Review (August 2025)

Ita software by google, located in cambridge, massachusetts, usa, develops software for the travel and airline industry.

250M

Estimated Revenue

917.33k

Website Visitors

4/5

Trustpilot Score

What do we know about ITA Software by Google?

Estimated Revenue (2020)

$250M

Total Funding

$100M

Total Employees

130

Founded

1996

Industry

Computer Software

Last Funding Date

Venture (Round not Specified) Jan 2006

Location

Cambridge, United States

About

ITA Software by Google: ITA Software by Google, located in Cambridge, Massachusetts, USA, develops software for the travel and airline industry.

Social Links

Alexa Ranking: 60094

What is ITA Software by Google's Revenue?

ITA Software by Google's estimated revenue for 2024 is $250M.

What does ITA Software by Google do?

ITA Software (www.itasoftware.com) is a leading provider of innovative solutions for the travel industry. ITA's premier airfare pricing and shopping system, QPX, is used by leading airlines and travel distributors worldwide. Basesd in Cambridge, Mass., USA, ITA was founded by computer scientists from MIT in the mid-nineties. Google acquired ITA in 2011.

What are the monthly traffic metrics for Itasoftware?

6/mo Traffic Growth

-41.70%

All Time Traffic Growth

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Monthly Hits

917k

Time on Site

6.7Mins

Bounce Rate

22%

How fast is Itasoftware growing?

Itasoftware has grown by -6.5% in the last 6 months according to SimilarWeb.

How do people interact with Itasoftware?

Last month, Itasoftware received 917k visitors who spent an average of 6.7 minutes on the website and visited 8.0 different pages per session. Overall, 22% of people bounce on the first visit.

How do people find Itasoftware?

594.5k people (65%) visit Itasoftware directly. 302k (33%) people search for them in Google. Whereas, 10.5k (1%) discover Itasoftware through Facebook, Reddit, and YouTube. 1.9k (0%) visitors come from Itasoftware's email newsletters. Finally, 356.3 (0.0%) people come from affiliates and or paid referrals.

Who uses Itasoftware?

Itasoftware's top market is the United States and they receive 533.3k (58.1%) people.
Then the 2nd is Canada with 44.7k (4.9%).
The 3rd is is Germany with 42.6k (4.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

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