Review (August 2025)

Your public radio source for npr and michigan news, events, politics, arts/culture, environment. serving ann arbor, detroit, flint, grand rapids, kalamazoo.

5.54M

Estimated Revenue

354.65k

Website Visitors

4/5

Trustpilot Score

What do we know about Michigan Radio?

Estimated Revenue (2020)

$5.54M

Total Employees

58

Founded

1948

Industry

Broadcast Media

Location

Ann Arbor, United States

About

Michigan Radio: Your public radio source for NPR and Michigan news, events, politics, arts/culture, environment. Serving Ann Arbor, Detroit, Flint, Grand Rapids, Kalamazoo

Social Links

Alexa Ranking: 121922

What is Michigan Radio's Revenue?

Michigan Radio's estimated revenue for 2024 is $5.54M.

What does Michigan Radio do?

Michigan Radio is an NPR News Station, and the state's most listened-to public radio service. Michigan Radio Corporate Sponsorship reaches about half a million people on our three FM transmitters…WUOM 91.7 FM in Southeast Michigan, WFUM 91.1 FM in Flint, and WVGR 104.1 FM in West Michigan. Our stations reach the southern half of Michigan's Lower Peninsula, and a worldwide audience through our online audio stream. Michigan Radio also provides an in-depth online news service at www.michiganradio.org that provides updated news stories throughout the day. Michigan Radio's Corporate Sponsorship team specializes in connecting local and regional organizations with our exceptionally educated and responsive audience. Our corporate sponsors ensure our station's ability to provide award winning content through their generous contributions while marketing themselves to our exclusive and loyal listeners. Michigan Radio Corporate Sponsorship is an effective way for your organization to promote awareness, increase event attendance, recruit staff, and much more – all while supporting a vital public service. Day in and day out, Michigan Radio is dedicated to covering the news stories that affect our lives as citizens of Michigan, and helping our listeners better understand their state, nation and world. Michigan Radio has the largest radio newsroom in the state with an awarding-winning team of reporters and news bureaus located in Detroit, Ann Arbor, Jackson and Grand Rapids. Besides carrying a full range of programming from NPR, PRI, and the BBC, we also produce local features like The Environment Report, Stateside with Cynthia Canty, Michigan Watch investigative reports, Jack Lessenberry's essays, hourly newscasts, feature reports, and in-depth special news series and documentaries. Licensed to the University of Michigan, Michigan Radio broadcasts from studios located in Ann Arbor.

What are the monthly traffic metrics for Michiganradio?

6/mo Traffic Growth

-26.20%

All Time Traffic Growth

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Monthly Hits

355k

Time on Site

0.8Mins

Bounce Rate

84%

How fast is Michiganradio growing?

Michiganradio has grown by 22.3% in the last 6 months according to SimilarWeb.

How do people interact with Michiganradio?

Last month, Michiganradio received 355k visitors who spent an average of 0.8 minutes on the website and visited 1.0 different pages per session. Overall, 84% of people bounce on the first visit.

How do people find Michiganradio?

152.4k people (43%) visit Michiganradio directly. 149.9k (42%) people search for them in Google. Whereas, 45.8k (13%) discover Michiganradio through Facebook, Reddit, and YouTube. 247.2 (0%) visitors come from Michiganradio's email newsletters. Finally, 138.2 (0.0%) people come from affiliates and or paid referrals.

Who uses Michiganradio?

Michiganradio's top market is the United States and they receive 311.4k (87.8%) people.
Then the 2nd is Canada with 6.3k (1.8%).
The 3rd is is Iran, Islamic Republic Of with 6.2k (1.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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