Review (August 2025)

糸井重里が主宰するウェブサイト。1998年6月6日創刊以来、一日も休まず更新しています。糸井重里の日替わりエッセイ「今日のダーリン」/有名無名を問わずたくさんのゲストが登場するコンテンツ/85万部を売り上げる「ほぼ日手帳」などのグッズも発売中。

1.16M

Estimated Revenue

2.12M

Website Visitors

4/5

Trustpilot Score

What do we know about Tokyo Itoi Shigesato Office?

Estimated Revenue (2020)

$1.16M

Total Employees

8

Founded

1998

Industry

Internet

Location

Minato, Japan

About

Tokyo Itoi Shigesato Office: 糸井重里が主宰するウェブサイト。1998年6月6日創刊以来、一日も休まず更新しています。糸井重里の日替わりエッセイ「今日のダーリン」/有名無名を問わずたくさんのゲストが登場するコンテンツ/85万部を売り上げる「ほぼ日手帳」などのグッズも発売中。

Social Links

Alexa Ranking: 280741

What is Tokyo Itoi Shigesato Office's Revenue?

Tokyo Itoi Shigesato Office's estimated revenue for 2024 is $1.16M.

What does Tokyo Itoi Shigesato Office do?

The company runs a Japanese website "Hobo Nikkan Itoi Shinbun," nicknamed Hobo Nichi, which has had new posts every single day since June 6, 1998. Hobo Nichi featuries entertaining yet insightful essays, interviews, humor, and merchandises original personal/household goods. With 1.4 million PVs every day, it is one of the most popular website in Japanese. Revenue is generated by merchandise sales and publishing; the "Hobo Nichi Techo" (datebook) is one of Japan's best selling datebook, with over 300,000 copies for 2008. There is no advertisement on the website. Shigesato Itoi, Founder and CEO, is a prominent Japanese copy writer/essayist/game designer.

What are the monthly traffic metrics for 1101?

6/mo Traffic Growth

4.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

3.7Mins

Bounce Rate

53%

How fast is 1101 growing?

1101 has grown by 39.2% in the last 6 months according to SimilarWeb.

How do people interact with 1101?

Last month, 1101 received 2M visitors who spent an average of 3.7 minutes on the website and visited 6.0 different pages per session. Overall, 53% of people bounce on the first visit.

How do people find 1101?

1.1M people (53%) visit 1101 directly. 743.4k (35%) people search for them in Google. Whereas, 160.9k (8%) discover 1101 through Facebook, Reddit, and YouTube. 21.1k (1%) visitors come from 1101's email newsletters. Finally, 518.2 (0.0%) people come from affiliates and or paid referrals.

Who uses 1101?

1101's top market is the Japan and they receive 1.5M (71.8%) people.
Then the 2nd is United States with 308.4k (14.5%).
The 3rd is is Australia with 40.2k (1.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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