Review (August 2025)
Official website of kawasaki motors corp., u.s.a., distributor of powersports vehicles including motorcycles, atvs, side x sides and jet ski watercraft.
1.6B
Estimated Revenue
1.09M
Website Visitors
3.1/5
Trustpilot Score
What do we know about Kawasaki Motors Corp., U.S.A.?
Estimated Revenue (2020)
$1.6B
Total Employees
1100
Founded
1966
Industry
Consumer Goods
Location
Lake Forest, United States
About
Kawasaki Motors Corp., U.S.A.: Official website of Kawasaki Motors Corp., U.S.A., distributor of powersports vehicles including motorcycles, ATVs, Side x Sides and Jet Ski watercraft.
What is Kawasaki Motors Corp., U.S.A.'s Revenue?
Kawasaki Motors Corp., U.S.A.'s estimated revenue for 2024 is $1.6B.
What does Kawasaki Motors Corp., U.S.A. do?
Make our mission your mission: to provide high-performance, innovative products which create experiences that deliver on people's passion, purpose and aspirations. In turn, we will provide a high-quality, satisfying career that will help you achieve your own passion, purpose and aspirations. Kawasaki Motors Corp., U.S.A. (KMC) markets and distributes Kawasaki motorcycles, ATVs, Side x Sides and Jet Ski® watercraft through a network of almost 1,100 independent retailers, with close to an additional 7,400 retailers specializing in general purpose engines. Kawasaki and its affiliates employ nearly 3,100 people in the United States, with approximately 400 of them located at our Foothill Ranch, California headquarters. We're proud to say that Kawasaki has a great reputation in the industry, strong brand recognition, exemplary quality and excellent customer service. We're also well-respected in the motorsports industry. Over the years Kawasaki has released numerous new models that have helped shape the market, and in the process created many enduring legends based on the speed and power of our machines. To the general public, Kawasaki is a household name, but to our employees, we are a home away from home. We strive to create an employee-friendly work environment that fosters teamwork. We have a casual work setting and comfortable dress policy. In addition to sponsoring employee activities, we ensure our employees have a great work/life balance. Add our highly competitive compensation and excellent benefits, and it's easy to understand why so many members of our team join us for a career and stay for a lifetime. Here at the corporate office in Foothill Ranch, CA we offer excellent opportunities in a variety of disciplines including: sales, marketing, customer service, technical support, IT, legal, finance and R&D.
What are the monthly traffic metrics for Kawasaki?
6/mo Traffic Growth
-5.80%
All Time Traffic Growth
Create Free Account
Monthly Hits
1M
Time on Site
2.6Mins
Pages per Visit
3.0
Bounce Rate
48%
How fast is Kawasaki growing?
Kawasaki has grown by -1.7% in the last 6 months according to SimilarWeb.
How do people interact with Kawasaki?
Last month, Kawasaki received 1M visitors who spent an average of 2.6 minutes on the website and visited 3.0 different pages per session. Overall, 48% of people bounce on the first visit.
How do people find Kawasaki?
257.4k people (24%) visit Kawasaki directly. 784.1k (72%) people search for them in Google. Whereas, 22.5k (2%) discover Kawasaki through Facebook, Reddit, and YouTube. 1.7k (0%) visitors come from Kawasaki's email newsletters. Finally, 2k (0.2%) people come from affiliates and or paid referrals.
Who uses Kawasaki?
Kawasaki's top market is the United States and they receive 760.4k (69.6%) people.Then the 2nd is Japan with 35.3k (3.2%).The 3rd is is India with 29.4k (2.7%).
Traffic Growth (last 6 months)
What are Kawasaki's ads on Google?
Google Ads
Kawasaki.com - 2017 Kawasaki MULE™ SxS
https://www.kawasaki.com/category/sidexside?&cm_mmc=Google-_-K.com_Vehicle_Model_Desktop_phrase-_-p-_-mule pro-fxt
View the New 2017 MULE™ Line. Made for Strength & Durability. View Now Locate A Dealer · Request A Test Ride
Kawasaki UTV Side x Sides - Official Kawasaki Site
https://www.kawasaki.com/en-us/side-x-side/mule
Explore MULE™ Side x Side Models. View Specs & Photos. Find Dealers. The Kawasaki Difference. Categories: Motorcycle, ATV, Side X Side, Watercraft.
Kawasaki Motocross Bikes - Official Kawasaki Site - kawasaki.com
https://www.kawasaki.com/Category/Motorcycle
Explore the Championship-Proven Kawasaki Motocross Bikes. View All Models. Locate Dealer · Compare Vehicles · Request Test Ride Categories: Ninja H2™R / H2™, Supersport Touring, Cruisers, Off-Road…
Kawasaki MULE™ Side x Side - Official Kawasaki Site
https://www.kawasaki.com/en-us/side-x-side/mule
Explore MULE™ Side x Side Models. View Specs & Photos. Find Dealers.
kawasaki.com - Kawasaki Side by Sides - Official Kawasaki Site
https://www.kawasaki.com/category/sidexside
View Mule™ & Teryx® Side x Sides & Discover the Kawasaki Difference. Types: Mule™ Pro Series, Mule™ Pro Diesel, Mule Sx™, Mule™…
What do Kawasaki's customers say about them?
