Review (August 2025)

Buy 80,000+ designer sunglasses & glasses online. top brands, best prices! plus free shipping and 100 day returns.

3.06M

Estimated Revenue

930.35k

Website Visitors

4.7/5

Trustpilot Score

What do we know about SmartBuyGlasses Optical Group?

Estimated Revenue (2020)

$3.06M

Total Employees

84

Founded

2006

Industry

Internet

About

SmartBuyGlasses Optical Group: Buy 80,000+ designer sunglasses & glasses online. Top Brands, Best Prices! Plus Free Shipping and 100 day returns.

Social Links

Alexa Ranking: 114715

What is SmartBuyGlasses Optical Group's Revenue?

SmartBuyGlasses Optical Group's estimated revenue for 2024 is $3.06M.

What does SmartBuyGlasses Optical Group do?

SmartBuyGlasses Optical Group is the world's leading designer eyewear e-retailer. With operations across Asia Pacific, Europe, and the Americas, our portfolio of domain properties are market leaders in over 20 countries, including SmartBuyGlasses.com in the US and VisionDirect.com.au in Australia. With the full collections of more than 180 of the world's best designer eyewear brands including Ray-Ban, Tom Ford, and Gucci, our educational platform the 'Optical Centre' and style advice on our blog, we are the authority on all things optical! Our latest cutting edge technology includes our Lens Scanner app for scanning your glasses to retrieve your prescription as well as our Virtual Try-On tool which enables visitors to try on their glasses whilst browsing our website. SmartBuyGlasses has a young, international and entrepreneurial culture that promotes fast career progression and self-development. Passionate and effective employees are usually promoted quickly to managerial positions, operating teams with high degrees of responsibility.

What are the monthly traffic metrics for Smartbuyglasses?

6/mo Traffic Growth

8.60%

All Time Traffic Growth

Create Free Account

Monthly Hits

930k

Time on Site

3.6Mins

Bounce Rate

62%

How fast is Smartbuyglasses growing?

Smartbuyglasses has grown by 42.1% in the last 6 months according to SimilarWeb.

How do people interact with Smartbuyglasses?

Last month, Smartbuyglasses received 930k visitors who spent an average of 3.6 minutes on the website and visited 5.0 different pages per session. Overall, 62% of people bounce on the first visit.

How do people find Smartbuyglasses?

283k people (30%) visit Smartbuyglasses directly. 559.1k (60%) people search for them in Google. Whereas, 19.8k (2%) discover Smartbuyglasses through Facebook, Reddit, and YouTube. 12.4k (1%) visitors come from Smartbuyglasses's email newsletters. Finally, 45.4k (4.9%) people come from affiliates and or paid referrals.

Who uses Smartbuyglasses?

Smartbuyglasses's top market is the United States and they receive 552.4k (59.4%) people.
Then the 2nd is Canada with 41.1k (4.4%).
The 3rd is is Australia with 24k (2.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Smartbuyglasses's ads on Google?

Google Ads

Tom Ford 5178 2019 | up to 50% off + Free Lenses‎

https://www.smartbuyglasses.com/designer-eyeglasses/Tom-Ford/Tom-Ford-FT5178-CLASSIC-001-93517.html

Save up to 50% on Tom ford 5178 Today! Free Fast Shipping, 100-Day Returns. Kids Glasses.

Tom Ford Glasses 2018 | Save up to 70% Off | smartbuyglasses.com‎

https://www.smartbuyglasses.com/designer-eyeglasses/on-sale/

Shop Online Now & Save up to 70%! Free Fast Shipping, 100-Day Returns Free Shipping & Returns · Virtual Try On · Military Discount · Live Chat · Best Price Guarantee · FSA/HSA

Tom Ford Prescription Glasses - Free Lenses & Shipping

https://www.smartbuyglasses.com/designer-eyeglasses/Tom-Ford/

Shop Now and Get Free High Quality Lenses with your purchase! Easy Returns & Fast Shipping. Glasses with Highest Quality Free Lenses. 100 Day Return & 2 Year Warranty. Shop Now. Free Shipping & Returns. Best Price Guarantee. Live Chat. 100-Day Returns.

Buy Maui Jim Sunglasses 2017 - Up To 70% Off + Free Shipping‎

https://www.smartbuyglasses.com/designer-sunglasses/Maui-Jim/

Maui Jim for less. 100 Day Return & 2 Year Warranty. Shop Now

Tom Ford Eyeglasses - Up To 50% Off + Free Lenses‎

https://www.smartbuyglasses.com/designer-eyeglasses/Tom-Ford/-----------1-

100 Day Return, 24 Month Warranty & Best Price Guarantee. Save and Shop Now

What do Smartbuyglasses's customers say about them?

Review Score

4.7/5

Total Reviews

11283

Info

SmartBuyGlasses

[email protected]

1888-359-9292

5 Star
85.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
10.0%
Read reviews that mention
AMELIA L.

Fantastic Service and Product

Reviewed on 2021-04-29T12:36:46

Fantastic Service and Product! Your team went above and beyond to update me on the status of my shipment as there were delays due to a volcano in the region.I love my new prescription sunglasses, and find I can see better with my sunglasses than my regular glasses! Thank you so much! I will never buy glasses or sunglasses anywhere else!
read more
Prommin

Good​ delivery time

Reviewed on 2021-04-29T08:15:51

Good​ delivery time, good​ packaging, good​quality product.
Scott Macdonald

Warranty Claim Denied Based On Assumption

Reviewed on 2021-04-29T05:30:10

Warranty claim denied based on an assumption. I purchased a pair of Hugo Boss prescription eyeglassss towards the end of 2020.Recently the material on the inner legs have started to deteriorate and fray. I contacted them and sent photos. I was met with the response that the QA team had reviewed it, and determined that it was caused by my ‘acidic sweat’. There’s no evidence at all of this, just merely based on the assumption that it could be is, so they have applied this as fact. Due to this, it is considered ‘normal wear’, so apparently Hugo Boss have designed a frame that will fail after 6 months of normal wear.
read more
Andrew Watts

Glasses were perfect

Reviewed on 2021-04-29T04:00:39

Glasses were perfect, I'm ordering the brown pair without lenses, it took a little while longer waiting for lenses which I didn't need,great service, I would recommend.
read more
Gary

These are great glasses good quality…

Reviewed on 2021-04-27T18:59:56

These are great glasses good quality and were shipped pretty quick all for a price I couldn’t beat.
Desjardine

Great Customer Service

Reviewed on 2021-04-27T15:48:02

I ordered 3 pairs of glasses from SmartBuyGlassess. Unfortunately none of these suited me and I asked Elveen at Customer Service about getting a refund.My email was answered within a few minutes of sending and Elveen was very helpful. I would definitely recommend this company.
read more
lp

Excellent and trustful service

Reviewed on 2021-04-27T08:37:37

Excellent service: I made a mistake on my prescription in my recent order of the Silhouette product.I appreciate very much that SmartBuy is willing to exchange for a new pair free of charge.
read more
Patty

Glasses were made accurately &…

Reviewed on 2021-04-26T07:17:13

Glasses were made accurately & extremely fast!!! Got them within a week by Dhl.

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