Waaytv: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Waay 31 is your leading provider of local news, weather information, sports, community events and breaking news in the tennessee valley area of north alabama, including huntsville, florence, fayetteville, decatur and scottsboro.

3.4M

Estimated Revenue

502.13k

Website Visitors

4/5

Trustpilot Score

What do we know about WAAY-TV?

Estimated Revenue (2020)

$3.4M

Total Employees

87 Founded

1959

Industry

Broadcast Media

Location

Huntsville, United States

About

WAAY-TV: WAAY 31 is your leading provider of local news, weather information, sports, community events and breaking news in the Tennessee Valley area of North Alabama, including Huntsville, Florence, Fayetteville, Decatur and Scottsboro.

Social Links

Alexa Ranking: 437951

What is WAAY-TV's Revenue?

WAAY-TV's estimated revenue for 2024 is $3.4M.

What does WAAY-TV do?

WAAY-TV is the ABC-affiliated television station for the Tennessee Valley area of North Alabama that is licensed to Huntsville. It broadcasts a high definition digital signal on UHF channel 32 from a transmitter at its Monte Sano Boulevard studios on top of Monte Sano Mountain. Heartland Media owns the station. Syndicated programming on WAAY includes: Entertainment Tonight, Jeopardy! and Live with Kelly and Michael.

What are the monthly traffic metrics for Waaytv?

6/mo Traffic Growth

-13.50%

All Time Traffic Growth

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Monthly Hits

502k

Time on Site

1.4Mins

Bounce Rate

67%

How fast is Waaytv growing?

Waaytv has grown by 28.2% in the last 6 months according to SimilarWeb.

How do people interact with Waaytv?

Last month, Waaytv received 502k visitors who spent an average of 1.4 minutes on the website and visited 1.0 different pages per session. Overall, 67% of people bounce on the first visit.

How do people find Waaytv?

234.6k people (47%) visit Waaytv directly. 181.4k (36%) people search for them in Google. Whereas, 70.8k (14%) discover Waaytv through Facebook, Reddit, and YouTube. 2.5k (0%) visitors come from Waaytv's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Waaytv?

Waaytv's top market is the United States and they receive 472.9k (94.2%) people.
Then the 2nd is Canada with 5.6k (1.1%).
The 3rd is is United Kingdom with 2.5k (0.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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