Review (August 2025)

Explore jostens personalized college and high school class rings, customizable yearbooks, championship rings, graduation products, and more to celebrate big moments this year.

768M

Estimated Revenue

2.52M

Website Visitors

4/5

Trustpilot Score

What do we know about Jostens?

Estimated Revenue (2020)

$768M

Total Employees

2300

Founded

1897

Industry

Consumer Goods

Location

Bloomington, United States

About

Jostens: Explore Jostens personalized college and high school class rings, customizable yearbooks, championship rings, graduation products, and more to celebrate big moments this year.

Social Links

Alexa Ranking: 33622

What is Jostens's Revenue?

Jostens's estimated revenue for 2024 is $768M.

What does Jostens do?

Celebrating Moments That Matter. In 1897 Otto Josten set out to repair people's keepsake jewelry. He soon found himself creating a cultural icon. Through the Jostens class ring, generations have been empowered to share their unique stories and connections to the people, traditions and experiences that define them. And in turn, these stories have defined Jostens. Over the last century, our products have touched the lives of millions of students, parents and champions across the globe, inspiring them to capture and celebrate their best moments. • For 25 years, we have partnered with school leaders to improve school climate and culture through Jostens Renaissance®. • As the largest printer of yearbooks in the world, we partner with our customers to produce exceptional printed yearbooks that tell stories, preserve traditions and celebrate moments that matter. • As one of the largest ring manufacturers in North America, we craft hundreds of thousands of rings for students, athletes, and military members each year. • We create a memorable graduation experience by manufacturing and providing graduation announcements, diplomas, jewelry, senior apparel, awards and more. Everyone has a story to tell and moments to celebrate. We look forward to helping you celebrate moments that matter. Learn more at www.jostens.com.

What are the monthly traffic metrics for Jostens?

6/mo Traffic Growth

2.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

3M

Time on Site

6.3Mins

Bounce Rate

37%

How fast is Jostens growing?

Jostens has grown by -19.2% in the last 6 months according to SimilarWeb.

How do people interact with Jostens?

Last month, Jostens received 3M visitors who spent an average of 6.3 minutes on the website and visited 7.0 different pages per session. Overall, 37% of people bounce on the first visit.

How do people find Jostens?

1.8M people (73%) visit Jostens directly. 470.7k (19%) people search for them in Google. Whereas, 21.2k (1%) discover Jostens through Facebook, Reddit, and YouTube. 39.9k (2%) visitors come from Jostens's email newsletters. Finally, 5.5k (0.2%) people come from affiliates and or paid referrals.

Who uses Jostens?

Jostens's top market is the United States and they receive 2.5M (97.4%) people.
Then the 2nd is Canada with 36.3k (1.4%).
The 3rd is is Honduras with 3.9k (0.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Jostens's ads on Google?

Google Ads

Jostens.com | High School Class Rings | Your School, Your Style‎

https://www.jostens.com/jewelry/high-school-rings.html

Jostens Ring Designer® Allows You To Create Your Own Custom Class Ring. Choose Your Style. Choose Your Stone. Choose Your Sides. Choose Your Finish. Types: Beautiful Colors, Genuine Stones, Sculptured Settings, High Quality Metals.

Jostens.com - Get Your Class Rings - Your School, Your Style

https://www.jostens.com/jewelry/class-jewelry/high-school/high-school-class-rings

Jostens Ring Designer® Allows You To Create Your Own Custom Class Ring. Get Yours Today. Cyber Week $60 Off Rings! Get $60 Off Jewelry! Best Black Friday Deal! Highlights: Catalog Available, Press Center Available, Customer Service Available.

Jostens® Class Rings | Your School, Your Style‎

https://www.jostens.com/jewelry/high-school-rings.html

Whether You're A Proud Parent Or Accomplished Senior, Jostens® Has Everything You Need. Create Your Own Custom Class Ring With Our Ring Designer. Create Your Perfect Ring Today! Choose Your Sides. Choose Your Style. Choose Your Finish.

jostens.com - Jostens® Class Rings - Start Customizing A Ring Today‎

http://www.jostens.com/jewelry/high-school-rings.html

Jostens Ring Designer™ Allows You To Create You Own Custom Class Ring. Choose Your Stone · Choose Your Finish · Choose Your Sides · Choose Your Style

Jostens.com - Jostens® Official Site‎

http://www.jostens.com/

Shop Class Rings, Yearbooks, Grad Products & More. Shop Online Today! College Class Jewelry. High School Class Jewelry. Browse Products By School. Purchase Your Yearbook. Types: Yearbooks, Class Rings, Photo Cards, Jewelry, Diploma Frames, Collegiate Tags

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