Protocol: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Arming decision-makers in tech, business and public policy with the unbiased, fact-based news and analysis they need to navigate a world in rapid change.

6.67M

Estimated Revenue

1.06M

Website Visitors

4/5

Trustpilot Score

What do we know about Protocol?

Estimated Revenue (2020)

$6.67M

Total Employees

46 Industry

Online Media

Location

San Francisco, United States

About

Protocol: Arming decision-makers in tech, business and public policy with the unbiased, fact-based news and analysis they need to navigate a world in rapid change.

Social Links

Alexa Ranking: 12288

What is Protocol's Revenue?

Protocol's estimated revenue for 2024 is $6.67M.

What does Protocol do?

From the publisher of POLITICO, Protocol is a new media company focused on the people, power, and politics of the technology industry. Protocol will equip decision-makers and innovators in tech, legacy businesses and public policy with the reporting and insights they need to navigate a world in rapid change.

What are the monthly traffic metrics for Protocol?

6/mo Traffic Growth

-25.40%

All Time Traffic Growth

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Monthly Hits

1M

Time on Site

0.8Mins

Bounce Rate

61%

How fast is Protocol growing?

Protocol has grown by 85.2% in the last 6 months according to SimilarWeb.

How do people interact with Protocol?

Last month, Protocol received 1M visitors who spent an average of 0.8 minutes on the website and visited 2.0 different pages per session. Overall, 61% of people bounce on the first visit.

How do people find Protocol?

283.7k people (27%) visit Protocol directly. 404.3k (38%) people search for them in Google. Whereas, 153.4k (14%) discover Protocol through Facebook, Reddit, and YouTube. 32k (3%) visitors come from Protocol's email newsletters. Finally, 549.1 (0.1%) people come from affiliates and or paid referrals.

Who uses Protocol?

Protocol's top market is the United States and they receive 538.5k (50.8%) people.
Then the 2nd is India with 44.4k (4.2%).
The 3rd is is Canada with 41.7k (3.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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