Review (August 2025)

12.15M

Estimated Revenue

1.36M

Website Visitors

4/5

Trustpilot Score

What do we know about BloodHorse?

Estimated Revenue (2020)

$12.15M

Total Employees

62

Founded

1916

Industry

Publishing

Location

Lexington, United States

About

BloodHorse: News and Analysis on Thoroughbred Horse Racing, Breeding, and Sales.

Social Links

Alexa Ranking: 124366

What is BloodHorse's Revenue?

BloodHorse's estimated revenue for 2024 is $12.15M.

What does BloodHorse do?

BloodHorse, the leading provider of information and news for the Thoroughbred industry, is a multimedia publishing company that traces its roots to 1916. BloodHorse has a dynamic cross-platform offering with a wide range of products including the BloodHorse weekly magazine, an industry leading website at Bloodhorse.com, and the BloodHorse Daily email and app, which provides analysis and news focusing on industry professionals. BloodHorse also publishes a range of other respected Thoroughbred industry focused publications.

What are the monthly traffic metrics for Bloodhorse?

6/mo Traffic Growth

-13.50%

All Time Traffic Growth

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Monthly Hits

1M

Time on Site

3.9Mins

Bounce Rate

51%

How fast is Bloodhorse growing?

Bloodhorse has grown by -2.8% in the last 6 months according to SimilarWeb.

How do people interact with Bloodhorse?

Last month, Bloodhorse received 1M visitors who spent an average of 3.9 minutes on the website and visited 2.0 different pages per session. Overall, 51% of people bounce on the first visit.

How do people find Bloodhorse?

820.8k people (61%) visit Bloodhorse directly. 437k (32%) people search for them in Google. Whereas, 81.7k (6%) discover Bloodhorse through Facebook, Reddit, and YouTube. 1.1k (0%) visitors come from Bloodhorse's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Bloodhorse?

Bloodhorse's top market is the United States and they receive 1.2M (88.5%) people.
Then the 2nd is Canada with 32.4k (2.4%).
The 3rd is is United Kingdom with 19.4k (1.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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