Review (August 2025)

Disney store online is now shopdisney.com, the ultimate disney shopping destination! shop for costumes, clothes, toys, collectibles, decor, movies and more at shopdisney.

1.5B

Estimated Revenue

11.99M

Website Visitors

1.4/5

Trustpilot Score

What do we know about Disney Store?

Estimated Revenue (2020)

$1.5B

Total Employees

2300

Founded

1987

Industry

Retail

Location

Lake Buena Vista, United States

About

Disney Store: Disney Store online is now shopDisney.com, the ultimate Disney shopping destination! Shop for costumes, clothes, toys, collectibles, decor, movies and more at shopDisney.

Social Links

Alexa Ranking: 26982

What is Disney Store's Revenue?

Disney Store's estimated revenue for 2024 is $1.5B.

What does Disney Store do?

Add your own chapter to our story. At Disney Store, we design and source a premiere assortment of high-quality and unique merchandise that represents the Disney brand. From toys to costumes, and pajamas to snowglobes, Disney Store has offered a premium selection of exclusive product to guests for more than 25 years. The first store opened in Glendale, California in 1987. Since then, we have opened more than 300 Disney Stores across Europe, North America and Japan. Each year, more than 225 million people visit Disney Store, making it an important brand destination for Disney fans around the world. Each of our store locations, along with our expanded assortment at shopDisney.com, offer a magical shopping experience unique to Disney, one of the world's largest and most successful entertainment companies. But where we're going is even more exciting than where we've been. We need your creativity, energy and enthusiasm to help us get there!

What are the monthly traffic metrics for Shopdisney?

6/mo Traffic Growth

25.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

12M

Time on Site

3.8Mins

Bounce Rate

46%

How fast is Shopdisney growing?

Shopdisney has grown by 15.9% in the last 6 months according to SimilarWeb.

How do people interact with Shopdisney?

Last month, Shopdisney received 12M visitors who spent an average of 3.8 minutes on the website and visited 3.0 different pages per session. Overall, 46% of people bounce on the first visit.

How do people find Shopdisney?

4.4M people (37%) visit Shopdisney directly. 5.5M (46%) people search for them in Google. Whereas, 356.3k (3%) discover Shopdisney through Facebook, Reddit, and YouTube. 142.1k (1%) visitors come from Shopdisney's email newsletters. Finally, 764.3k (6.4%) people come from affiliates and or paid referrals.

Who uses Shopdisney?

Shopdisney's top market is the United States and they receive 10.6M (88.1%) people.
Then the 2nd is Canada with 379.6k (3.2%).
The 3rd is is United Kingdom with 103.5k (0.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Shopdisney's ads on Google?

Google Ads

DisneyStore.com is Now | shopDisney.com‎

https://www.shopdisney.com/

Rating for shopdisney.com: 4.5 - Average delivery time: 1–5 days Discover What's New. Explore a World of Hand-Selected Products for Everyone! Save on Disney® Favorites. Buy Disney® Gift Cards. Disney® Store Locator. Free Shipping on $75+ Types: Disney® To

shopDisney.com - Twice Upon a Year Sale - Up to 50% Off

https://www.shopdisney.com/

It's Back! Our Twice Upon a Year Sale. For a Limited Time Only at shopDisney®. Authentic Merchandise from Disney®, Nat Geo, Marvel, Star Wars™ & PIXAR on Sale Now.

Official shopDisney.com | Your Disney® Shopping Site‎

https://www.shopdisney.com/

Rating for shopdisney.com: 4.6 - Order accuracy: 95–100% Shop Exclusive Merchandise from Disney®, Marvel, Star Wars™ & PIXAR! Free Shipping on $75+ Buy Disney® Gift Cards. Save on Disney® Favorites. Disney® Store Locator. Types: Disney® Toys, Apparel, Acc

DisneyStore.com is Now | shopDisney.com‎

https://www.shopdisney.com/

Discover What's New. Explore a World of Hand-Selected Products for Everyone! Disney® Store Locator. Buy Disney® Gift Cards. Save on Disney® Favorites. Free Shipping on $75+ Types: Disney® Toys, Apparel, Accessories, Entertainment, Collectibles, Home Décor

Disney® Gift Cards | Free Shipping on Orders $75+ | shopDisney.com‎

https://www.shopdisney.com/gift-cards

Give the Gift of Disney Magic! Shop Gift Cards @ shopDisney. Free Shipping on $75+ Save on Disney® Favorites. Disney® Store Locator. Buy Disney® Gift Cards. Types: Disney® eGift Cards, Disney® Magic, Disney® Gift Cards. 1540 Broadway, New York, NY‎ - ‎Ope

What do Shopdisney's customers say about them?

Review Score

1.4/5

Total Reviews

41

Info

Disney Store
5 Star
0.0%
4 Star
0.0%
3 Star
0.0%
2 Star
28.6%
1 Star
71.4%
Read reviews that mention
customer- Jay

Poor quality/sizing and must pay return shipping

Reviewed on 2021-05-12T12:19:18

The quality and correct sizing of their items (specifically clothing) is horrible.Sold out quickly so unable to exchange for a different size. You the consumer then have to pay for return shipping. What a waste of money. Spent 2 weeks back and forth with Customer Service. I do not recommend using ShopDisney.
read more
Dee

Will not pay for return shipment.

