Review (August 2025)

Gardena is the leading brand for high-quality garden tools and offers innovative solutions for your everyday gardening. explore the gardena universe.

6.01M

Estimated Revenue

727.7k

Website Visitors

2.4/5

Trustpilot Score

What do we know about Gardena GmbH?

Estimated Revenue (2020)

$6.01M

Total Employees

110

Founded

1961

Industry

Consumer Goods

Location

Ulm, Germany

About

Gardena GmbH: GARDENA is the leading brand for high-quality garden tools and offers innovative solutions for your everyday gardening. Explore the GARDENA universe.

Social Links

Alexa Ranking: 18054

What is Gardena GmbH's Revenue?

Gardena GmbH's estimated revenue for 2024 is $6.01M.

What does Gardena GmbH do?

About GARDENA Based in Ulm/Germany, GARDENA is the preferred brand for millions of home and garden owners worldwide when it comes to garden care. That is because GARDENA offers a complete range of all that is required – no matter if watering systems, pumps, lawn care, robotics, smart system, tree and shrub care, garden tools, soil cultivation or city gardening. Today GARDENA is the leading brand for high-quality garden tools in Europe and represented in more than 80 countries all over the world. It takes an emotional approach to address those who regard their own garden as a "living space close to nature" and a place of well-being, recreation, and fun. Systematic success Since its foundation in 1961, GARDENA has developed from a small trading company for garden tools into a worldwide recognized manufacturer of intelligent products and systems for garden care within a few decades. The final breakthrough was made when introducing the Original GARDENA System in 1968. The idea of providing system solutions was continued in the following decades with the GARDENA combisystem (1977), GARDENA accu-system V12, GARDENA Sprinklersystem and GARDENA Micro-Drip-System (all 1990). Learn more about the milestones of product development in timeline of GARDENA history. The secret of success is always based on the high innovative strength of the brand as well as a consistent sales and marketing policy. Member of the Husqvarna Group Since 2007 GARDENA is a member of Husqvarna Group. As a separate division, GARDENA enjoys sufficient independence to focus on the needs of passionate gardeners and the strengths of the brand. In the context of the entire company GARDENA can benefit from the size and strength of the Group, use their resources efficiently and purposefully build on the shared knowledge.

What are the monthly traffic metrics for Gardena?

6/mo Traffic Growth

205.70%

All Time Traffic Growth

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Monthly Hits

728k

Time on Site

3.0Mins

Bounce Rate

56%

How fast is Gardena growing?

Gardena has grown by -6.3% in the last 6 months according to SimilarWeb.

How do people interact with Gardena?

Last month, Gardena received 728k visitors who spent an average of 3.0 minutes on the website and visited 3.0 different pages per session. Overall, 56% of people bounce on the first visit.

How do people find Gardena?

183.6k people (25%) visit Gardena directly. 494.7k (68%) people search for them in Google. Whereas, 14.9k (2%) discover Gardena through Facebook, Reddit, and YouTube. 1.9k (0%) visitors come from Gardena's email newsletters. Finally, 6.7k (0.9%) people come from affiliates and or paid referrals.

Who uses Gardena?

Gardena's top market is the Germany and they receive 183.9k (25.3%) people.
Then the 2nd is France with 62.9k (8.6%).
The 3rd is is Russian Federation with 41.3k (5.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Gardena's customers say about them?

Review Score

2.4/5

Total Reviews

120

Info

Gardena GmbH
5 Star
15.4%
4 Star
15.4%
3 Star
0.0%
2 Star
7.7%
1 Star
61.5%
Read reviews that mention
Cato

I didn't receive my order

Reviewed on 2021-04-26T21:00:57

I didn't receive my order, but only half of it. Mails were not be answered. Be carefull!!Do not buy in the webshop !!
read more
Galpini

Friendly and efficient client service:

Reviewed on 2021-04-16T08:12:13

Friendly and efficient client service: I was looking for a fitting that I couldn’t find to the hardwarestores. I creatred an account and logged in into their site and asked for advices. Within 24 hours I had a reply, with the articles references that I needed. I ordered the articles and within a few days there were at my doorstep Je cherchais des raccords pour tuyaux plats. Raccords que je n’ai pu trouver dans aucune grande surface de jardin. Je me suis inscrit sur le site Gardena et je leur ai posé la question. En moins de 24 h j’ai obtenu une réponse directe et polie, m’indiquant la référence des produis n nécessaires. Je les ai commandés et quelques jours plus tard ces produits étaient chez moi.
read more
Mr Richard Oswin

Flymo (+Gardena & Husqvarna) Sales.........But No Service!!

Reviewed on 2020-08-14T19:27:30

Last year I purchased a Flymo 1200R Robotic Lawnmower. Although a little on the expensive side,it has proved worth the investment and has been doing an excellent job of cutting my lawn and keeping the garden looking smart. However, I have recently been experiencing problems with the machine regularly failing to re-charge in the docking station and, in spite of my fruitless efforts to deal with the problem, I eventually decided to contact the customer help-desk to get some advice. Unfortunately, it appears that this company have seen fit to virtually close down their customer service operation, particularly relative to phoning them for help.......except that they advise customers to contact them by email! This is not the easiest form of communicating when you have problems of any sort and want help but, when it comes to problems of a technical nature, trying to explain what the problem is and discuss it via email is about as useful as a chocolate fireguard! I am not ignoring the fact that we're still in the midst of a pandemic and accept that it's not easy for companies to maintain their service to customers but, after many months, I cannot understand how the best this long established and normally reputable company can do, is virtually close down any meaningful service to their customers, especially when they are aware that many, in view of the type of product supplied, experience problems or have questions of a technical nature. How is it that the majority of companies appear to have been able to set up systems where their staff work from home and deliver, possibly a slower, but an acceptable level of service where you can speak with someone. It is, however, interesting to note that this company have managed to set up a system, on an alternative number, where potential customers get answered and can still make enquiries and purchase products, all be it that having parted with their money, they will then be unable to get any meaningful after-sales service or support!! Come on Flymo/Husqvarna/Gardena, get your act together and give your customers the service and support they deserve and which you should be wanting and able to provide!
read more
Lasse

Garden Mower Powermax 42A total failure…

Reviewed on 2020-08-02T19:51:07

Garden Mower Powermax 42A total failure after only 3 years of normal use. Never again.
Oleksii Prozhoha

Awful experience

Reviewed on 2020-06-04T07:59:52

Awful experience, it stopped working after 20 minutes, no service in Kyiv
Henk Smits

Terrible extremely slow site.

Reviewed on 2020-05-04T01:20:39

What a terrible extremely slow incomplete site. Very frustrating.
David Wilson

Wanted a reputable water sprinkler

Reviewed on 2020-04-22T12:43:20

Wanted a reputable water sprinkler, so purchased the Gardena Classic. Not the cheapest and definitely not the best. Failed after 5 or 6 uses.Save your money and don't buy
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Erik Schafhauser

The lawn mower robot is great and the…

Reviewed on 2020-01-25T11:23:06

The lawn mower robot is great and the service has always been fantastic! You mail in your mower in thefall and it comes back before you need it..
read more

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