Review (July 2025)

Openfit offers live and on demand fitness classes that you can do in the gym or at home. get in shape and plan and track your fitness and meals all from one app.

13.63M

Estimated Revenue

656.5k

Website Visitors

4/5

Trustpilot Score

What do we know about Openfit?

Estimated Revenue (2020)

$13.63M

Total Funding

$3.7M

Total Employees

94

Founded

2018

Industry

Health Wellness And Fitness

Last Funding Date

Series A May 2017

Location

Santa Monica, United States

About

Openfit: Openfit offers 350+ live personal trainer-led classes every week, plus hundreds of on-demand workouts, easy-to-follow meal plans and nutrition tracking to make staying fit at home simple!

Social Links

Alexa Ranking: 58138

What is Openfit's Revenue?

Openfit's estimated revenue for 2024 is $13.63M.

What does Openfit do?

Openfit is the place to go to get results and have fun doing it – an all-new digital streaming platform that integrates fitness, nutrition, and wellness together in one place. We offer world-class fitness programs with workouts designed to reach any goal, perfectly paired nutrition plans, safe and effective supplements, and customized wellness advice. In the process, we've searched far and wide to bring together the world's foremost fitness and nutrition experts to make sure you succeed in reaching your goals. Whether you're training for an extreme event, looking to lose weight, or just wanting to live each day a little healthier than the last – you'll not only find solutions at Openfit, you'll find inspiration. The kind that powers you through your workout and leaves you feeling pumped to do it again tomorrow. So you can reach your goals…and want to come back for more. That's the simplicity of living a healthy, vibrant life – in your own way – every day. We hope you'll come live yours at Openfit.

What are the monthly traffic metrics for Openfit?

6/mo Traffic Growth

0.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

656k

Time on Site

1.3Mins

Bounce Rate

71%

How fast is Openfit growing?

Openfit has grown by -27.4% in the last 6 months according to SimilarWeb.

How do people interact with Openfit?

Last month, Openfit received 656k visitors who spent an average of 1.3 minutes on the website and visited 2.0 different pages per session. Overall, 71% of people bounce on the first visit.

How do people find Openfit?

135.7k people (21%) visit Openfit directly. 478.5k (73%) people search for them in Google. Whereas, 16.8k (3%) discover Openfit through Facebook, Reddit, and YouTube. 14.3k (2%) visitors come from Openfit's email newsletters. Finally, 4.2k (0.6%) people come from affiliates and or paid referrals.

Who uses Openfit?

Openfit's top market is the United States and they receive 425.1k (64.8%) people.
Then the 2nd is Canada with 31k (4.7%).
The 3rd is is United Kingdom with 22.8k (3.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Openfit's ads on Google?

Google Ads

Xtend Barre: Try it Free - Xtend Barre Workout Program

https://www.openfit.com/plans/xtend-barre/

Traditional Barre Routines Get a High-Energy Makeover. Sculpt a Strong, Lean Body at Home. Mixing Cardio and Ballet-Barre Movements For an Upbeat Workout and Amazing Results. Nutrition Plans. Available on Most Devices. Streaming Workouts. Free Trial.

Keyword: barre workout

Online Barre Workouts - Xtend Barre: Try it Free

https://www.openfit.com/plans/xtend-barre/

Here's Some Great News! For Two Weeks, You Can Live Stream Workouts For Free. Start Now! Fast-Paced Workout that Combines Cardio, Pilates & Ballet - No Barre Required!

Xtend Barre: Try it Free - Get Instant Access Today

https://www.openfit.com/plans/xtend-barre

Get Stronger, Leaner & More Balanced - Get Instant Access to a Free Trial! Mixing Cardio And Ballet-Barre Movements For An Upbeat Workout And Amazing Results. Nutrition Plans. Customize Your Workouts. Over 350 New Workouts. Streaming Workouts.

Xtend Barre: Try it Free - Over 350 Brand New Workouts

https://www.openfit.com/plans/xtend-barre

Get Stronger, Leaner & More Balanced - Get Instant Access to a Free Trial! Mixing Cardio And Ballet-Barre Movements For An Upbeat Workout And Amazing Results. Over 350 New Workouts. Available on Most Devices. Nutrition Plans. Streaming Workouts. Free Trial.

Openfit® Home Workouts - Official Openfit®

https://www.openfit.com/plans/openfit/

Get in Shape at Home or on The Go From Your TV, Smartphone, or Tablet with Openfit®. With Classes as Short as 10 Minutes, Workouts Can Easily Work Around Your Schedule. Available on Most Devices. Nutrition Plans. Certified Trainers. Free Trial.

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