Keyt: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

25M

Estimated Revenue

542.78k

Website Visitors

4/5

Trustpilot Score

What do we know about NewsChannel 3-12?

Estimated Revenue (2020)

$25M

Total Employees

55 Founded

1953

Industry

Broadcast Media

Location

Santa Barbara, United States

About

NewsChannel 3-12: The portal to your local, national and world news stories, videos, photo galleries and other headlines.

Social Links

Alexa Ranking: 43985

What is NewsChannel 3-12's Revenue?

NewsChannel 3-12's estimated revenue for 2024 is $25M.

What does NewsChannel 3-12 do?

KEYT NewsChannel 3 broadcasts throughout Santa Barbara, San Luis Obispo and Ventura Counties on KEYT-TV. Local newscasts air Mon-Fri from 5am-7am; Mon-Fri at 5pm, 6pm, 6:30pm and 11pm; Weekends at 6pm and 11pm. NewsChannel 12 and Fox 11 News broadcast local news and CBS & Fox programming throughout Santa Barbara and San Luis Obispo Counties. Get local news updates anytime at www.keyt.com. News-Press & Gazette of California owns and operates KEYT and KKFX. Additionally, NPG of California provides back office and news support for NewsChannel 12, which is owned and operated by VistaWest California, LLC.

What are the monthly traffic metrics for Keyt?

6/mo Traffic Growth

25.60%

All Time Traffic Growth

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Monthly Hits

543k

Time on Site

1.3Mins

Bounce Rate

72%

How fast is Keyt growing?

Keyt has grown by -9.5% in the last 6 months according to SimilarWeb.

How do people interact with Keyt?

Last month, Keyt received 543k visitors who spent an average of 1.3 minutes on the website and visited 3.0 different pages per session. Overall, 72% of people bounce on the first visit.

How do people find Keyt?

213.4k people (39%) visit Keyt directly. 254.5k (47%) people search for them in Google. Whereas, 61.1k (11%) discover Keyt through Facebook, Reddit, and YouTube. 6.4k (1%) visitors come from Keyt's email newsletters. Finally, 289 (0.1%) people come from affiliates and or paid referrals.

Who uses Keyt?

Keyt's top market is the United States and they receive 514k (94.7%) people.
Then the 2nd is Canada with 4.9k (0.9%).
The 3rd is is United Kingdom with 2.5k (0.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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