Serato: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

What do we know about Serato?

Estimated Revenue (2020)

$45M

Total Employees

160 Founded

1998

Industry

Computer Software

Location

Auckland, New Zealand

About

Serato: Serato creates DJ and music production software that is unrivalled. From the unknown to the greatest, Serato is the software of choice for millions of DJs and Producers across the world.

Social Links

Alexa Ranking: 80889

What is Serato's Revenue?

Serato's estimated revenue for 2024 is $45M.

What does Serato do?

Serato makes premier audio software for music lovers around the world. Since launching our first product in 1999, our users have grown into a community of millions of DJs, producers, engineers and musicians across 190 countries. From bedroom studios to festival stages. From the unknown to the greatest. Our mission is to deliver the best possible experience for creating, playing and sharing music, wherever you are. For more please visit serato.com

What are the monthly traffic metrics for Serato?

6/mo Traffic Growth

11.60%

All Time Traffic Growth

Create Free Account

Monthly Hits

941k

Time on Site

3.5Mins

Bounce Rate

40%

How fast is Serato growing?

Serato has grown by 4.5% in the last 6 months according to SimilarWeb.

How do people interact with Serato?

Last month, Serato received 941k visitors who spent an average of 3.5 minutes on the website and visited 4.0 different pages per session. Overall, 40% of people bounce on the first visit.

How do people find Serato?

360k people (38%) visit Serato directly. 518.1k (55%) people search for them in Google. Whereas, 33.2k (4%) discover Serato through Facebook, Reddit, and YouTube. 7.7k (1%) visitors come from Serato's email newsletters. Finally, 3.7k (0.4%) people come from affiliates and or paid referrals.

Who uses Serato?

Serato's top market is the United States and they receive 323.5k (34.4%) people.
Then the 2nd is United Kingdom with 64.7k (6.9%).
The 3rd is is Canada with 35.7k (3.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Serato's ads on Google?

Google Ads

Serato.com | Serato DJ Pro | Try Serato DJ Pro for Free‎

https://serato.com/dj

Serato DJ Pro is the most popular DJ software globally. Try it for free! Rock Solid Stability. Recording + Sampler. Virtual Decks. Easy to Use. Powerful FX. Professional DJ Software. Subscribe or Buy. Library Compatibility. MIDI Support. Full DVS Support.

Serato.com | Serato Studio | The Ultimate Beat Maker‎

https://serato.com/

Simple, Fast & Powerful Beat Maker Software for DJs & Producers. Subscribe today. Save $60 When You Sign Up for 1 Year. Only USD 9.99 per month*. MIDI Support. Library Compatibility. Powerful FX. Coloured Waveforms. Virtual Decks. Easy to Use. Subscribe o

Serato.com | Serato Sample Free Trial | Works in Leading DAWs‎

https://serato.com/sample

Try our all new VST Plugin with Pitch 'n Time technology. Download it Now! Buy Online. Brands: Serato Video, Serato Flip, Pitch 'N Time DJ, DVS Expansion Packs, Serato Remote, FX Packs, Serato Sample.

Serato DJ Pro - Professional DJ Software

https://serato.com/dj/pro

The most popular DJ software globally, powering the world's top artists. Try for Free. Industry leading for high-quality, innovative & reliable DJ software. Buy now! Easy to Use. Rock Solid Stability. Recording + Sampler. Full DVS Support. Coloured Waveforms.

Serato DJ Pro - Professional DJ Software

https://serato.com/dj

The most popular DJ software globally, powering the world's top artists. Try for Free. Industry leading for high-quality, innovative & reliable DJ software. Buy now! Virtual Decks. Powerful FX. Rock Solid Stability. Recording + Sampler. Subscribe or Buy. MIDI Support.

What do Serato's customers say about them?

Review Score

2.6/5

Total Reviews

5 Info

Serato

5 Star

0.0%

4 Star

0.0%

3 Star

0.0%

2 Star

25.0%

1 Star

75.0%

Read reviews that mention

David Addis

So far, Serato is a fluke!

Reviewed on 2020-07-22T19:04:08

I have had Serato for a couple of years. I lost money on gigs due to Serato malfunctioning,

Ben

SO BUGGY!!

Reviewed on 2020-07-12T21:42:55

Never in my life have I encountered something with so many technical issues and random bugs that constantly require trouble shooting.

Luis Martinez

Misleading and false advertising

Reviewed on 2020-04-24T15:54:27

Misleading and false advertising. Bought Serato Sample and it offered a 30% discount off first purchase from LoopMasters.

Chris

Awful product

Reviewed on 2019-04-13T05:57:18

Awful product. Awful customer service. It's a con. They lie in their tutorials. Get virtual dj

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Review (August 2025)

Serato creates dj and music production software that is unrivalled. from the unknown to the greatest, serato is the software of choice for millions of djs and producers across the world.

Estimated Revenue (2020)

$45M

Total Employees

160

Founded

1998

Industry

Computer Software

Location

Auckland, New Zealand

About

Serato: Serato creates DJ and music production software that is unrivalled. From the unknown to the greatest, Serato is the software of choice for millions of DJs and Producers across the world.

Social Links

What is Serato's Revenue?

Serato's estimated revenue for 2024 is $45M.

What does Serato do?

6/mo Traffic Growth

11.60%

All Time Traffic Growth

Monthly Hits

941k

Time on Site

3.5Mins

Pages per Visit

4.0

Bounce Rate

40%

How fast is Serato growing?

Serato has grown by 4.5% in the last 6 months according to SimilarWeb.

How do people interact with Serato?

Last month, Serato received 941k visitors who spent an average of 3.5 minutes on the website and visited 4.0 different pages per session. Overall, 40% of people bounce on the first visit.

How do people find Serato?

360k people (38%) visit Serato directly. 518.1k (55%) people search for them in Google. Whereas, 33.2k (4%) discover Serato through Facebook, Reddit, and YouTube. 7.7k (1%) visitors come from Serato's email newsletters. Finally, 3.7k (0.4%) people come from affiliates and or paid referrals.

Who uses Serato?

Serato's top market is the United States and they receive 323.5k (34.4%) people.Then the 2nd is United Kingdom with 64.7k (6.9%).The 3rd is is Canada with 35.7k (3.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

Review Score

2.6/5

Total Reviews

5

Info

Read reviews that mention

So far, Serato is a fluke!

SO BUGGY!!

Misleading and false advertising

Awful product

Serato's top market is the United States and they receive 323.5k (34.4%) people.
Then the 2nd is United Kingdom with 64.7k (6.9%).
The 3rd is is Canada with 35.7k (3.8%).