Review (August 2025)

Discover why primerica has earned the trust of families across north america by being a financial services company that puts the needs of their clients first.

10k

Estimated Revenue

482.5k

Website Visitors

3.3/5

Trustpilot Score

What are the monthly traffic metrics for Primerica?

6/mo Traffic Growth

3.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

483k

Time on Site

5.8Mins

Bounce Rate

43%

How fast is Primerica growing?

Primerica has grown by 15.6% in the last 6 months according to SimilarWeb.

How do people interact with Primerica?

Last month, Primerica received 483k visitors who spent an average of 5.8 minutes on the website and visited 4.0 different pages per session. Overall, 43% of people bounce on the first visit.

How do people find Primerica?

259.3k people (54%) visit Primerica directly. 185.5k (38%) people search for them in Google. Whereas, 5.4k (1%) discover Primerica through Facebook, Reddit, and YouTube. 16k (3%) visitors come from Primerica's email newsletters. Finally, 39 (0.0%) people come from affiliates and or paid referrals.

Who uses Primerica?

Primerica's top market is the United States and they receive 430k (89.1%) people.
Then the 2nd is Canada with 39.6k (8.2%).
The 3rd is is India with 5.6k (1.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Primerica's customers say about them?

Review Score

3.3/5

Total Reviews

6

Info

Primerica
5 Star
66.7%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
33.3%
Read reviews that mention
Ryan Maguire

Pyramid scheme and ask for things they…

Reviewed on 2021-05-22T11:37:13

Pyramid scheme and ask for things they shouldn’t.
Amber-Marie

The refs are very knowledgeable and…

Reviewed on 2021-05-11T06:16:46

The refs are very knowledgeable and actually care about their customers and not about profiting off of them.They even offer you to work with them-from consumer to joint the company! That act alone shows they’re not messing you over like other companies that take your money and hide from you afterwards. It says a lot whether or not you need it that they are honestly transparent. I have read some bad mouthing against them, rumors, but after learning for myself, I know those were ignorant, ill informed misconceptions. They are the best. Highly recommendable! I entrusted them to insure my life after so many awful companies tried pulling wool over my eyes and they showed me the light!
read more
Ian

Pyramid Scheme

Reviewed on 2021-03-31T22:30:47

This is a pyramid scheme company. I had a classmate try getting me to sign on with them.They asked for me to pay for my own background check and to pay them money each month for a potential return of "a lot of money" and that I would eventually own my own company. They use bots to spam positive reviews on boards such as Trustpilot and Glassdoor.
read more
Daniel Rose

Primerica has been a great help to our…

Reviewed on 2020-12-19T19:28:02

Primerica has been a great help to our family. We met with an honest, thorough representative from Primerica and he helped my wife get into a better RRSP plan through her work,without us spending a dime! We will continue to do business with them!
read more
Alexis Garcia

I love this company and everything they…

Reviewed on 2020-03-24T02:07:30

I love this company and everything they do! #Term
Ryan Charles Reichlin

I got free of debt.

Reviewed on 2018-10-27T19:58:45

I got free of debt.

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