Reviewed on 2021-01-06T14:41:51

Will not pay for return shipment. sent me wrong size and refused to pay for return shipping.Had pay out of my own pocket to return a clothing item where they sent me size i did not order. will never shop with them again!
read more
Andrew Ferguson

Deceptive Advertising

Reviewed on 2020-12-12T19:44:16

I recently signed up for a Disney Visa because it supposedly offered 10% off Disney items.It wasn’t until after I received my card that I discovered the 10% off only applies to “eligible” items. The problem is that I have yet to find an item that is eligible. Although misleading, this trick is only unethical, but not illegal. However, I received an email yesterday from Shopdisney.com that said “Sitewide Savings” of 30% off for orders over $200. I thought it would be a good chance to get some last minute Christmas gifts at a discount. Unfortunately, the discount didn’t apply to several of the items I chose. This time, not only was their advertising deceptive and unethical, but downright illegal. Sitewide means sitewide, not select items. I contacted customer service and they were insistent that they did nothing wrong. This is the kind of behavior by corporations that triggers class action lawsuits. Disney has more and more become dollar driven and not customer driven. I had annual passes last year and I was disturbed by how poor Disney customer service is across the board. I’ve used Amazon for several years now and I’ve never had a complaint with their customer service, so I know big corporations can still offer such things. I will be cancelling my Disney Visa and giving my business to companies that don’t completely screw over their customers while saying “Have a magical day!”
read more
Heather Sippos

After trying to order a stitch stuffed…

Reviewed on 2020-11-30T18:12:29

After trying to order a stitch stuffed animal. Here is my experience... The level of inconsideration experienced with this purchase has been awful.Friday 11/20 my package was said to have arrived, upon opening the package I realized THEY had sent the wrong item, I call customer service and was informed I had to return the wrong product in order for the correct product to be shipped. I explained to the customer service rep that I had just made it home that day from saying goodbye to my now deceased grandfather because he was being removed from life support and wasn’t sure when I would be able to get to UPS to ship it back, she stated that she would bypass it so that I could receive my order in time for my daughters birthday but also stated numerous times that I had to return their mistake so I was not charged. I told her that was fine but I was not sure when I would get there since I had to make funeral arrangements. Now we skip to a week later...after going through and still going through a horrible situation, I call to find out where the correct package is, this customer service rep informs me about returning THEIR mistake and my product not shipping because of that so I explain what I have been experiencing after the passing of my grandfather which is... the day after my grandfather passed I found out a very close friends son who is 15 went missing and possibly jumped off of a bridge. This boy is like my son, he spends a significant amount of time at my home and is treated the same as my own children. The next few days were spent standing in the freezing cold and rain for 12+ hours waiting to see if his body was recovered from the river, which he was not ever recovered so the days since then have been spent talking to investigators and searching on foot for this child. So the chancing of me being getting to UPS to return THEIR mistake is slim right now because of the horrendous situation I am dealing with. The customer service rep today continues to inform me multiple times that I must return THEIR mistake. I must take time out of my day that has been spent searching for a missing child to get to UPS. We spend a significant amount of money at Disney between our trips and the tens of thousands of dollars spent on merchandise and to see the level of non compassion experienced because I’m not sure when I can return THIER mistake in unreal
read more
Jenn

Wrong item

Reviewed on 2020-11-25T05:54:54

I ordered a DisneyWorld spirit jersey as a Christmas gift. Anticipating high demand, I ordered early,well before Thanksgiving. The item arrived and was not what I had ordered, instead it was the Disneyland version. I reached out to customer service who responded 2 days later to say they were sending the correct item. A week later and I hadn’t received the correct item so I contacted them again. At which point in time I’m informed that they will ship my replacement item once they receive the incorrect item (different than the previous correspondence). When I confirmed they would still be able to send me my item, they then informed me that the item was out of stock and the best they could do was a refund. This is the worst display of customer service I have ever experienced from online shopping. It was their error by sending me the incorrect item and their inability to correct it by sending me the correct item is inexcusable. I will never shop from them again.
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Laura Boyd

Got a scuffed up necklace

Reviewed on 2020-02-14T00:38:59

Got a scuffed up necklace. Disney customer service agreed to an exchange. They ended up refunding it instead.Before I realized the mistake, they sold out of the necklace. Super disappointed not only by the experience, but also by the response. I asked a couple of questions and it was clear the customer service representative didn't read them and instead copy and pasted from an FAQ because she didn't answer my question at all.
read more
Aimee

International shoppers beware!

Reviewed on 2019-12-28T01:14:14

Very disappointed in the customer service available from Shopdisney.com - International shoppers beware!If you are not US they do NOT pay full postage and will do their very best to argue that it is duty/import/customs/local VAT charges that mean you're stuck paying an extortionate charge to receive your delivery when it's very clearly marked POSTAGE NOT PAID. Disgusting.
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