 2021-04-29T15:02:01

Reasonably good and reliable. Easy to use and simple to understand the whole process
Robert Petersen

Terrible customer service

Reviewed on 2021-04-27T12:03:39

Terrible customer service! Trying to reach Lazada due to a delivery being delayed.Even customer service functions on the APP do not work properly and prompts an error message: "page could not be found". It's convenient to run a business and just take people's money without proving any service and wasting people's time with late delivery! Better options on the market so stay away!
read more
Bryan Choo

Pleasant experience

Reviewed on 2021-03-11T11:56:55

Pleasant experience with Lazada for all my purchases. I guess sometimes users get unpleasant ones dueto bad vendors on the site.
read more
Rahul Chauhan

Lazada has become bad to worse

Reviewed on 2021-02-21T08:30:34

Lazada has become bad to worse. I purchased a shaver and immediately after receiving contact their support sending the video that it doesn't work.But still they asked me to contact seller. After contacting seller in proof there is no option of video attachment so I attached photos. Seller after making illogical comments closed the review. Lazada did NOTHING. Please dont buy items from lazada. Its looks like more of a fraudster platform now. Item: Philips Shaver PQ206/18 Order id: 45187903402178
read more
CJHSparta

Genuine reviews are rejected.

Reviewed on 2021-01-05T08:35:57

Wrote a review for a product that was a replica of the original, and that it was decent enough sinceit is cheap and I was satisfied with the product anyway. Somehow lazada rejected my review for "counterfeit" and that they will contact me later as they have reported it as a case? Seems like quite a shady website that they don't allow genuine reviews being posted, use other e-platforms instead. Both the times that I've ordered from lazada, the packaging was dented.
read more
isabel bulaon

They have canceled my order with 17000…

Reviewed on 2020-12-17T11:04:58

They have canceled my order with 17000 pesos last December 4. Until now, still no refund.

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