Review Score
3.1/5
Total Reviews
6
Info
Kawasaki USA5 Star
50.0%
4 Star
16.7%
3 Star
0.0%
2 Star
16.7%
1 Star
16.7%
Read reviews that mention
Jake Bartausky
Krx overheating
Reviewed on 2020-12-07T05:36:10
I have a 2020 krx. I love the machine. But we ride in mesquite Nevada and going over a rock section on the trail about 100 yards past it I noticed the machine was overheating.Like 260 deg. I only had 200 miles of flat road riding before this section of trail. The over flow jug was puking coolant out. And I noticed the cooling fan was not running it looked like it was trying to run but not. And when it did start it’s like it got momentary voltage and would just start up and coast to a stop again. Finally after turning the key on and off multiple times the fan started to work then the engine started to cool down. I believe there must have been a air bubble in there somewhere and going over that rock section brought it loose or something and then Vapor locked the water pump or something I put a half a water bottle of water back in it and everything seem to recover. And my friend who was riding with us had a brand new 2021 with 50 miles on it and 1 mile down the trail from where I had my issue he did the same thing but never would recover ended up destroying the engine. So I ended up dragging him to the destination we were going to spend the night and all the way home a total of 130 miles. He took it to his dealer where we had both bought our machines from. The dealer is an amazing dealer a great guy and a very very personal experience to buy from. But two payments later on his machine and still has no answers or any end in sight of getting it fixed and put back in his garage. I wish some answers could come and also figure out what we are going to do with my machine because it also got as hot as his did. The dealer has contacted Kawasaki multiple times but no answers are coming back to him to get this machine fixed that he paid $20,000 for so he can at least use it instead of sitting at the dealer waiting for answers on what they are going to do. In my opinion as hot as it got a whole complete engine, it actually melted a sensor in the front of the engine it got so hot. I feel that he needs a new complete engine installed in that machine rather than a rebuild I don’t see what the issue is with sending a new engine on a machine that only has 70 miles on it. I don’t feel that is wrong to do and my machine only had 200 miles on it I feel there needs to be something done with it also.
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GLENN MARSHALL
Let me tell you about how this Company…
Reviewed on 2020-06-06T20:11:29
Let me tell you about how this Company an one of thier Dealerships (Croosroard Kawasaki) Upper Darby Pa.Pulled a fast one on me while I was being setup for a swindle an they did nothing to help me ...
I was in a rush to catch a plane to a Military Reunion an was ask by So called friends to meet them enroute to Philadelphia Airport...
I pulled in a was immediately set upon by a sales men to hel this so called friend with his Moth6in tow to Cosign for a $5500.00 100 cc Drot bike...I signed the papers in a rush as now I was running late for my Plane an TSA was still ahead...
After leaving it turns out I unknowingly signed a $11.000 dollar line of credit an the bike was part of it ...
So now I'm in a plane an the Buke is now in my name unknown to me till 6 weeks later but that's a whole other story ...
This Dealership named above...gave the bike that was un my name henceforth I owned it me a 100% Service connected Disabled Veteran I have trouble walking ...
Said bike Mother an Son flew the nest an I've never seen the bike or know where it's at ever seen it so now ...
Kawasaki wants its money an precede to ruin 820 Credit score an will not assistance in any way was ever offered nor followed up o. IT WAS ALL MY PROBLEM an bet Kawasaki sylocks that they are wants to continue to ruin me 3 years later ...
Buy American Harleys rule rice burners suck ...beware So called friends an non helpful cimpanies an 1 star is 1 too many for this company an Dealership
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Jeffrey
Best bikes in the world .....
Reviewed on 2020-05-06T00:44:54
Best bikes in the world .....
Matt
Used to own a Vulcan 900s
Reviewed on 2019-04-03T19:40:06
Used to own a Vulcan 900s, those things are a pretty fun ride. Those cables on the front could be a bit more hidden tho.
Also took a Vulcan 650s for a ride,that little devil is awesome and looks so good.
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Totally A. Realname
Kawasaki - the best dirt bike manufacturer ever
Reviewed on 2019-01-17T22:13:43
The best dirt bikes in the world are made by Kawasaki! Fast, powerful, good looking, fuel efficient,reliable, and reasonable prices. You cannot find a more perfect dirt bike!
I will always ride and recommend Kawasaki!
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bosica
Best motorcycles
Reviewed on 2012-02-17T11:31:25
Money can buy. Recently was choosing between Ninja 14 R and Hayabusa. It was a tough call so I went with both.Will always remember Dark Angel TV Show and Jess on an Ninja.
read more
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