Iii: See Their Revenue, Competitors, Traffic, and Reviews (April 2024)

Review (April 2024)

We are the trusted source of unique, data-driven insights on insurance to inform and empower consumers.

8.83M

Estimated Revenue

429.91k

Website Visitors

4/5

Trustpilot Score

What do we know about Insurance Information Institute?

Estimated Revenue (2020)

$8.83M

Total Employees

120 Founded

1960

Industry

Insurance

Location

New York, United States

About

Insurance Information Institute:

Social Links

Alexa Ranking: 87810

What is Insurance Information Institute's Revenue?

Insurance Information Institute's estimated revenue for 2023 is $8.83M.

What does Insurance Information Institute do?

We are the trusted source of unique, data-driven insights on insurance to inform and empower consumers. For 60 years, Triple-I has provided definitive insurance information. Today, we are recognized by the media, governments, regulatory organizations, universities, and the public as a primary source of information, analysis and referral concerning insurance. Each year, Triple-I works on more than 3,700 news stories, handles more than 6,000 requests for information and answers nearly 50,000 questions from consumers. In addition to direct contact with the media, individuals, and organizations, Triple-I publishes a host of pamphlets and books including "Nine Ways to Lower Your Auto Insurance Costs" and the "Insurance Fact Book." We do not lobby. Our central function is to provide accurate and timely information on insurance subjects. Questions concerning Triple-I membership should be emailed to [email protected].

What are the monthly traffic metrics for Iii?

6/mo Traffic Growth

14.30%

All Time Traffic Growth

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Monthly Hits

430k

Time on Site

0.6Mins

Bounce Rate

77%

How fast is Iii growing?

Iii has grown by 9.9% in the last 6 months according to SimilarWeb.

How do people interact with Iii?

Last month, Iii received 430k visitors who spent an average of 0.6 minutes on the website and visited 1.0 different pages per session. Overall, 77% of people bounce on the first visit.

How do people find Iii?

64.4k people (15%) visit Iii directly. 352.9k (82%) people search for them in Google. Whereas, 2.4k (1%) discover Iii through Facebook, Reddit, and YouTube. 0 (0%) visitors come from Iii's email newsletters. Finally, 316.9 (0.1%) people come from affiliates and or paid referrals.

Who uses Iii?

Iii's top market is the United States and they receive 274.6k (63.9%) people.
Then the 2nd is India with 25.4k (5.9%).
The 3rd is is Canada with 15.8k (3.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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