Review (August 2025)

At the nue co we are redefining supplements - the way you feel about them, the way to take them. we merge science and natural innovation to offer functional supplements for those who are mindful of their health, yet not defined by it. creating targeted solutions to gut health as well as sleep, stress and skin issues

5.22M

Estimated Revenue

109.32k

Website Visitors

3.6/5

Trustpilot Score

What do we know about The Nue Co.?

Estimated Revenue (2020)

$5.22M

Total Funding

$10.5M

Total Employees

36

Founded

2016

Industry

Health Wellness And Fitness

Last Funding Date

Series A Jun 2019

Location

New York, United States

About

The Nue Co.: At The Nue Co we are redefining supplements - the way you feel about them, the way to take them. We merge science and natural innovation to offer functional supplements for those who are mindful of their health, yet not defined by it. Creating targeted solutions to gut health as well as sleep, stress and skin issues

Social Links

Alexa Ranking: 406115

What is The Nue Co.'s Revenue?

The Nue Co.'s estimated revenue for 2024 is $5.22M.

What does The Nue Co. do?

We make supplements from real food. Every ingredient is active. Every gram is effective. Every nutrient is absorbed.

What are the monthly traffic metrics for Thenueco?

6/mo Traffic Growth

15.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

109k

Time on Site

2.1Mins

Bounce Rate

62%

How fast is Thenueco growing?

Thenueco has grown by 79.6% in the last 6 months according to SimilarWeb.

How do people interact with Thenueco?

Last month, Thenueco received 109k visitors who spent an average of 2.1 minutes on the website and visited 3.0 different pages per session. Overall, 62% of people bounce on the first visit.

How do people find Thenueco?

32.2k people (29%) visit Thenueco directly. 57.7k (53%) people search for them in Google. Whereas, 2.6k (2%) discover Thenueco through Facebook, Reddit, and YouTube. 2.8k (3%) visitors come from Thenueco's email newsletters. Finally, 9.3k (8.5%) people come from affiliates and or paid referrals.

Who uses Thenueco?

Thenueco's top market is the United States and they receive 55.5k (50.8%) people.
Then the 2nd is United Kingdom with 28.2k (25.8%).
The 3rd is is Canada with 2.8k (2.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Thenueco's ads on Google?

Google Ads

The Nue Co. Pre + Probiotic | Combat IBS + Digestive Issues‎

https://www.thenueco.com/products/prebiotic-probiotic

Gut-friendly pre + probiotics ease symptoms of IBS & long-term digestive issues. Organic. Gluten Free. No Fillers. Subscription Available. Vegan Friendly. GMO Free. Free Shipping.

The Nue Co. Pre + Probiotic | Combat IBS + Digestive Issues‎

https://www.thenueco.com/products/prebiotic-probiotic

Gut-friendly pre + probiotics ease symptoms of IBS & long-term digestive issues. Free Shipping. Vegan Friendly. Organic. GMO Free. Gluten Free. Subscription Available. No Fillers.

The Nue Co. | Shop Sleep Supplements‎

https://www.thenueco.com/collections/sets-and-rebuild

Our organic, food-based supplements work with your body, not against it. Gluten Free. Vegan Friendly. No Fillers. GMO Free. Organic.

The Nue Co. Official Site - Free Gift With Purchase

https://www.thenueco.com/products/prebiotic-probiotic

Spend $60 or more at The Nue Co + get your free gift worth $55! Available on all orders.

Keyword: probiotic and prebiotic

Nootro-Focus | Natural cognitive supplement | TheNueCo.com‎

https://www.thenueco.com/products/nootro-focus

Provides instant focus and clarity as well as long-term cognitive support. No toxic preservatives, additives, sugar or sweeteners. Order now, enjoy free shipping. Gluten Free. Vegan Friendly. Organic. GMO Free. No Fillers. Subscription Available.

Keyword: focus supplement

What do Thenueco's customers say about them?

Review Score

3.6/5

Total Reviews

3

Info

thenueco.com
5 Star
66.7%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
33.3%
Read reviews that mention
Arantxa Bernal

LOVE

Reviewed on 2021-03-18T18:36:59

I have been using The Pill for 4 months now alongside the Skin Filter and have noticed a huge differencein my skin texture and hydration - have also been taking the Debloat as I suffer from intolerances and when taken as instructed it has made a significant improvement with my bloating! Great products, great packaging, great service. High high praise
read more
Callum Bishop

Amazing brand amazing product

Reviewed on 2021-03-18T18:21:10

Amazing brand amazing product
Andy Kelly

Fool me once....

Reviewed on 2021-03-11T17:54:25

If I could rate at 1/trillionth of a star...Ordered a pre-order 12/31/20. Delivery was posed as 2/26/21.No communication in between except when I initiated to find where Waldo was. New date early March. Actually apologized and gave discount code for another Waldo. “Do you want to wait or refund?” Ok no big diff. I’ll wait. No comms. It’s 3/11/21. I’m thinking that’s mid March now. They’ve had my dollars 71 days and no product. I’m thinking “pre-order” actually means crowd funding. Be nice if they were transparent or paid interest on my funds or did anything but how they’re doing biz. I’m sure product will be what I purchased just not sure if I’ll need to go formulate, bottle and ship to myself. Very disappointed. But hey they do slam my email with adverts. So I have that going for me!! Update within an hour of the above review, the product arrived. Not sure how one “one star” review averages “three stars” for the company. Must be new math.
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