Review (August 2025)

75M

Estimated Revenue

56.95k

Website Visitors

1.1/5

Trustpilot Score

What do we know about Rakuten.co.uk?

Estimated Revenue (2020)

$75M

Total Employees

180

Founded

1998

Industry

Information Technology And Services

Location

Luxembourg, Luxembourg

About

Rakuten.co.uk: Shop smarter with Rakuten: Earn Cash Back at 2,500+ stores or shop the marketplace for electronics, clothing, games, sporting goods, and more.

Social Links

Alexa Ranking: 72839

What is Rakuten.co.uk's Revenue?

Rakuten.co.uk's estimated revenue for 2024 is $75M.

What does Rakuten.co.uk do?

Rakuten.co.uk is one of the UK's fastest-growing online marketplaces. We're part of the Rakuten Group, one of the world's largest internet service companies, with 13 marketplaces and 40 business units globally. We've driven this sustained global growth by focussing on what's at the very core of our business, our merchants. We offer: - A personalised store customised to be as unique as you are - Paid traffic driven to your products by Rakuten teams - No competing 1st party retail business. - Site-wide promotions to boost your sales, with the option to run your own unique promotions and events as and when you want

What are the monthly traffic metrics for Play?

6/mo Traffic Growth

-9.00%

All Time Traffic Growth

Create Free Account

Monthly Hits

57k

Time on Site

0.3Mins

Bounce Rate

82%

How fast is Play growing?

Play has grown by 17.0% in the last 6 months according to SimilarWeb.

How do people interact with Play?

Last month, Play received 57k visitors who spent an average of 0.3 minutes on the website and visited 1.0 different pages per session. Overall, 82% of people bounce on the first visit.

How do people find Play?

54.9k people (96%) visit Play directly. 2k (4%) people search for them in Google. Whereas, 0 (0%) discover Play through Facebook, Reddit, and YouTube. 0 (0%) visitors come from Play's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Play?

Play's top market is the Iran, Islamic Republic Of and they receive 15.9k (27.9%) people.
Then the 2nd is United Kingdom with 8.6k (15.0%).
The 3rd is is Spain with 6.1k (10.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Play's customers say about them?

Review Score

1.1/5

Total Reviews

948

Info

Play.com
5 Star
10.0%
4 Star
10.0%
3 Star
15.0%
2 Star
10.0%
1 Star
55.0%
Read reviews that mention
Miranda

It's not Play dot com any more

Reviewed on 2021-03-03T11:01:27

It's not Play dot com any more. Play.com closed down and these clowns (rakuten) have purchased the domain name and are diverting ex play customers to an entirely different,Japanese based company. Rakuten is where you can get cash back for shopping at over 2,500 stores. So basically it's yet another affiliate site that gets paid for sending you to other brand sites. And they try to con you into signing up with them, then they'll spam your email address for the rest of your natural life and probably beyond.
read more
Luke

Very good for clothing ?

Reviewed on 2018-03-21T20:05:24

I bought a fly 53 jacket 10 years ago and it’s still a really nice jacket to wear ..all my clothes I bought have lasted a real long time !Quality at an affordable price ??
read more
Tom

i much proffered the old website design.

Reviewed on 2018-03-20T11:01:08

i much proffered the old website design.
David

Not what it used to be.

Reviewed on 2018-03-19T16:04:02

Not what it used to be.
Jim Oliver

Play.com used to be an amazing site

Reviewed on 2017-11-23T08:15:21

Play.com used to be an amazing site. Now its just full of pop ups and adverts. Its just gives you details of other retailers offering deals and you have to regester to see the info.Rubbish site, how the mighty have fallen. I wont be shopping with play anymore
read more
Tom Mitchell

another company that is a front for 3rd …

Reviewed on 2017-10-20T23:27:24

another company that is a front for 3rd party sellers and they wont let you warn others by giving abad review,like amazon and ebay,stay well clear
read more
Gaynor Jones

Play/Rakuten

Reviewed on 2017-07-26T20:31:58

I've used Play or Rakuten for years to buy items for some years and have never had any problems. Payment is quick and simple.The prices are great. I have bought used books and records from them and items are usually of the quality if not better than stated. I'd recommend this site to anyone who's looking for bargains
read more
Mathew

Good Site

Reviewed on 2016-10-31T11:24:10

Overall a good site, I don't buy as much on here as i used to but its still a good site.

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