Review (August 2025)

Unique styles, produced in limited quantities. let's slow fashion down. dear frances was founded with the clear objective to bring luxury designer classics directly to modern women, all while slowing the fashion cycle and leading the way for socially conscious businesses.

1.01M

Estimated Revenue

237.07k

Website Visitors

3.2/5

Trustpilot Score

What do we know about DEAR FRANCES?

Estimated Revenue (2020)

$1.01M

Total Employees

7

Founded

2014

Industry

Apparel Fashion

Location

London, United Kingdom

About

DEAR FRANCES: Unique styles, produced in limited quantities. Let's slow fashion down. Dear Frances was founded with the clear objective to bring luxury designer classics directly to modern women, all while slowing the fashion cycle and leading the way for socially conscious businesses.

Social Links

What is DEAR FRANCES's Revenue?

DEAR FRANCES's estimated revenue for 2024 is $1.01M.

What does DEAR FRANCES do?

As one of the fastest growing new designer shoe labels in the world, Dear Frances is a digitally native, luxury fashion brand selling globally. Founded with the clear objective to bring luxury designer classics directly to modern women, all while slowing the fashion cycle and leading the way for socially conscious businesses. We work closely with our team of artisan shoemakers in Italy, utilizing sustainable materials and processes to develop a new luxury - a luxury that seeks to slow the fashion cycle, a luxury that focuses on craftsmanship and a luxury that helps to increase the integrity of our fashion choices. Dear Frances has become synonymous with modern, elegant designs, offering styles to hero a classic wardrobe. Dear Frances shoes have been worn by Margot Robbie, Gigi & Bella Hadid, Kendal & Kylie Jenner, Kaia Gerber, Hailey Bieber, Selena Gomez, Zoe Kravitz, Emma Roberts and Sienna Miller.The brand has been featured in publications including Vogue, The New York Times, Forbes, The Wall Street Journal, InStyle, Elle Magazine, W Magazine, Business of Fashion and others. We believe that good shoes make you look and feel great. We also believe that everyone has the right to comfort. Over 900 million people around the world live in extreme poverty and most of those people don't have access to adequate footwear. To help address this problem, we partner with non-profit organizations like Soles4Souls to ensure that for every pair of Dear Frances shoes purchased, a pair of shoes are saved from landfill and sent to a person in need.

What are the monthly traffic metrics for Dearfrances?

6/mo Traffic Growth

54.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

237k

Time on Site

1.7Mins

Bounce Rate

42%

How fast is Dearfrances growing?

Dearfrances has grown by -36.2% in the last 6 months according to SimilarWeb.

How do people interact with Dearfrances?

Last month, Dearfrances received 237k visitors who spent an average of 1.7 minutes on the website and visited 4.0 different pages per session. Overall, 42% of people bounce on the first visit.

How do people find Dearfrances?

68.4k people (29%) visit Dearfrances directly. 71.2k (30%) people search for them in Google. Whereas, 34.6k (15%) discover Dearfrances through Facebook, Reddit, and YouTube. 7.5k (3%) visitors come from Dearfrances's email newsletters. Finally, 47.5k (20.0%) people come from affiliates and or paid referrals.

Who uses Dearfrances?

Dearfrances's top market is the United States and they receive 100.4k (42.4%) people.
Then the 2nd is United Kingdom with 42.2k (17.8%).
The 3rd is is Australia with 28.4k (12.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Dearfrances's ads on Google?

Google Ads

Dear Frances - Luxury Women's Shoes

https://dearfrances.com/

Redefined Classics for Modern Women. Experience a New Kind of Luxury. Unique Styles, Produced in Limited Quantities. Made in Italy. Sustainable Fashion. Ethical Production. Free Express Shipping. Unique Styles. Let's Slow Fashion Down. Designed to Last.

Dear Frances Spirit Boots | Luxury Women's Shoes | DearFrances.com‎

https://dearfrances.com/collections/boots

Redefined Classics for Modern Women. Experience a New Kind of Luxury. Unique Styles, Produced in Limited Quantities. Made in Italy. Ethical Production. Free Returns. Free Express Shipping. Highlights: Multiple Payment Options Available, Free Express Shipp

Women's Designer Boots | Luxury Design & Craftmanship

https://dearfrances.com/

Quality, passion and precision. Unique styles, produced in limited quantities. Browse our winter collection today and enjoy free express shipping on every order. Sustainable Fashion. Let's Slow Fashion Down. Designed to Last. Ethical Production. Free Express Shipping.

Women's Designer Shoes | Shoes Handcrafted in Italy‎

https://dearfrances.com/collections/all-styles

Redefined Classics for Modern Women. Experience a New Kind of Luxury. We Offer Free...

Dear Frances Luxury Heels | Shop Our Premium Collections‎

https://dearfrances.com/collections/boots

Redefined Classics for Modern Women. Shop Luxury Shoes. Free Express Shipping! Free Returns · Give $100 / Get $100 · Ethical Production Highlights: Multiple Payment Options Available, Free Express Shipping Worldwide Available

What do Dearfrances's customers say about them?

Review Score

3.2/5

Total Reviews

1

Info

Dear Frances
5 Star
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4 Star
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3 Star
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2 Star
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1 Star
100.0%
Read reviews that mention
Lihi

Dear Frances leather sandals peeling after several wears - worst experience ever.

Reviewed on 2021-04-27T11:52:44

The leather at the front of sandals I've purchase from Dear Frances is peeling after several (~5) wears.They look like a knock off from the market, with the black leather peeling, you can see actual pieces coming off or "hanging" from the shoes. It's embarrassing and outrageous for shoes marked at 350 USD. Add a "." in the spaces to see what your shoes might look like after taking them out of the box and actually using them - this might be a bit much for them to actually be worn, beware. i imgur com/QfFEdVJ jpg i imgur com/XXsUduj jpg I've contacted customer care at Dear Frances and received the following unbelievable response: "I'm so sorry to see that your sandals have suffered some scuffs to the leather, this is most unfortunate and I appreciate how frustrating it can be when this happens to a much loved pair of shoes. We have looked at the images you provided and we can assure you that there is no quality fault in your sandals. This stye is made from a high quality Italian nappa leather and like all natural materials, leather is unfortunately subject to damages if scraped or scuffed." + a suggestion to go fix them at my own expanse at my local cobbler. Know that you can pay 350 USD for a pair of sandals (Wrap Sandal on their website) have the leather peel after about 5 wears and they take *no responsibility* for the low quality of the leather on these sandals. This is by far my worst shopping experience, and that's before even mentioning that they sent me 2 differently sized shoes to begin with, and I had to wait for weeks to get the proper pair b/c they also mishandled customs and had me go back and forth to settle all that they had filled out wrong when sending the replacement shoes. I'm still shocked at this experience and the careless response I've received. Expect disappointment, low quality leather, and even worse quality customer care when shopping with Dear Frances. I'll will update this review with additional information if and when DF team decides to treat their customers with respect, unless I've explicitly responded here - do not trust their response saying "we've contacted you over email". If they say something reasonable other than "so sorry you're disappointed" and actually take action - I'll be more than happy to add their action to resolve the matter here.
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