Review (August 2025)

Full fact is the uk's independent fact checking organisation

4.74M

Estimated Revenue

1.52M

Website Visitors

2.9/5

Trustpilot Score

What do we know about Full Fact?

Estimated Revenue (2020)

$4.74M

Total Funding

$2.05M

Total Employees

31

Founded

2010

Industry

Civic Social Organization

Last Funding Date

Other May 2019

Location

London, United Kingdom

About

Full Fact: Full Fact is the UK's independent fact checking organisation

Social Links

Alexa Ranking: 402342

What is Full Fact's Revenue?

Full Fact's estimated revenue for 2024 is $4.74M.

What does Full Fact do?

We're Full Fact, the independent, non-partisan, factchecking charity. We check claims made by politicians, the media and pressure groups, and stop misinformation spreading by pressing for corrections. We separate the facts from the spin and present our findings and sources so that you can judge the claim — and our factcheck — for yourself. Full Fact provides free tools, advice and information so anyone can check the claims we hear from politicians and the media.

What are the monthly traffic metrics for Fullfact?

6/mo Traffic Growth

71.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

0.5Mins

Bounce Rate

83%

How fast is Fullfact growing?

Fullfact has grown by 40.4% in the last 6 months according to SimilarWeb.

How do people interact with Fullfact?

Last month, Fullfact received 2M visitors who spent an average of 0.5 minutes on the website and visited 1.0 different pages per session. Overall, 83% of people bounce on the first visit.

How do people find Fullfact?

212.3k people (14%) visit Fullfact directly. 1.1M (73%) people search for them in Google. Whereas, 152.6k (10%) discover Fullfact through Facebook, Reddit, and YouTube. 282 (0%) visitors come from Fullfact's email newsletters. Finally, 247.6 (0.0%) people come from affiliates and or paid referrals.

Who uses Fullfact?

Fullfact's top market is the United Kingdom and they receive 686.1k (45.2%) people.
Then the 2nd is United States with 337.6k (22.3%).
The 3rd is is Canada with 64.5k (4.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Fullfact's ads on Google?

Google Ads

Tax: evasion and avoidance in the UK - Full Fact

https://fullfact.org/economy/tax-avoidance-evasion-uk/

Full Fact is the UK’s independent factchecking charity. Unbiased Factchecking. Impartial Factchecking. Support Our Work. Get All The Facts Today. Independent Charity. Health, Crime, Education. Unbiased Reporting. Non-Partisan.

Tax: evasion and avoidance in the UK - Full Fact

https://fullfact.org/economy/tax-avoidance-evasion-uk/

The UK’s independent factchecking charity. Health, Crime, Education. Get All The Facts Today. Impartial Factchecking. Support Our Work. Unbiased Factchecking. Unbiased Reporting. Independent Charity. Non-Partisan. Services: Fact Checking, Correcting Recor

Tax: evasion and avoidance in the UK - Full Fact

https://fullfact.org/economy/tax-avoidance-evasion-uk/

Full Fact is the UK’s independent factchecking charity. Non-Partisan. Health, Crime, Education. Unbiased Factchecking. Impartial Factchecking. Support Our Work. Unbiased Reporting. Independent Charity. Get All The Facts Today.

Who can stay in the UK after Brexit? - Full Fact‎

https://fullfact.org/europe/who-can-stay-uk-after-brexit/

Full Fact is the UK’s independent factchecking charity. Get All The Facts Today. Support Our Work. Health, Crime, Education. Independent Charity. Unbiased Reporting. Unbiased Factchecking. Impartial Factchecking. Non-Partisan.

Keyword: moving to uk after brexit

Tax: evasion and avoidance in the UK - Full Fact

https://fullfact.org/economy/tax-avoidance-evasion-uk/

Full Fact is the UK’s independent factchecking charity. Support Our Work. Unbiased Reporting. Impartial Factchecking. Independent Charity. Unbiased Factchecking. Non-Partisan. Health, Crime, Education. Get All The Facts Today.

What do Fullfact's customers say about them?

Review Score

2.9/5

Total Reviews

2

Info

Full Fact
5 Star
0.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
100.0%
Read reviews that mention
Dpdp

Should be renamed "Faux fact"

Reviewed on 2020-12-18T18:43:58

Should be renamed "Faux fact"
Leah

Do check their website this…

Reviewed on 2020-10-03T08:17:42

I question their independence. Do check their website this organisation has been largely funded by Facebook,Google AI and Luminate. I will not go into detail concerning the others as I think we all know how much influence Facebook and Google has already. Concerning Luminate, it was established by pam and pierre omidyar (founders of eBay) and is part of the omidyar group. The omidyar network has links to Rockerfellers: www. rockefeller foundation. org/news/ macarthur-commits-150-million- catalytic-capital-help-address-critical-social-challenges/ And George soros: www .open society foundations. org/new sroom/soros-economic-development- fund-omidyar-network-and-googleorg-launch-small-medium I have had to space the links so that they would be permitted. Please take a look for yourself.
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