Bitauto: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

易车权威的汽车消费门户，拥有海量的车型数据、丰富的汽车图片和及时的车款报价，精彩的汽车新闻和活跃的汽车论坛。

1.42B

Estimated Revenue

150.36k

Website Visitors

4/5

Trustpilot Score

What do we know about Bitauto Holdings Limited?

Estimated Revenue (2020)

$1.42B

Total Employees

830 Founded

2000

Industry

Internet

About

Bitauto Holdings Limited: 作为中国领先的汽车互联网企业，易车公司为中国汽车用户提供专业、丰富的互联网资讯和导购服务，并为汽车厂商和汽车经销商提供卓有成效的互联网营销解决方案。

Social Links

Alexa Ranking: 8896

What is Bitauto Holdings Limited's Revenue?

Bitauto Holdings Limited's estimated revenue for 2024 is $1.42B.

What does Bitauto Holdings Limited do?

Bitauto Holdings Limited is a leading provider of internet content and marketing services for China's fast-growing automotive industry. Bitauto manages its businesses in four segments: the bitauto.com advertising business, the EP platform business, the taoche.com business, and the digital marketing solutions business. The Company's bitauto.com advertising business offers automakers and dealers a variety of advertising services through its bitauto.com website, which provides consumers with up-to-date new automobile pricing and promotional information, specifications, reviews and consumer feedback. The Company's EP platform business provides web-based integrated digital marketing and customer relationship management (CRM) applications to new automobile dealers in China. The platform enables dealer subscribers to create their own online showrooms, list pricing and promotional information, provide dealer contact information, place advertisements and manage customer relationships to help them effectively market their automobiles to consumers. The Company's taoche.com business provides listing services to used automobile dealers that enable them to display used automobile inventory information on the taoche.com website and partner websites. The Company provides advertising services to used automobile dealers and automakers with certified pre-owned automobile programs on its taoche.com website. The Company's digital marketing solutions business provides automakers with one-stop digital marketing solutions, including website creation and maintenance, online public relations, online marketing campaigns and advertising agent services.

What are the monthly traffic metrics for Bitauto?

6/mo Traffic Growth

2419.40%

All Time Traffic Growth

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Monthly Hits

150k

Time on Site

3.3Mins

Bounce Rate

44%

How fast is Bitauto growing?

Bitauto has grown by -59.0% in the last 6 months according to SimilarWeb.

How do people interact with Bitauto?

Last month, Bitauto received 150k visitors who spent an average of 3.3 minutes on the website and visited 4.0 different pages per session. Overall, 44% of people bounce on the first visit.

How do people find Bitauto?

127.1k people (85%) visit Bitauto directly. 12.8k (9%) people search for them in Google. Whereas, 503.8 (0%) discover Bitauto through Facebook, Reddit, and YouTube. 0 (0%) visitors come from Bitauto's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Bitauto?

Bitauto's top market is the China and they receive 144.7k (96.2%) people.
Then the 2nd is United States with 975.7 (0.6%).
The 3rd is is Hong Kong with 688.5 (0.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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