Review (August 2025)

Whether you want a photo website that sells prints, secure client galleries or just need unlimited storage, let us be your all-in-one solution.

40M

Estimated Revenue

6.48M

Website Visitors

2.7/5

Trustpilot Score

What do we know about SmugMug?

Estimated Revenue (2020)

$40M

Total Funding

$17.67M

Total Employees

120

Founded

2002

Industry

Photography

Last Funding Date

Series A Oct 2017

Location

Mountain View, United States

About

SmugMug: Whether you want a photo website that sells prints, secure client galleries or just need unlimited storage, let us be your all-in-one solution.

Social Links

Alexa Ranking: 6565

What is SmugMug's Revenue?

SmugMug's estimated revenue for 2024 is $40M.

What does SmugMug do?

Every day, people upload billions of photos. SmugMug, Inc., was founded in 2002 to make sure those photos, and their photographers, have a safe, beautiful home online and a thriving, accessible community around the world. Today, SmugMug and Flickr help photographers of all kinds protect, share, and sell their photos. From casual smartphone shutterbugs to professional portrait artists, we provide the essential tools that photographers need to grow their skillset, their following, and their profits. At SmugMug, Inc., we're shaping the future of photography online. Join us and see where we go next.

What are the monthly traffic metrics for Smugmug?

6/mo Traffic Growth

13.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

6M

Time on Site

6.3Mins

Bounce Rate

34%

How fast is Smugmug growing?

Smugmug has grown by 9.3% in the last 6 months according to SimilarWeb.

How do people interact with Smugmug?

Last month, Smugmug received 6M visitors who spent an average of 6.3 minutes on the website and visited 28.0 different pages per session. Overall, 34% of people bounce on the first visit.

How do people find Smugmug?

4M people (62%) visit Smugmug directly. 638.8k (10%) people search for them in Google. Whereas, 421.5k (7%) discover Smugmug through Facebook, Reddit, and YouTube. 149.9k (2%) visitors come from Smugmug's email newsletters. Finally, 17k (0.3%) people come from affiliates and or paid referrals.

Who uses Smugmug?

Smugmug's top market is the United States and they receive 4.5M (68.9%) people.
Then the 2nd is United Kingdom with 310.7k (4.8%).
The 3rd is is Canada with 274.2k (4.2%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Smugmug's ads on Google?

Google Ads

Sell Photos Online | SmugMug® Photo Sharing | SmugMug.com‎

https://www.smugmug.com/features/sell-photos-online

Create A Stunning Photo Website. The Beautiful, Safe Home For Photos Privacy You Control · Free backups · 14 Day, No CC Free Trial · Heroic 24/7 support · Safe & Secure Services: templates, storage, access, apps

Sell Your Photography Online - Platform For Pro Photographers

https://www.smugmug.com/features/pro-photo-platform

SmugMug is the platform for working photographers. Create a perfect photo site in minutes.

smugmug.com - SmugMug - Stunning Photo Websites‎

https://www.smugmug.com/?

Safe & Secure Photo Sharing. Make Stunning Galleries In Minutes. Download backups anytime · Unlimited Storage · 24/7 Real Human Support · Heroic 24/7 support

Unlimited Photo Storage - smugmug.com‎

https://www.smugmug.com/

Safe & Secure Online Photo Storage. Your Photos Are Safer here. Free trial · Privacy You Control · Heroic 24/7 support · Price list manager · Free backups Highlights: Store Your Photos Safely, Professional-Grade Everything…

Showcase & Sell Your Photos | Discover Pro Account Benefits‎

https://www.smugmug.com/promo/selling

With a SmugMug® portfolio you’ll look like a pro even if you've never sold a photo before. For the love, craft, or business of it, we've got a plan for you. Take a 14-day test run. Safe & Secure. Deep Customization. 24/7 real human support. Free trial. Un

What do Smugmug's customers say about them?

Review Score

2.7/5

Total Reviews

8

Info

Smugmug
5 Star
37.5%
4 Star
0.0%
3 Star
12.5%
2 Star
25.0%
1 Star
25.0%
Read reviews that mention
Roy Walter

Terrible customer service.

