Benrus: See Their Revenue, Competitors, Traffic, and Reviews (July 2025)

Review (July 2025)

Estimated Revenue

36.65M

Website Visitors

4/5

Trustpilot Score

What do we know about BENRUS Watch Company?

Estimated Revenue (2020)

$6M

Total Employees

5 Founded

1921

Industry

Luxury Goods Jewelry

Location

New York, United States

About

BENRUS Watch Company: Since its inception in 1921 Benrus has upheld the same standard of making quality watches.

Social Links

What is BENRUS Watch Company's Revenue?

BENRUS Watch Company's estimated revenue for 2024 is $6M.

What does BENRUS Watch Company do?

An American watch company founded by the Lazrus brothers in 1921, BENRUS was recognized for decades for its legendary timepieces proudly worn by the U.S. Military. One of the most important U.S. watch manufacturers, BENRUS developed highly sought after timepieces in the military, aviation and dive categories, featuring Swiss movements. Today, BENRUS continues its timekeeping legacy in New York City with commitment to its American inspiration and innovative designs.

What are the monthly traffic metrics for Benrus?

6/mo Traffic Growth

2.60%

All Time Traffic Growth

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Monthly Hits

37M

Time on Site

6.5Mins

Bounce Rate

31%

How fast is Benrus growing?

Benrus has grown by -5.6% in the last 6 months according to SimilarWeb.

How do people interact with Benrus?

Last month, Benrus received 37M visitors who spent an average of 6.5 minutes on the website and visited 9.0 different pages per session. Overall, 31% of people bounce on the first visit.

How do people find Benrus?

11.4M people (31%) visit Benrus directly. 2.1M (6%) people search for them in Google. Whereas, 4.8M (13%) discover Benrus through Facebook, Reddit, and YouTube. 2.2M (6%) visitors come from Benrus's email newsletters. Finally, 48.1k (0.1%) people come from affiliates and or paid referrals.

Who uses Benrus?

Benrus's top market is the United States and they receive 19.6M (53.4%) people.
Then the 2nd is India with 2.8M (7.7%).
The 3rd is is Canada with 2.7M (7.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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