Esdlife: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

生活易是香港最受歡迎及可靠的電子生活資訊媒體之一，透過網上平台提供廣泛的生活資訊，包括穩佔香港市場no. 1的結婚資訊媒體「新婚生活易」、「家庭生活易」、健康網站「healthyd」及香港首個提供購買身體驗查計劃的網上平台「健康生活易」等。

35M

Estimated Revenue

729.09k

Website Visitors

4/5

Trustpilot Score

What do we know about ESD Services Limited (ESDlife)?

Estimated Revenue (2020)

$35M

Total Employees

130 Founded

2000

Industry

Internet

About

ESD Services Limited (ESDlife): 生活易是香港最受歡迎及可靠的電子生活資訊媒體之一，透過網上平台提供廣泛的生活資訊，包括穩佔香港市場No. 1的結婚資訊媒體「新婚生活易」、「家庭生活易」、健康網站「healthyD」及香港首個提供購買身體驗查計劃的網上平台「健康生活易」等。

Social Links

Alexa Ranking: 47484

What is ESD Services Limited (ESDlife)'s Revenue?

ESD Services Limited (ESDlife)'s estimated revenue for 2024 is $35M.

What does ESD Services Limited (ESDlife) do?

Since the beginning, we've focused on making people's lives easier. Genuinely, it's what drives us. And this hasn't changed since ESDlife was formed in 2000. Even in those earliest days, we knew that the only way to get people to engage online was for them to trust us. But as everyone knows, trust must be earnt before it is given freely. Fortunately, ESDlife is a collaboration between CK Hutchison and Hewlett-Packard, so we have always been in good standing. You probably know us because of one or more of our three core, transformational business areas. 1. Through our online lifestyle media platforms (Wedding.ESDlife.com, Family.ESDlife.com, healthyD.com), we make people's dreams come true 2. Our health service aggregator (Health.ESDlife.com) powered by e-commerce changes lives for the better 3. Our digital solutions (DS.ESDlife.com) help brands achieve their goals. What's more, we are delighted the services have been recognised each year in the form of numerous industry awards. So how did we get to this stage? When ESDlife was established just at the dawn of the new millennium, it was so that people would engage with the government's then-cutting-edge online portal. For the first time ever, online government services became available, so people in Hong Kong no longer had to queue for hours to register for their marriage certificates – and so much more. No private company had ever been trusted to run a government portal before. And in those far-off days, this was a true innovation. Although we have long since outgrown our original purpose, what remains unchanged is our passion for making the day-to-day that little bit easier. We want people to realise there's more to life than endlessly searching online for the right service. Let ESDlife do it instead, and get on with the job of living life to the full. If you have the spunk and brains to make a big difference in your life with creative and innovative mindset, come join us now!

What are the monthly traffic metrics for Esdlife?

6/mo Traffic Growth

-39.40%

All Time Traffic Growth

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Monthly Hits

729k

Time on Site

1.9Mins

Bounce Rate

71%

How fast is Esdlife growing?

Esdlife has grown by 37.9% in the last 6 months according to SimilarWeb.

How do people interact with Esdlife?

Last month, Esdlife received 729k visitors who spent an average of 1.9 minutes on the website and visited 1.0 different pages per session. Overall, 71% of people bounce on the first visit.

How do people find Esdlife?

118.3k people (16%) visit Esdlife directly. 582.7k (80%) people search for them in Google. Whereas, 13.7k (2%) discover Esdlife through Facebook, Reddit, and YouTube. 4.5k (1%) visitors come from Esdlife's email newsletters. Finally, 3.1k (0.4%) people come from affiliates and or paid referrals.

Who uses Esdlife?

Esdlife's top market is the Hong Kong and they receive 631.9k (86.7%) people.
Then the 2nd is Taiwan, Province of China with 54k (7.4%).
The 3rd is is China with 8.4k (1.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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