Reviewed on 2021-04-09T15:15:02

I've for the most part have been satisfied with SmugMug that is until recently. There must be a bunch of high school kids in the customer department who can't figure out how to get out of the rain.No wait, high school kids would do a better job. I've had technical issues for a while now and I get the same pat answers which I know to do to correct my problems. They will admit that there is an issue with SmugMug and Safari compatibility that rears it's head about twice a month. So if you know there is an issue why sin't it being fixed? This last episode was different so i sent an email. Now granted the email address associated with this account and my email address aren't the same but my name is all over the website and my name, creditcard number address is on that account. Oh no, that isn't enough to prove I have access to the site. I prove i'm logged in but oh no, not the correct email address. Why in the heck would i want to email them and let them know i was logged in with access to everything on the site including the credit card info if I was a crook. Let's see, technical help with an issue about seeing my images is going to help me steal images. Images... credit card info. Now which is a crook going to take. I know I know , those pretty awesome images and the heck with the credit card. I had another account that I closed well over a year ago. Come to find out they didn't close it so i state 9 or more times in several emails that it was supposed to be closed and I didn't want it. I stated 6 times, yes 6 times in my last email to close it, it wasn't supposed to be active. What was their reply, "So you want to close it right? I just want to make sure that that is correct. Waiting on your reply." Say what? No wonder they get so many bad reviews and yes their charges are pretty outrageous. That's why I don't order anything through the site but place my orders with other companies and besides it's cheaper if I wanted to use their preferred printers it would be cheaper to go directly to them myself.
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Marc Voorhees

SmugMug has the absolute worst delivery…

Reviewed on 2019-12-10T21:17:45

SmugMug has the absolute worst delivery services....afflicted by being both extremely slow and EXTREMELY expensive.Placed an order for one 8x10....and I paid for the very expensive 1-day service...and 5 days later, and I am still waiting. If you have a specific deadline, I strongly suggest you look elsewhere for a more reliable service and certainly one that is more cost effective.
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Ralph Kent

Clunky, outdated UI, fleecing customers on hugely inflated P&P charges

Reviewed on 2019-11-08T11:23:55

From a customer's perspective the UX / UI is very clunky - thumbnails don't zoom when you get to the shopping basket so you're not sure if you are selecting exactly the image you wan to buy.Cumbersome to switch between formats (physical to digital, different sizes, etc). Feels like a website that might have been good in about 2005 or so, now seriously outdated and needs a big investment in updating it. The P&P charges are an absolute rip-off and a joke - £3.59 to post 2 6x4 photos? Come off it, when you're charging what you're charging for the images, the least you can do is not try to fleece customers for another few quid by artificially inflating the postage charge to a cynical level.
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fienolo bodhi

Smugmug used to be the only game in town for pros

Reviewed on 2019-10-04T00:22:58

The internet space for professional digital imaging has become amorphous and so Smugmug is no longerhead and shoulder above the rest as they used to be 8-10 years ago.
read more
David Arianik

Too expensive

Reviewed on 2019-04-29T11:54:39

Too expensive, as a photographer I have tried most sites. But this one is really expensive.
Monika

High quality storage.

Reviewed on 2018-01-21T03:28:27

Works perfectly on all my devices, all photos are safe. Everything I need ! I recommend anyone.
Louise Gibb

An absolutley wonderful company to deal …

Reviewed on 2017-09-18T15:35:25

An absolutley wonderful company to deal with, their customer service is second to none. I would highlyrecommend Smugmug as a photo hosting service!
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<><>optq

The greatest photo website and customer service EVER!

Reviewed on 2014-09-08T14:39:03

We have been using Smugmug to make our clients photos available online for several years now.The Smugmug Hero's (tech support) are amazingly quick to respond and the most helpful tech support I have EVER encountered! The quality of the site is spectacular and the products we have ordered are top quality. It doesn't get better than Smugmug!!
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